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How to create a sustainable social media strategy for your startup

The Next Web

Identify the audience. On social media, you can pinpoint an audience in real-time. Initially, your staff (even if that’s just you and a co-founder) will be your greatest asset in locating and connecting with your audience. You’re not going to be able to blanket the entire Internet with your message – nor should you want to.

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Yahoo’s teen millionaire Nick D’Aloisio on Snapchat, entrepreneurship, and education

The Next Web

Aside from falling into Snapchat’s bracket of primary audience, he believes the impermanence of disappearing messages truly represents today’s needs for a social network. When we talk to each other, we forget,” he told the audience today at the LeWeb Paris Conference. Rather, it’s the instinct to forget.

Yahoo 119
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Culture, Community, and Technology—A Successful 2022 Convergence

.orgSource

With platforms and products multiplying across the internet, education is one area where that fierce competition is on full display. Jennifer Michael, Chief Operating Officer at the American Board of Medical Specialties described how to create learning experiences that are variegated, tailored to the audience, and transformational.

Culture 221
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Carousell gets cozy with Rakuten to bring its mobile marketplace to Southeast Asia

The Next Web

Carousell is now setting its sights on capturing the audience in Southeast Asia, especially for those who are increasingly accessing the Internet via their mobiles. According to an Accenture report from last year, there will be 194 million new Internet users between 2010 and 2020 in the region. Headline image via Shutterstock.

Asia 120
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East meets West: Why Chinese app developers are targeting US smartphone owners

The Next Web

With these obstacles, it is sometimes smarter to target the US market first, even though you may reach a smaller audience. This kind of innovation would be hard to find in a traditional Chinese Internet company as usually they are copying others, copying those from the US and UK to bring them back to China.

Develop 122
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5 Examples of Non-Profits Using Cats…and a Dog in Content Strategy

Beth's Blog: How Nonprofits Can Use Social Media

The genre of cat videos has grown so much that the Walker Art Center initiated the Internet Cat Video Festival , curated by a “cat video curator.” ” This summer, it sparked news headlines worldwide, attracted a crowd of 10,000 people—some in costumes, others with feline companions, all cat lovers.

Examples 108
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Local news app News Break raises $115M

TechCrunch

.” To be clear, you can find similar stories in News Break that you’d see in other news apps (there’s a whole section for coronavirus news, for example, and this morning you’ll see plenty of headlines about yesterday’s violent takeover of the U.S. ” Image Credits: News Break. .

News 108