.orgSource

MARCH 18, 2025

While the governance landscape has evolved, the strategies and leadership insights shared here remain timeless. How often do you assess whether your board structure aligns with your current strategic goals? But Eshkenazi didnt let temporary setbacks derail long-term goals. Trust Is the Foundation Eshkenazis first rule at APICS?

Government 221

Government Associations Culture Structure 221

Whole Whale

MARCH 28, 2025

To move your mission forward, you need a full-funnel digital marketing strategyone that nurtures your audience from first touch to lifelong champion. That means designing campaigns and content that meet your audience where they are, whether theyre just discovering your work or showing up again and again to create change alongside you. .”

Digital 52

Digital Strategy Marketing Nonprofit 52

Nonprofit Tech for Good

JANUARY 16, 2022

When you’re able to set the stage with analytics and donor attributes – like their wealth rating, public giving records, and personal interests – you can strengthen your understanding of each donor segment, and position your asks to speak to specific audiences. Winter 2022. Related Resources: Social Media best Practices for Nonprofits.

Fundraising 269

Fundraising Strategy Nonprofit Social Media 269

.orgSource

MARCH 4, 2024

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value. We’re even sabotaging our own.

Strategy 221

Strategy Marketing Associations Professional 221

.orgSource

JULY 3, 2023

It was considered too resource intensive to play a consistent role in most promotional strategies. I realized that associations already had the content and the audience. My goal with WorkerBee.TV In that scenario, all of the best content only hits approximately 15 percent of the audience.

Video 221

Video Communication Strategy Create 221

Nonprofit Tech for Good

OCTOBER 17, 2023

It not only helps raise awareness about your cause but also enables you to connect with a wider audience and attract potential donors and volunteers. In this post, we’ll explore three cost-effective strategies to boost your online visibility. Regular updates keep your audience engaged and informed about your activities.

Social Media 329

Social Media Media Social Influence 329

Nonprofit Tech for Good

SEPTEMBER 16, 2021

What are the strategies and tactics that best helped you achieve your goals last year? This analysis can help guide you towards what best engages your target audiences. 2) Review Your Goals. 2) Review Your Goals. Review your end-of-year fundraising goals, but think deeper. Here’s how to start.

Communication 292

Communication Fundraising Audience Donor 292

Nimble AMS

DECEMBER 18, 2024

When was the last time your association considered its pricing strategy? As you rethink your pricing strategy, youll want to evaluate using pricing discounts as a helpful tool in attracting new members to your association, increasing overall traffic, building member loyalty, and selling large quantities of products.

Associations 102

Associations Adopt Registration Tips 102

Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. Here are four strategies your nonprofit should keep in mind when using Instagram for fundraising: 1. Build a Content Strategy. Your Instagram strategy won’t get very far without high-quality content.

Fundraising 331

Fundraising Nonprofit Influence San Diego 331

Nonprofit Tech for Good

FEBRUARY 28, 2021

Thoughtful donor stewardship strategies are the key to enhancing corporate partnerships. These strategies should include a variety of tactics for recognizing and sharing insights with your corporate partners. The details of your stewardship strategy will depend on things like your donors’ interests and your resources.

Social Media 312

Social Media Donor Media Social 312

Forum One

NOVEMBER 11, 2024

Suddenly, digital transformation wasn’t just an aspirational goal; it was a mission-critical investment. Since then, nonprofits have seen the lasting benefits of a strong digital strategy long after the hardest days of the pandemic passed. Did you complete all your ambitious digitalization goals?

Digital 104

Digital Time Nonprofit Strategy 104

Association Analytics

OCTOBER 7, 2024

During the webinar, Association Analytics VP of Strategy and Solutions Bill Conforti emphasized, “We’re talking more about like communications, right? ” Key components of this approach include: Segmentation: Divide your audience based on demographics, behaviors, and preferences. How do we curate that message?

Content 169

Content Strategy Marketing Data 169

Nimble AMS

NOVEMBER 17, 2024

Are you looking for strategies to drive revenue to your association? Rather than reducing product costs and increasing sales, you could reconsider your organization’s pricing strategy. Choosing the right pricing strategy for your association’s services and products can offer powerful results. What are our costs?

Associations 117

Associations Adopt Strategy Goal 117

Pamela Grow

SEPTEMBER 25, 2024

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Define your segmentation goals. Any strong strategy starts with goal-setting. Let’s get started!

Audience 111

Audience Effective Tips Database 111

Nonprofit Tech for Good

JANUARY 10, 2021

As you review your fundraising plans and goals for the past year, it’s easy to look back and see a year marked by postponed and cancelled events. With these nine resources at your disposal, your nonprofit will be primed to meet and exceed your 2021 fundraising goals. . Planning Your Virtual Fundraising Event.

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Virtual Resource Fundraising eBook 328

Nonprofit Tech for Good

MAY 4, 2022

Work with them to get input from a good cross-section of stakeholders to understand goals, strategies, and perceptions so that you can turn them into communications that make sense. What specific business goals does your organization have that would be bolstered by rebranding? Are any of these measurable? In Summary.

Tools 279

Tools Effective Nonprofit Evaluation 279

Nonprofit Tech for Good

JANUARY 10, 2022

For use in Program Services and better enabling nonprofits to reach their target audience in order to perform their charitable purpose. The program is available to any nonprofit that can benefit from having more exposure and a bigger audience. Geotargeting and audience set up so only those that would be interested in your ads see them.

Grant 341

Grant Google Guide Nonprofit 341

Forum One

OCTOBER 1, 2024

For today’s arts and culture organizations, we’re distilling five strategies for digital engagement that meet the needs of audiences with lasting impact. In advance, I’d like to share some of the top trends and strategies that are bubbling up from our work with a wide range of museums and cultural institutions.

Museum 93

Museum Culture Audience Digital 93

CauseVox

NOVEMBER 6, 2024

Master key strategies to elevate your GivingTuesday and year-end fundraising with social media, including profile optimization, engaging content, and video storytelling. With Giving Tuesday and year-end appeals on the horizon, leveraging social media effectively can make all the difference in reaching your fundraising goals.

Social Media 79

Social Media Campaign Media Social 79

Nonprofit Tech for Good

MAY 23, 2021

By Sarah Baker , a Digital Fundraising Strategist at MobileCause , where she helps nonprofits accelerate their fundraising and engagement efforts through giving and marketing strategies. In fact, it should be a vital part of your fundraising strategy year-round, even as the pandemic restrictions lift.

Virtual 325

Virtual Personal Fundraising Broadcast 325

Candid

OCTOBER 16, 2024

Despite the importance of raising money well, the majority of small to midsize nonprofits use suboptimal strategies—methods that are expensive, time-consuming, and yield only minimal returns on a lot of hard work. These are the kinds of revenue strategies that keep nonprofits just surviving instead of scaling.

Fundraising 98

Fundraising Nonprofit Grant Language 98

Nonprofit Tech for Good

JANUARY 3, 2021

Elliot Olson , Lead Web Strategist at Studio Anansi — website designs and digital strategies to empower mission-driven organizations and drive real results. Place CTAs strategically to engage your audience and fulfill each page’s goal. In contrast, fast load times lead to better online experiences and build audience trust.

Websites 350

Websites Plugin Nonprofit Search 350

Nonprofit Tech for Good

JULY 25, 2019

1) Start with a clear goal. The good news is, you don’t have to pick just one goal— but it does help to think about the different results each event type might produce, so you can set yourself up for success. 2) Choose the audience for your event. We’re at 90% of our goal. 3) Get creative with your promotions.

Fundraising 278

Fundraising Practice Nonprofit Registration 278

sgEngage

DECEMBER 5, 2024

Once you’ve established a solid fundraising foundation, you can start exploring other avenues, such as peer-to-peer fundraising or crowdfunding to reach a broader audience. These tools help you track donor interactions, segment your audience, and tailor your communications to maximize engagement. Be bold and get started!

Grant 98

Grant Fundraising Fund Nonprofit 98

Nonprofit Tech for Good

MAY 8, 2019

For more insights on branding, messaging, strategy, print and web design, sign up to receive Bureau for Good’s once-monthly articles here. Does it still reflect your mission, purpose, strategic goals, and the ways your audiences use the internet? The only constant is change,” saith Heraclitus.

Online 238

Online Nonprofit Hunger WordPress 238

Charity Village

SEPTEMBER 26, 2024

content, plan, strategy etc.) to reach their target audiences, raise brand awareness and visibility and meet other business goals and objectives. Every nonprofit uses communications (e.g.,

Communication 104

Communication Difference Strategy Awareness 104

sgEngage

JUNE 21, 2024

Most nonprofits and educational institutions use a multichannel marketing strategy to engage supporters. Text messages present an impactful opportunity to enhance your marketing strategy and connect with supporters quickly and personally. Look for gaps in your current multichannel strategy. Let’s get started!

Strategy 114

Strategy Marketing Channel Donor 114

Forum One

MAY 23, 2024

Understanding audience needs is the core of good design. For mission-driven organizations in particular, forging deep connections with audiences is paramount. The questions we hear often are about how organizations can identify and adapt designs to meet the evolving needs of their audiences and ensure that the mission resonates deeply.

Audience 95

Audience Design Exercise Test 95

sgEngage

JANUARY 23, 2025

The Google Ad Grants program, which started in 2003, is a transformative tool that offers nonprofits worldwide $10,000 per month for free to promote their missions and connect with target audiences. Using keywords like marine conservation donations and save ocean wildlife, we attracted an engaged audience.

Grant 100

Grant Impact Google Nonprofit 100

CauseVox

DECEMBER 2, 2024

As you reflect, identify the elements that resonated most deeply with your audience. Whatever it was, these insights will serve as helpful direction as you continue your year-end strategy. Adjust Year-End Goals Based on GivingTuesday Insights Again, since time is of the essence, this step should be swift.

Campaign 82

Campaign Fundraising Social Media Gift 82

Association Analytics

MARCH 1, 2023

With this new virtual-only audience segment, they launched a new online course that resulted in nearly $300,000 of additional revenue. The goal is to learn important facts, such as why they joined, why they stay, how they prefer to be communicated with, and whether they prefer in-person or online events. Read more about their story.

Associations 320

Associations Survey Data Product 320

sgEngage

NOVEMBER 27, 2024

Organizations can use this data to adjust their strategies in real-time, optimizing campaigns for better results. Connection with Younger Audiences Millennials and Gen Z are highly receptive to digital giving and are more likely to engage with causes they see online.

Online 98

Online Support Fundraising Digital 98

Nonprofit Tech for Good

DECEMBER 28, 2021

Here are some strategies you can use to turn your GivingTuesday and year-end donors into monthly donors: Identify and segment your audience. By segmenting your audience appropriately, you can create campaigns that feel personalized, special, and tailored to your GivingTuesday and year-end donors. Connect it all to your cause.

Donor 298

Donor Donation Stats Campaign 298

Candid

FEBRUARY 4, 2025

Intentionally adapting strategies to meet the unique preferences of each generation will help deepen supporter engagement and unlock untapped fundraising potential. GoFundMes own research shows that, on average, every time an organizer shares their fundraiser, it can drive an additional $100 toward their goal. Not sure where to begin?

Generation 95

Generation Share Social Nonprofit 95

Nonprofit Tech for Good

AUGUST 6, 2023

A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

Fundraising 235

Fundraising Practice Guide Campaign 235

Nonprofit Tech for Good

SEPTEMBER 12, 2021

It’s the perfect time to nail down your strategy and decide how you’ll stand out. Whether you’re a Giving Tuesday pro or embarking on your first official Giving Tuesday campaign, these 13 answers will help you prepare, organize, and execute a memorable strategy. Nailing down the “why” behind this year’s fundraising goals.

Giving 267

Giving Question Nonprofit Campaign 267

Nonprofit Tech for Good

JUNE 24, 2023

Moreover, nonprofits can expand their reach and engage with a wider audience by improving the overall user experience with accessible communications. We deliver beautiful websites and tailored marketing strategies that help nonprofits and social impact companies achieve their goals.

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email Accessibility Practice Nonprofit 319