Whole Whale

MARCH 28, 2025

To move your mission forward, you need a full-funnel digital marketing strategyone that nurtures your audience from first touch to lifelong champion. That means designing campaigns and content that meet your audience where they are, whether theyre just discovering your work or showing up again and again to create change alongside you.

Digital 52

Digital Strategy Marketing Nonprofit 52

Nonprofit Tech for Good

APRIL 23, 2023

Using them, you can build email campaigns, create social media posts, repurpose content, summarize text, and even generate images. Prompt: “Please write 3 energetic tweets for this article by the Eventgroove brand for an audience of nonprofit professionals and individuals hosting fundraisers.

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Content Social Media Calendar Fundraising 352

NTEN

SEPTEMBER 2, 2011

There is little argument that email and social media platforms like Facebook and Twitter are fast becoming mandatory tools for supporter outreach. From a pure fundraising standpoint, email and social media channels are only effective when the recipient is able to respond immediately to a CTA (call to action). gurgo.mobi. m.komen.org.

Social Media 82

Social Media Mobile email Media 82

CauseVox

FEBRUARY 11, 2025

When choosing a platform, its important to consider key features like transaction fees, customization options, and integrations with your CRM or email marketing tools. You can also offer a pledge option , where donors commit to giving a larger amount over time. Thats where suggested donation amounts come in! Then, spread the word!

Donation 60

Donation Create Free Donor 60

Bloomerang

AUGUST 19, 2021

Scott is a member of the Giving Pledge. When she signed the pledge she said: “ I have a disproportionate amount of money to share. Despite its name, the pledge is not legally binding. . ’ The awards are usually unrestricted, and the nonprofits simply received notice by email. . But I won’t wait.

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Fund Tips Nonprofit Help 140

sgEngage

SEPTEMBER 28, 2021

One-time online giving skyrocketed by more than 15%, revenue growth from recurring donations outpaced one-time gifts for the ninth consecutive year, and nonprofits increased their revenue and engagement using email fundraising. increase in fundraising email revenue. increase in email conversion rate. Boost Email Engagement.

Online 118

Online Fundraising Benchmark Blackbaud 118

CauseVox

OCTOBER 5, 2021

GivingTuesday has historically famous for engaging audiences on social media: in fact, it’s estimated that there were an astounding 14.2 Pledges: How many people do you want to pledge a donation to the cause? Use #GivingTuesday To Drive Gift Committments With Recurring Donations Or Pledge Now, Pay Later.

Ideas 115

Ideas Practice Pledge Campaign 115

TechCrunch

MARCH 29, 2023

It turns out that if you have an active customer audience invested in the long-term viability and success of your platform, you can crowdfund a venture-sized extension round. For some companies, at least. Substack is framing its crowdfund as a way for its users (customers, really) to buy into the platform they use.

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Difference Raise Pledge Newsletter 97

CauseVox

JANUARY 31, 2022

CauseVox’s Pledge Now, Pay Later (PNPL) is a state-of-the-art pledge donation option (similar to buy now, pay later for donors!) that’s designed to help you get more online pledges and automatically fulfill them. Sigma Chi at the University of Florida’s Pledge Now, Pay Later Donation Form. Website Donation Forms.

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Pledge Campaign Fundraising Donor 52

The NonProfit Times

MAY 23, 2024

An aggressive email campaign was the foundation. It began with an email appeal leading into GivingTuesday and continued with three more heading into the afternoon and evening. A second matching grant offer enabled leaders to extend the giving via two more fundraising emails the next day. Research backs this up.

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email Test Spam Cancer 52

Qgiv

NOVEMBER 21, 2024

At the same time, they’ll solicit donations and pledges from their networks of family and friends for each service project they complete or hour of volunteer service they complete. Read on for effective, easy peer-to-peer fundraising ideas to engage your audience. Here are some examples of these fun peer-to-peer campaigns.

Ideas 52

Ideas Fundraising Nonprofit Fun 52

CauseVox

FEBRUARY 3, 2023

That may also include asking for an address: if you have an email you can send your donors digital thank yous rather than paper, making an address unnecessary. One particularly useful field that CauseVox has is the subscribe box: this lets your donors subscribe to your email list. One area to pay close attention to is Pledges.

Donation 87

Donation Pledge Gift Donor 87

sgEngage

MARCH 22, 2022

Segment your audience . In fact, studies show that donors are more likely to read a direct mail appeal than an email appeal. On top of that, multi-channel marketing allows you to more easily cater your communications to specific audience segments and use each channel for different purposes. . Tip #2: Segment your audience .

Retention 119

Retention Communication Donor Strategy 119

Classy

JUNE 21, 2021

Launching a unique campaign can set your organization apart by creating a buzz around your mission, engaging new audiences, and getting people excited to participate in something meaningful. . Download Now: 9 Email Templates to Engage Donors Year-Round. When it comes to fundraising for your nonprofit, creativity is key.

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Campaign Fundraising Contest Cancer 128

Bloomerang

APRIL 5, 2021

Truthfully there is a lot of content many prospects might gladly give you their email (or mailing) address to get that you are giving away for free right now. Ask yourself…what content on my site am I currently giving away for free that is valuable that someone would give me their email to get it? . Convert more impressions.

Donor 130

Donor Gift Mail Files 130

Connection Cafe

JUNE 4, 2013

Growing your email list is core to any nonprofit’s email marketing strategy. The reason growing your email list is such a big deal is because of attrition. You see, email lists bleed out. Now if you’re like most nonprofits, you probably find email acquisition (like donor acquisition ) to be challenging.

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Slides email Facebook Pledge 45

Bloomerang

SEPTEMBER 27, 2024

Text-to-give (also known as text-to-pledge or text fundraising) is a form of mobile fundraising in which donors give by sending a keyword to a text fundraising phone number. You can reach a wider audience, track your campaign progress, and save your team plenty of time. Pricing: Tithe.ly messaging is $19 per month.

Giving 105

Giving Mobile Platform Donation 105

CauseVox

OCTOBER 1, 2024

GivingTuesday has historically been famous for engaging audiences on social media. Regardless of who your target audience is, it is important to communicate clearly, authentically and effectively. Pledges: How many people do you want to pledge a donation to the cause? How much money does it take to create this impact?

Ideas 88

Ideas Practice Nonprofit Social Media 88

TechCrunch

DECEMBER 9, 2021

Suddenly, the user-level tracking data central to effective audience targeting and marketing attribution was restricted. Apple implemented this shift in the name of consumer privacy, pledging to create a “safe and trusted place for users to discover apps.” Predictably, most users didn’t think twice before opting out.

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Trend Marketing Influence Twitter 107

Bloomerang

JANUARY 7, 2022

To suggest more Giving Tuesday ideas, please email steven.shattuck@bloomerang.co. Launch an Email Marketing Campaign. Accept Pledges. Draft the copy for emails promoting the campaign to each segment of supporters. . Lack of a well-crafted confirmation email. Email Marketing Campaign. Start Planning Early.

Campaign 122

Campaign Ideas Giving Tips 122

Connection Cafe

MAY 4, 2017

A few years ago nonprofit email marketers were thrown for a loop when Gmail implemented a tabbed in-box for various kinds of messages (primary, email and social). Several sources ( including Blackbaud ) have published information about their email delivery practices generally, and how to respond to these changes at Gmail.

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email gMail Nonprofit Strategy 44

The Verge

JANUARY 26, 2021

Twitter is acquiring Revue, an email service that lets writers publish newsletters. The move allows Twitter to capitalize on its user base of writers, journalists, and publications that regularly use the service to reach readers and grow their audiences. Illustration by Alex Castro / The Verge.

Newsletter 71

Newsletter Twitter New York Netherlands 71

The Modern Nonprofit

MAY 16, 2023

Participants often collect pledges from friends and family, boosting your fundraising efforts. Know Your Audience : Understand who your audience is and what they care about. Promote your event : Use social media, email marketing, and local media to spread the word and generate excitement.

Impact 98

Impact Create Nonprofit Fundraising 98

sgEngage

OCTOBER 17, 2023

Run NCOA and address standardization, test email addresses, remove deceased record — this is a year-round effort, but extra important for a big end-of-year push.” Tracking the status of your pledges and developing a follow-up method as deadlines approach is key. Scrub your data so it’s extra squeaky clean for your campaign!

Fundraising 119

Fundraising Donor Giving Campaign 119

Bloomerang

AUGUST 4, 2022

The nonprofit I know that rakes in the most on Giving Tuesday starts prepping its target audience of potential supporters in September — months before the event. ” Even better, once I received an email that said, “we know you’re getting a lot of year-end appeals, so we’re not going to ask you for money.

Consultant 131

Consultant Advice Fundraising Nonprofit 131

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2012

When an app is installed, the developer knows a supporters’ email address, other Likes, and how the user is engaging with the application. These action types include: join, pledge, answer, sign, give and a range of other actions people can take to help their favorite nonprofits.

Nonprofit 117

Nonprofit Facebook Action Causes 117

CauseVox

NOVEMBER 18, 2021

Have A Comprehensive Email Strategy. Prime Your Donors With Email Communication Write A Personal Appeal Send Out “Closers” To Wrap Up Your Campaign. CauseVox’s Pledge Now, Pay Later Feature. Create a direct mail and email calendar and checklist. Use Facebook + Instagram Ads To Reach A Wider Audience.

Fundraising 88

Fundraising Social Media Donor Campaign 88

DNL OmniMedia

FEBRUARY 16, 2022

A comprehensive digital marketing strategy is the single best way to successfully reach and retain wider audiences online: Your nonprofit’s overarching goals, marketing goals, budget, other constraints, and technology infrastructure will inform your digital strategy. Email marketing software. We’d like to grow our online audience.”.

Strategy 98

Strategy Digital Create Nonprofit 98

Amy Sample Ward

FEBRUARY 24, 2011

The tactics are created based on those limited moving parts – overall strategy and goal, the audience and the content. Show how many people are pledging to participate! We can stop saying that facebook is our strategy and start saying that facebook is one part of our engagement strategy. What are we doing there?

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Nptech Slides Community Strategy 213

Nonprofits Source

DECEMBER 7, 2023

Easily organize pledge fundraisers. Expand your audience. While your fundraising tool won’t lead you to the perfect fundraising idea or reveal earth-shattering marketing strategies to reach your target audience, it can make a significant impact on donors’ overall experience through small changes. Expand your audience.

Software 59

Software Fundraising Giving Tips 59

CauseVox

SEPTEMBER 9, 2024

Here are some ways you can fundraise during year-end: Email “asks” A phone-a-thon Online crowdfunding campaign Peer-to-peer fundraising Direct mail pledges A one-day giving blitz such as GivingTuesday Virtual events Incorporate a matching grant Delegate Tasks: Once you set your goal and plan, it’s time to delegate.

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Calendar Fundraising Campaign Donor 94

AccelEvents

DECEMBER 1, 2020

Instead of limiting connection and engagement, a virtual fundraising event can strike all the right notes with a target audience while helping the fundraising efforts reach a greater number of people. . Donors can donate to individuals or teams via email or social media. . But there is hope. Hosting a Virtual Holiday Fundraiser.

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Virtual Ideas Fundraising Hosting 98

Get Fully Funded

MARCH 16, 2021

Who is in your audience and how many are there? You could plan to send your letter only to donors you have a mailing address for but no email address. You could send the rest of your list the same appeal via email. Envelope design can yield a better response, depending on your organization and audience.

Results 98

Results Nonprofit Mail Money 98

Achieve

AUGUST 9, 2017

Achieve approached Big Dog Ranch Rescue’s Great Give goal with a multi-week, multichannel campaign leveraging email, social media, advanced donor cultivation, stewardship and more. Thanks to advanced donor cultivation efforts, the organization raised 95% of the goal prior to the Great Give, totaling nearly $48,000 in donations and pledges.

Florida 52

Florida Goal Giving Help 52

NTEN

NOVEMBER 2, 2009

There are also a variety of content management systems (some that are free) that can help you vary your online copy and emails depending on segmentation and conditionals. We started collecting ZIP codes with email addresses sign-ups about a year ago. We started collecting ZIP codes with email addresses sign-ups about a year ago.

Personal 80

Personal Online Texas Experiment 80

Beth's Blog: How Nonprofits Can Use Social Media

MAY 12, 2009

2) Can you tell me about the "Pledge to End Hunger" that you recently launched to benefit Share Our Strength? Audience Our primary audience was more of a profile than a group. An individual "contributed" 35 lbs of Tyson food just by signing an online pledge to take a meaningful action to help end childhood hunger in America.

Causes 52

Causes Marketing Interview Pledge 52

The Next Web

NOVEMBER 28, 2013

Well-known Dutch intellectuals and writers had pledged their cooperation with De Correspondent if and when the crowd-funding turned out be a success. Rob (r) during the kickoff on national television. On March 18th, Rob appeared on Holland’s most popular television talk show to launch the campaign. Two of them?—?former

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News Story Public Online 158