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6 Best Practices for Increasing Engagement with Digital Impact Reports

sgEngage

To get the attention of your donors and increase their engagement, you can make your impact report come to life. To do that, it needs to live where your audience lives: online. Identify Your Audience One of the most elemental steps of digital reporting is identifying your audience.

Digital 107
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How Documentaries Engage Entirely New Audiences For Maximum Impact

Association TV

Audiences wanted to get informed on current events. Why should you care, what's the impact of a documentary? News outlets ran stories on the doc and its exposé. Now that’s an impact. So what’s the impact if there are no tears, heartbreaks, or moral outrages? So impact isn’t just a direct A to B. To keep up.

Audience 156
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How Documentaries Engage Entirely New Audiences For Maximum Impact

Association TV

Audiences wanted to get informed on current events. Why should you care, what's the impact of a documentary? News outlets ran stories on the doc and its exposé. Now that’s an impact. So what’s the impact if there are no tears, heartbreaks, or moral outrages? So impact isn’t just a direct A to B. To keep up.

Audience 156
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How to acquire and engage new advocacy audiences

EveryAction

As a nonprofit marketing agency with a specialty in advocacy and campaigns, we’ve worked with countless folks like you across issue areas who are valiantly working to acquire and engage new advocacy audiences. At the center of that big picture is your target audience. Why are they the people who can be most impactful in this campaign?

Advocacy 177
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5 Ways to Use Your Digital Impact Report as a Marketing Tool

sgEngage

If you’ve done all the work to compile compelling stories, gather impressive statistics, and produce a visually engaging digital report, then why only use that report once? Here are five ways to use your digital impact report as a marketing tool: 1.

Digital 93
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Reach Your Target Audience: 5 Effective Segmentation Tips

Pamela Grow

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Survey your audience to determine whether they prefer email, direct mail, SMS messaging, or phone calls. Let’s get started!

Audience 111
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How Make-A-Wish is Telling New Stories with Audience Personas

See3

Many nonprofits fall into the trap of believing that their audience is the general public, when the truth is that your supporters are much more nuanced than that. A great way to narrow in on your organization’s audience is to develop audience personas. Push your organization to start telling new stories.