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A new company in New York, Museum Hack , is reinventing the museum tour from the outside in. They give high-energy, interactive tours of the Metropolitan Museum and the American Museum of Natural History (AMNH). The tours are pricey, personalized, NOT affiliated with the museums involved… and very, very popular.
The concept of before, during, and after is an important way to plot out your instruction, getting a good understanding of the audience, and modeling. Before the session, I spent some time reviewing Museum Facebook Pages – luckily the MIDEA project has them organized into this handy list. I struck out.
An exhibiting artist approached me recently at an evening event at the museum. But it's a question that many museums seem to address inadequately. It's interesting to me that so many museums debate admission fees but don't get comparably riled up about open hours. he said, "I have some feedback for you. He's right. They aren't.
Beecher Hicks III, President & CEO of the National Museum of African American Music (NMAAM) in Nashville, TN. NMAAM is the only museum dedicated to preserving and celebrating the many music genres created, influenced, and inspired by African Americans. We will continue to speak to those audiences.
After graduating with a BFA in drama & music from New York University’s Tisch School of the Arts, Ellen spent ten years bringing joy to audiences nightly as one of only ten lead performers in the longest running musical revue in the world—San Francisco’s “Beach Blanket Babylon.”
Not only does this help me frame and tailor the talk I give to the audience, but facilitates Twitter conversations before. I don’t like giving a keynote where I talk at the audience for 45 minutes. So making the audience part of the slide deck and inviting commentary surfaces the wisdom and knowledge in the room.
I believe that the museum blogosphere is still underdeveloped and there's lots of room for people to share their inspiration, experience, and ideas. Asking Audiences. For a year now, Peter Linett and his friends at Slover-Linett Strategies have been blogging thoughtfully about connecting with arts audiences in new ways.
I get excited about a lot of things in my work at the Santa Cruz Museum of Art & History. That's how I felt when artist Ze Frank got in touch to talk about a potential museum exhibition to explore a physical site/substantiation for his current online video project, A Show (s ee minute 2:20, above).
Said person goes on read every absurd word aloud, fighting with the book, pleading to stop reading the book, casting asides to the audience that he is NOT actually a robot monkey even though the book says he is. This makes me wonder: how do we break the fourth wall in museums? interactives Unusual Projects and Influences'
These nontraditional audience engagement techniques helped make complex goals and visions explicit and understandable to visitors. As one participant said, "the museum feels friendly in a way it usually doesn't." People make the museum friendly, not activities. The secrets ranged from funny to sexy to deeply serious.
Many of them, like the lightbulb , the phonograph , and the motion picture camera , were brilliant creations that have a huge influence on our everyday life. Participants had to answer these questions: -What were the objectives, audience, and how did integrate with your marketing or audience development plan?
American Jazz Museum Platinum – Cultural Websites Located in the Historic 18th & Vine Jazz District in Kansas City, MO, the American Jazz Museum showcases the sights and sounds of jazz through interactive exhibits and films, and features live music in their venues, The Blue Room, and Gem Theater.
Their annual report, the State of Babies Yearbook , frames rigorous research, unbiased analyses, and clear communications to influence decision-makers positioned to improve public policies and interventions in support of children and families. We partnered with the Museum to launch their new brand to the world.
I knew Roman history was popular and there was a built-in audience,” says Voshart. He’d previously dismissed the idea of visiting Rome because he thought it was a “tourist trap,” but now says “there are specific museums I want to hit up.”. Instead, they were gone in three weeks, and his work has spread far and wide since. “I
When a technologist calls me to talk about their brilliant idea for a museum-related business, it's always a mobile application. There are lots of wonderful (and probably not very high margin) experiments going on in museums with mobile devices. Most visitors to museums attend in social groups.
Forum One worked closely with the AARP Livability Index team to meet the needs of its audiences with an easier-to-use website and accessible data that informs consumer and policy decisions nationwide. Forum One partnered with the Museum to launch their new brand to the world.
Skip to Navigation Careers News Client login About Us Services Our Work Blogs Events Contact Us Home › Blogs › Influence Social Networking and #AIDS2010 Suzanne Rainey in Influence 15 Jul 2010 There’s a flurry of action this week as we await the start of the XVIII International AIDS Conference (#AIDS2010) in Vienna, Austria, next week.
Skip to Navigation Careers News Client login About Us Services Our Work Blogs Events Contact Us Home › Blogs › Influence Social Networking and #AIDS2010 Suzanne Rainey in Influence 15 Jul 2010 There’s a flurry of action this week as we await the start of the XVIII International AIDS Conference (#AIDS2010) in Vienna, Austria, next week.
That contemporary art museum is on the front of the LA Times again," she said. I can't believe that an art museum can be front page news in LA for days." He was mandated to turn the ship around financially and to expand the reach of the museum in the community. The discussion then shifted to the overall direction of the museum.
What happens when a formal art museum invites a group of collaborative, participatory artists to be in residence for a year? Will the artists ruin the museum with their plant vacations and coatroom concerts? But for museum and art wonks, it could be. Will the bureaucracy of the institution drown the artists in red tape?
Engaging Audiences at Yerba Buena Center for the Arts. artist's influences and the exhibit, in the artist's own words. For example, YBCA's audiences loved having access to artists' own unfiltered words. They found that audiences wanted more education on using the particular app. The Dallas Museum.
I spend a lot of time talking to people about social media--how it can be a model for real-life content venue interactions and how it can connect museums and cultural institutions to users in new ways. This is the reason that many museums and cultural organizations decided they needed websites in the late 1990s and early 2000s.
I wanted to get a better understanding of context for this audience and the approaches they were already using. Understanding audience motivation and peer influences. ” While schools will need to understand their specific audiences, a generic engagement model might have these steps: engage, connect, action, champion.
The team at EdVenture Children’s Museum is spreading the value of play. This is an important distinction for small arts and culture nonprofits like yours, and how you positively influence local communities since your outcomes may be more difficult to quantify when compared to causes like feeding the hungry. Manage event planning.
This post is the second in a series of reactions to Blueprint , a book chronicling the rise and fall of the Dutch Museum of National History (INNL) in 2008-2011. Due to the political climate of the time, a review of the Museum was commissioned in 2003 to determine whether the museum had complied with the requirements of its charter.
But this month, it's as if there was a subliminal email sent to a crew of bloggers in the arts suggesting a salon about audience diversity, and how/why to move in that direction. Diane Ragsdale responds with some thoughts on how funders could influence these issues, whether they should, and how organizations might respond.
When you find a bar with your favorite song on the jukebox, or a museum room that feels like your grandmother's living room, you suddenly feel a strong affinity and are able to see yourself reflected in the space. It may be great for a natural refuge to remain hidden, but that sounds like a disaster for a restaurant or museum.
He is Deputy Director for the Contemporary Jewish Museum , and an expert in using social media in a museum setting. We were lucky enough to have a fabulous space for the workshop in the Contemporary Jewish Museum. The scenarios clearly outline the social media objective and audience definition. I said yes.
As Robert Stein, Deputy Director for Research, Technology, and Engagement at the Indianapolis Museum of Art told us, “Museums have tended to use [websites] as extensions of marketing.” Content drives engagement for online audiences in social media.”. Budgets and geography are not a constraint to innovation.
One of the best projects that illustrates the basic idea of Web2.0 - listening and conversation and stakeholders creating their own experience with your organization - comes from the Brooklyn Museum of Art. o is Transparency - and the best example of that is what the Indianapolis Art Museum has done with its pubic metrics on its web site.
I'm fascinated by these places because of their ability to attract diverse audiences to idiosyncratic experiences, and I'm curious how they stay afloat. From a museum perspective, I think there's a lot to learn from these venues' business models, approach to collecting and exhibiting work, and connection with their audiences.
Imagine asking audience members to participate in your work. There are five female dancers, but there are also three audience members pulled up during the show to perform and to become metaphoric kisaeng. The audience participation was essential, not incidental, to the piece. Women from the audience were dressed up in costumes.
First up is Colleen Dilenschneider, the Chief Market Engagement Officer for IMPACTS, a global leader in predictive market intelligence and related technologies, and the publisher of one of our team’s favorite websites, Know Your Own Bone , which shares data and analysis about how cultural audiences think and behave.
When we talk about making museums or performing arts organizations more participatory and dynamic, those changes are often seen as threatening to the traditional arts experience. This week, I read a fabulous essay that made me feel a new kinship with the past in the quest to advocate for active audience engagement.
As we looked to specific channels, we did see a bit more divergence, with potentially more influence from messaging, audiences, timing, offer, and other strategic and tactical choices. . EMAIL FUNDRAISING. Sarah DiJulio is a Partner at M+R. You can reach her at sdijulio@mrss.com. Related Links.
They are also a great way to engage your board or other influencers who want to help fundraise on your behalf. The audience really appreciated the content as evidenced by the growth in average gift. . Children’s Discovery Museum of San Jose (CDM). Stand Up to Cancer (SU2C).
Maybe it's a live music concert, or a museum visit, or a play. Museums and other venues are offering special programs for teens, for hipsters, for people who want a more active or spiritual or participatory experience. Others layer these new activities and audiences on through monthly late nights or short-term installations.
In A Museum? Participate: Is joining the conversation with your audience. By making a human connection with people online, you can influence their perception of your brand and help them find meaningful, relevant ways to support your mission. 5 hours per week). Tools to help you participate are Twitter and Co-Comment.
I often think museums are like church--passionately loved by staff and devout audiences, irrelevant or off-putting to lapsed or uninterested adults, alien and overwhelming to newcomers. Two years ago, my dad and I embarked on a podcast project called Museum Hater. Help people understand why you do what you do. What do you think?
They provide direct access to an international audience of investors—and potential new donors. Are there artists or other influencers who might be interested in partnering with your organization to support you through NFTs? Admittedly, NFTs could just be a flash in the pan. What types of content might have value? What’s Dark Mode?
The key thing that is different with setting a social media objective is that it is not about reaching a mass audience and blasting your message out, it is more about reaching the influencers, developing relationships, having a conversation, and getting insights. Identify the Audience. Why this target group?
When we say we want our museum to be "audience-centered," what do we mean? My career first got moving at a brilliant example of the customer-centered museum: the International Spy Museum. Many of my favorite museums, libraries, and zoos are customer-centered places. They care about visitor comfort.
Last week, Douglas McLellan of artsJournal ran a multi-vocal forum on the relationship between arts organizations and audiences, asking: In this age of self expression and information overload, do our artists and arts organizations need to lead more or learn to follow their communities more? Here are three of my favorites.
Auctioneers have to capture the audience’s attention with eye-catching items that spark bidding wars. This guide is a great place to start to generate ideas for items and packages that will captivate your audience at your next auction event. For example, you could create a bundle with art, history, and science museum passes.
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