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Making Automation Work for You

Forum One

Automation in your Customer/Contact Relationship Management (CRM) tool can mean the processes in Salesforce, HubSpot, EveryAction, Charity Engine, and other common tools that filter audiences into segments based on their actions as donors, subscribers, event attendees, and more. Hint: The platforms know their algorithms better than you!

Work 62
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Google Ad Grants 101: What You Need to Know

Neon CRM

If you’re a nonprofit, those ads can help you reach new audiences, connect with donors who are looking for a cause like yours, promote your events, and more. If you’re in the United States, you need to be: A registered 501(c)(3) nonprofit organization in an eligible country (Hint: If you’re in the U.S. Pretty cool.

Grant 52
professionals

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Online Communications that Don't Suck

NTEN

are great, but if you don't have an effective website and email communications, you are largely wasting your effort trying to engage new audiences online. If your largest fundraiser is an event, do you have online event registration? Department of Health and Human Services (HHS), Office of HIV/AIDS Policy. How did we do it?

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Nonprofit Transparency Best Practices: Building Donor & Public Trust

Whole Whale

But how does your audience of potential donors and partners verify your organization’s legitimacy? It’s more important than ever that you and your organization communicate legitimacy to your audience — especially if you hope to cultivate those audience members into donors or partners. Hint: they’re not all downloadable PDFs!

Public 90
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Online Video: An Interview Revealing Best Practices and Trends - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Read on to learn this experts view on the current state of nonprofits and online video, tips and hints on how to maximize your videos impact, and how much all of this really costs. Know your audience. Often, its even just useful to know who was watching, if the video was intended mainly to reach and inform a certain type of audience.

Video 28
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150+ Creative Ways to Show Donors Appreciation

Nonprofit Tech for Good

Audience size, breadth, and depth: If your organization has big lists, lots of traffic to your website or blog or social media pages, or big crowds at events, there are many ways to turn this into a donor benefit. Hint: It’s the XYY Soup Kitchen.” Concierge registration/check-in (no-lines) at any event or service.

Donor 324
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Mobile Fundraisers: Explore Best Practices & Campaign Ideas

Qgiv

When it comes to text communications, crafting targeted messages to a specific audience is the most sure-fire way to ensure the recipient will respond positively. This is because you know that the texts you’re sending are relevant to the specific audience. Have an opt-in policy. Do you have an opt-in policy?

Mobile 52