Beth's Blog: How Nonprofits Can Use Social Media

APRIL 8, 2013

” Chelsea took a photo with her Smartphone and posted it on the Reddit, a community aggregation site where content is ranked and rated. Lots of discussion threads that come out of Reddit such as “I can’t believe that someone who is a minister acted this way.” Lots of chatter beyond the Reddit community.

Social Media 117

Social Media Digital Mobile Trend 117

NTEN

OCTOBER 29, 2008

As social media grows in popularity, one fact cannot be ignored: if used well, it can generate impressive amounts of traffic and increase engagement around your cause or organization. The tools have changed, but the need for knowing your audience, having an end goal, testing theories, and acting on lessons learned remains the same.

Social Media 76

Social Media Generation Media Digg 76

Nonprofits Source

SEPTEMBER 1, 2017

We rummage through troughs of data to tweak campaigns, make minor adjustments to landing pages, and obsess over A/B testing email subject lines all in the name of incremental improvement. The process looks something like this: Identify an audience pain point. Lead Generation. I couldn’t agree more. Content Marketing.

Marketing 69

Marketing Strategy Online Adwords 69

Nonprofits Source

SEPTEMBER 1, 2017

We rummage through troughs of data to tweak campaigns, make minor adjustments to landing pages, and obsess over A/B testing email subject lines all in the name of incremental improvement. The process looks something like this: Identify an audience pain point. Lead Generation. I couldn’t agree more. Content Marketing.

Digital 68

Digital Marketing Strategy Adwords 68

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2013

Can you tell me the objectives and target audience? We conducted a live donor call from Jordan and a Reddit AMA (Ask Me Anything) with two of our staffers who recently returned from the Syria region. This infographic is part of a multi-channel campaign. We even have a T-shirt coming out later this month.

Syria 110

Syria Children Channel Campaign 110

Beth's Blog: How Nonprofits Can Use Social Media

JULY 8, 2009

A week before Canada Day (July 1) we built and tested a simple site that encouraged donors to “buy their country a beer” — basically making a donation. We had links to the Visible Government website, and generated enquiries there. We tested it a lot. Set up Reddit, Digg, and other social news aggregators. How it worked.

Canada 50

Canada Lesson Twitter Learning 50

Whole Whale

DECEMBER 9, 2023

Generative AI is great for creating content as long as you give it the right prompts and know how to treat it’s content as a first draft. Be a curator Make a Twitter list (hidden or not) of influencers like bloggers, journalists, news sites, and partner organizations who may share information that’s useful to your audience.

Social Media 98

Social Media Ideas Media Social 98