Nonprofit Tech for Good

FEBRUARY 28, 2021

It can be tough to know how to move forward since your donors have different communication goals than your nonprofit. The two organizations are partners that share the same cause – fighting hunger – yet they have different philosophies and audiences, leading them to pursue different approaches with fundraising and communications.

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Social Media Donor Media Social 312

Nonprofit Tech for Good

JUNE 12, 2020

You don’t want to bore your audience right from the start of your relationship. In other words, you should communicate to each audience group – including donors, members, volunteers, event attendees, and subscribers – in a way that is relevant to them. The bread and butter of audience engagement. .

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Nonprofit Tech for Good

MAY 22, 2020

Another option is to create a Facebook Group and invite-only registrants into it. The viewer will need to be a Facebook user in order to watch your Facebook Live from a group. Another option is to create a Facebook Group and invite-only registrants into it. Start by selling tickets or capturing event registrations.

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Nonprofit Tech for Good

SEPTEMBER 17, 2022

The answer is in understanding your goal and audience, and then matching your pitch to the prospect. Start with a goal. The reason we start this process with a goal is that you’ll have no way to measure the efficacy of your efforts without one. . The next question, of course, is how? Persona #1—Community Stakeholders.

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Forum One

MAY 23, 2024

Understanding audience needs is the core of good design. For mission-driven organizations in particular, forging deep connections with audiences is paramount. The questions we hear often are about how organizations can identify and adapt designs to meet the evolving needs of their audiences and ensure that the mission resonates deeply.

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Nonprofit Tech for Good

JULY 25, 2019

1) Start with a clear goal. The good news is, you don’t have to pick just one goal— but it does help to think about the different results each event type might produce, so you can set yourself up for success. 2) Choose the audience for your event. We’re at 90% of our goal. 3) Get creative with your promotions.

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Fundraising Practice Nonprofit Registration 278

CauseVox

DECEMBER 5, 2024

Since you probably raise a good percentage of your fundraising goal during the month of December, you have to make the time count! Similarly, working with businesses for your end-of-year giving campaign can open doors to new audiences and resources. Here are our tips on promoting your matching gift to your audience.

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Campaign Giving Strategy Donor 103

sgEngage

DECEMBER 19, 2024

By doing some homework upfront, you ensure that the agency can hit the ground running and deliver a final product that truly reflects your organizations values, goals, and community needs. Know Your Target Audience(s) Your supporters arent a monolith. A consistent voice ensures your message resonates with authenticity.

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The NonProfit Times

AUGUST 2, 2024

It all comes down to audience selection and having good intel on to what those audience members will respond. A target audience is developed with demographics and there are some vital elements you need. Activate audience-first donor journeys and use machine learning to continuously optimize your most likely donors.

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sgEngage

MARCH 18, 2022

Komen partnered with GoodUnited, a provider of social fundraising solutions, to create new, innovative peer-to-peer fundraising challenges and custom, conversational messaging sequences that both raised revenue and built Komen’s relationships with a new audience. Step 2: Engage supporters in Facebook groups. .

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Audience Facebook Fundraising Challenge 105

Nonprofit Tech for Good

JANUARY 7, 2024

In today’s digital age, nonprofit organizations are increasingly relying on online platforms to reach a wider audience and fulfill their missions. 5) Locations and languages Configure your campaign’s location and language settings according to your audience specifications.

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Grant Google Guide Nonprofit 291

Nonprofit Tech for Good

MAY 16, 2021

A fundraising campaign soft launch—the release of your campaign to a limited audience prior to the general public—allows your organization to establish early momentum on your campaign. Clarify the campaign type, start and end dates, specific goals, and any other pertinent information your donors might want before getting involved.

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Association Analytics

JUNE 17, 2021

Which groups are most loyal attendees and which aren’t? If certain groups aren’t attending, try to determine a possible root cause. This is a valuable group. By cultivating a strong relationship with this group you can also foster repeat attendance. What factors influence first time attendees?

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Forum One

NOVEMBER 11, 2024

Suddenly, digital transformation wasn’t just an aspirational goal; it was a mission-critical investment. Did you complete all your ambitious digitalization goals? Your strategy should align with your overall goals, cater to your audience, and focus on the outcomes you’re aiming for.

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Nonprofit Tech for Good

AUGUST 21, 2024

Today, text messaging platforms enable instant, direct interaction with wider audiences, facilitating greater fundraising, awareness campaigns, volunteer coordination, and real-time updates during crises. Organizations can leverage this to send targeted messages to specific groups.

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Nonprofit Tech for Good

MAY 18, 2020

The big takeaway is that: if your nonprofit has a website, and it would be valuable for you to reach people who are Googling topics related to your work, the Google Grant is one of the most cost-effective and powerful tools available to reach your audience. Building an audience by attracting new subscribers to newsletters .

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Grant Google Guide Websites 336

Bloomerang

DECEMBER 12, 2024

Brand awareness: Marketers consistently say that email marketing is one of the most effective ways to build brand awareness and connect with current and prospective audience members. Email marketing allows your organization to tell its story to your target audience and increase awareness of your mission in the community.

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email Marketing Guide Nonprofit 92

The Fundraising Authority

DECEMBER 30, 2020

Or does it have other goals? Are you focused on a large crowd of friends who don’t know much about your cause or a smaller group of familiar supporters and likely donors? Are you focused on a large crowd of friends who don’t know much about your cause or a smaller group of familiar supporters and likely donors?

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Nonprofit Tech for Good

JULY 1, 2020

She helps brands grow engagement and build relationships with their audience. Self-efficacy is the belief that a person has in her or his abilities and competencies to achieve a goal. By Michelle Chen is an independent scholar with a PhD in mass communications with a focus on advocacy, activism and social change.

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Nonprofit Tech for Good

AUGUST 6, 2023

A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

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Fundraising Practice Guide Campaign 238

Nonprofit Tech for Good

MARCH 26, 2020

In any case, the livestream is usually an integral component, and it ensures that an organization reaches the broadest possible audience of potential donors. Like GuardianCon, GDQ attracts a substantial audience by providing entertaining livestreams. How Effective Are These Fundraisers? GuardianCon raised a staggering $3.7

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.orgSource

AUGUST 28, 2023

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

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Leadership YouTube Audience Professional 221

.orgSource

OCTOBER 9, 2023

Kristine’s Story The goal of the Kitchen Cabinet was to talk about the great things restaurants do in Milwaukee. The goals were to talk about the great things that restaurants do in their communities. “On Today, in Milwaukee, the group has gone on to consider public safety, another issue that’s critical for restaurants.

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Milwaukee Wisconsin Associations Collaboration 221

Nonprofit Tech for Good

JANUARY 24, 2019

When individual supporters set up personal fundraisers and share them with their network of friends and family, this creates more awareness and brings in new funds from groups that your nonprofit wouldn’t be able to reach on your own. Treat peer-to-peer like any other initiative; set clear goals even if you have to modify them later on.

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Fundraising Program Practice Campaign 279

.orgSource

FEBRUARY 12, 2024

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? Integrated planning gives departments, like membership and marketing, a format for collaboration on agendas and goals. Integrated goals, objectives, and tactics keep everyone on point. To inspire performance, set common goals.

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Collaboration Marketing Integration Trend 221

.orgSource

MAY 15, 2023

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? Integrated planning gives departments, like membership and marketing, a format for collaboration on agendas and goals. Integrated goals, objectives, and tactics keep everyone on point. Be clear about accountability.

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Collaboration Marketing Team Integration 221

Bloomerang

AUGUST 3, 2023

It’s important for nonprofit leaders to learn how to incorporate fair and good fundraising best practices when connecting with diverse audiences. Answer: Creating a timeline with deadlines can be an excellent strategy for achieving DEI goals. Answer: The approach your organization should take depends entirely on its goals.

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Audience Practice Fundraising Profile 98

Nonprofit Tech for Good

AUGUST 9, 2021

In the last few years, Microsoft has rebuilt LinkedIn working out many of the kinks and bugs that made it frustrating to use, and has launched a suite of new tools and functionality for LinkedIn Pages , Profiles , and Groups. 9) Join and participate in LinkedIn Groups. Strangely, nonprofits have been slow to embrace LinkedIn.

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Linkedin Practice Nonprofit Social Media 361

.orgSource

MARCH 4, 2024

The Cirque audience sits under a striped big top. It offers the audience a product that is not available elsewhere with a ticket price that sits in between the circus and a Broadway show. Subspecialty groups are moving into the parent association’s territory. Each group has a different approach.

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Strategy Marketing Associations Professional 221

Nonprofit Tech for Good

SEPTEMBER 12, 2021

Put your creativity to work and decide which campaign type makes the most sense for your goals. After all, strong storytelling can help build meaningful connections with your audience and even move them to rally around your cause. Nailing down the “why” behind this year’s fundraising goals. Building your campaign layout.

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Giving Question Nonprofit Campaign 271

Candid

FEBRUARY 4, 2025

That power of connection is also the driving force behind how people show up on social media platformsjoining groups and digital communities with shared values, locations, or interests. GoFundMes own research shows that, on average, every time an organizer shares their fundraiser, it can drive an additional $100 toward their goal.

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Generation Share Social Nonprofit 95

TechCrunch

FEBRUARY 23, 2023

The Audience Choice results are in, which begs the question, could we BE more excited to share this news? Meet the TC Early Stage Audience Choice Winners The Breakout Sessions Breakout sessions consist of a 20-minute presentation followed by a 20-minute Q&A from an audience of up to 125 founders. No, we could not.

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Audience Boston Massachusetts Case Study 89

Nonprofit Tech for Good

DECEMBER 9, 2022

Better supporter retention leads to less time needed to pursue new donors to reach financial goals. Join Giveffect on January 18 for a free webinar, How to Diversify Your Nonprofit Funding in 2023 , to learn how to diversify your fundraising efforts in 2023 to mitigate risk and reach your fundraising goals. 3) Major Gifts.

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.orgSource

MAY 14, 2024

There’s always a magnet for attention in the room–that individual surrounded by a group of eager listeners. The associations that capture an audience and keep them coming back for more, are the groups that connect with their members. I was thrilled to share my ideas with a group of savvy association professionals.

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Leadership Technology Associations Discussion 221

.orgSource

JUNE 24, 2024

We’ve interviewed icons and iconoclasts of association leadership, conducted focus groups, and developed surveys. But if those offerings aren’t enticing your audience, then you’re not delivering value. I’m passionate about promoting this leadership style, and I would love to share my ideas with your group.

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Associations Professional Leadership Skills 221

Allegiance Group

NOVEMBER 1, 2024

A simple direct mail piece is no longer enough to reach your audience. They think their owned media is enough to achieve their goals. Paid media can deliver the scale, impact, and reach you need to hit your fundraising goals. However, boosting awareness is an upper-funnel goal.

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Digital Media Build Social Media 52

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. This will give you the best chance of getting your posts in front of your target audience. You can also use the data to measure your progress against your goals. 1) Establish a presence on social media for your association.

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Social Media Associations Media Social 336