NonProfit PRO

OCTOBER 17, 2023

Data Axle announced the addition of more than 100 million audience indicators to its donor database cooperatives, Apogee and DonorBase. Data Axle Nonprofit is launching a comprehensive suite of derived indicators to identify new and expanded donor behaviors, affinities, and gifting potential.

Audience 244

Audience Data Database Donor 244

NonProfit PRO

JANUARY 27, 2023

Is this event still working for your audience, your organization, and your team? Keeping mission in mind, this can include re-establishing or reimagining traditional donor engagement events. As a nonprofit administrator, have you ever inherited a fundraising special event?

Donor 299

Donor Fundraising Audience Mind 299

Candid

DECEMBER 11, 2024

Reactive donors respond based on emotion, giving less than donors who give regularly, and historically have been fleeting supporters. For nearly all nonprofits, converting one-time donors into long-term partners is a struggle. With memorable messaging, you can inspire new donors and cultivate long-term engagement.

Donor 105

Donor Giving Time Donation 105

NonProfit PRO

SEPTEMBER 28, 2022

Here are some tools you can use to assess your current donor database. As your organization prepares for the year-end, it's important to remember that your constituents may have different priorities now.

Audience 264

Audience Database Donor Tools 264

Nonprofit Tech for Good

MAY 13, 2022

How much time do you spend thinking about where your donors are coming from ? It is super important to understand where your donors are coming from and how you could be acquiring more! How to keep growing your donor acquisition. While acquiring (and keeping) new donors can often feel like a game of chance, it really shouldn’t.

Donor 313

Donor Campaign Nonprofit Facebook 313

Nonprofit Tech for Good

JANUARY 9, 2020

According to the 2019 Giving USA Report , American donors gave an estimated $427.71 According to the 2019 Giving USA Report , American donors gave an estimated $427.71 based donors. donors’ needs and interests and why they give. donors’ needs and interests and why they give. billion to charities in 2018, with $22.88

Storytelling 277

Storytelling Activities Activism Active 277

Nonprofit Tech for Good

OCTOBER 11, 2024

29% of online donors say that social media is the communication tool that most inspires them to give [email 27%, website, 18%, print, 12%, TV ad 6%] (According to the Global Trends in Giving Report ). One question that I see nonprofits constantly asking, and with good reason: “Can social media really bring in new donors for our nonprofit?”

Social Media 298

Social Media Donor Media Social 298

NonProfit PRO

JUNE 4, 2021

Did you know that 51% of donors did not adjust the amount they donate during the pandemic?

Donor 275

Donor Practice Survey Audience 275

Nonprofit Tech for Good

SEPTEMBER 17, 2022

The answer is in understanding your goal and audience, and then matching your pitch to the prospect. In other words, you create donor journeys. . If you’ve never done so, developing donor journeys (also known as donor journey mapping) can feel like quite an undertaking. What are my donor personas? Ask yourself: .

Donor 318

Donor Effective Fundraising Nonprofit 318

NonProfit PRO

FEBRUARY 15, 2024

Here are the top three strategies that every nonprofit should implement to overcome donor fatigue and keep their audience engaged.

Donor 246

Donor Strategy Nonprofit Help 246

NonProfit PRO

AUGUST 9, 2024

One of the most critical elements for your nonprofit is securing major donors and building deeper donor relationships. Discuss new practical ways for utilizing Generative AI to build deeper relationships donors. Explore how AI can unearth hidden major donors in your already existing donor database. Register now!

Database 230

Database Donor Technique Relationship 230

NonProfit PRO

JULY 26, 2024

One of the most critical elements for your nonprofit is securing major donors and building deeper donor relationships. Discuss new practical ways for utilizing Generative AI to build deeper relationships donors. Explore how AI can unearth hidden major donors in your already existing donor database. Register now!

Database 230

Database Donor Technique Relationship 230

NonProfit PRO

SEPTEMBER 3, 2024

Since 1996, we’ve revolutionized donor incentivization for non-profits by eliminating traditional barriers—no more inventory hassles or invoicing surprises! With your support, we’re excited to launch our new, cost-effective program designed for a broader audience. Interested in learning more?

Donor 228

Donor Profit Audience Effective 228

Nonprofit Tech for Good

FEBRUARY 5, 2023

But did you know it’s also a great way to acquire new donors for your nonprofit? You can easily acquire new donors using peer-to-peer fundraising. Are you ready to expand your donor base? If yes, keep reading to learn four ways that you can acquire new donors with your next peer-to-peer fundraiser! That’s right!

Donor 348

Donor Fundraising Nonprofit Template 348

Nonprofit Tech for Good

FEBRUARY 13, 2020

Every nonprofit needs two things to drive sustainable growth: new contacts and new donors. There’s no silver bullet that will make donors come flocking to your website eager to hand their hard-earned cash over to you. Note: Offering informational content upfront is one of the best ways to cultivate new donors online.

email 354

email Donor Websites Content 354

NonProfit PRO

OCTOBER 19, 2022

With the market cluttered and audiences’ attention spread thin, nonprofit leaders are seeking ways to reach new prospects and keep donors engaged. SMS/MMS strategies offer nonprofits this unique opportunity. Here’s a look at the benefits of text messaging and how to add the channel to your existing campaigns.

Strategy 259

Strategy Donor Channel Attention 259

NonProfit PRO

AUGUST 22, 2022

Melissa’s Donor Look-alike Report provides demographic elements to help you focus on your ideal target audience and reach more donors just like your best ones. Order your report today and receive 500 free donor leads!

Donor 246

Donor Demographics Files Audience 246

NonProfit PRO

SEPTEMBER 30, 2022

Melissa’s Donor Look-alike Report provides demographic elements to help you focus on your ideal target audience and reach more donors just like your best ones. Order your report today and receive 500 free donor leads!

Donor 246

Donor Demographics Files Audience 246

NonProfit PRO

MAY 9, 2022

Melissa’s Donor Look-alike Report provides demographic elements to help you focus on your ideal target audience and reach more donors just like your best ones. Order your report today and receive 500 free donor leads!

Donor 246

Donor Demographics Files Audience 246

NonProfit PRO

AUGUST 2, 2024

One of the most critical elements for your nonprofit is securing major donors and building deeper donor relationships. Discuss new practical ways for utilizing Generative AI to build deeper relationships donors. Explore how AI can unearth hidden major donors in your already existing donor database. Register now!

Database 211

Database Donor Technique Relationship 211

NonProfit PRO

MARCH 16, 2022

Here are two things I learned during that time about connecting with new audiences and existing stakeholders that will have a lasting impact on me. The COVID-19 pandemic changed a lot about the world and how we approach virtually everything.

Donor 306

Donor Virtual Audience Impact 306

sgEngage

NOVEMBER 5, 2024

To get the attention of your donors and increase their engagement, you can make your impact report come to life. To do that, it needs to live where your audience lives: online. Meet Donors Where They Are In today’s digital world, donors are online, engaging with content on their smartphones and tablets.

Digital 116

Digital Impact Practice Report 116

NonProfit PRO

MARCH 17, 2025

Fundraising is becoming more audience-centric. Here's what to know about changing your fundraising team's structure to align with this shift.

Audience 173

Audience Channel Fundraising Results 173

sgEngage

NOVEMBER 13, 2024

By repurposing the content of your report, you can continue to present that evidence in new ways, tailoring it to the diverse fashions in which your donors prefer to receive communications and amplifying its reach. Here are five ways to use your digital impact report as a marketing tool: 1.

Digital 111

Digital Impact Report Marketing 111

NonProfit PRO

AUGUST 10, 2023

Lead-generation ads are an ideal way to engage your audience, reinforce your messaging, and, of course, capture leads to add to your email, SMS, and telemarketing lists. Let’s explore five lead-generation ad tactics.

Generation 246

Generation Donor Audience Course 246

Nonprofit Tech for Good

SEPTEMBER 16, 2021

This analysis can help guide you towards what best engages your target audiences. If you are incorporating new ideas into this year’s fundraising efforts, use this data to make some predictions about how you can best motivate your audiences into action. You might think they’re redundant—but your audience won’t.

Communication 317

Communication Fundraising Audience Donor 317

NonProfit PRO

SEPTEMBER 14, 2023

There’s no sugarcoating it, it’s tough for nonprofits to break through the noise and create connections with new audiences. So, how can nonprofits capture that attention of potential donors? When creating a successful digital program today, it’s important to have a realistic understanding of the digital landscape.

Digital 289

Digital Program Nonprofit Build 289

Nonprofit Tech for Good

NOVEMBER 7, 2021

This is why you need to define your organization’s key messages — a set of concise statements about your mission or event, presented in a specific style your target audiences can connect with on three levels: emotional, tactical, and intellectual. First, know your audience . The results?

Israel 347

Israel Effective Nonprofit Audience 347

sgEngage

NOVEMBER 27, 2024

Online fundraising has become a popular option for organizations since it allows access to a wider donor base that can support their mission regardless of location. Online fundraising opens the door to a range of creative ways to connect with potential donors. It’s also how donors prefer to support.

Online 98

Online Support Fundraising Digital 98

Nonprofit Tech for Good

JUNE 12, 2020

By Ines Alvergne , Content Marketing Specialist at Keela – a cloud-based CRM and fundraising platform that gives nonprofits powerful, intelligent tools to manage your donors, mobilize your volunteers, market your nonprofit, and raise more money. You don’t want to bore your audience right from the start of your relationship.

email 345

email Donation Nonprofit Newsletter 345

Nonprofit Tech for Good

APRIL 13, 2020

You don’t have to learn a new digital tool or have a large, established audience of already-informed donors to take advantage of Facebook’s fundraising benefits and donor data deposited in your donor CRM. Apple Pay is one of the most convenient payment methods available to buyers—or donors—anywhere.

Integration 363

Integration Nonprofit Fundraising Donation 363

Nonprofit Tech for Good

MARCH 4, 2023

2) You can tailor social media to your audience. Consider your target donor audience as well as the constituents you serve. Then do some research on each social media platform to see where your different audiences are engaging. First ask yourself, what demographics do these stakeholders fall into?

Social Media 343

Social Media Media Social Nonprofit 343

CauseVox

DECEMBER 5, 2024

By using community-driven fundraising techniques, such as peer-to-peer fundraising , making phone calls, sharing the campaign online, connecting you with prospective donors, or using their community connections to broaden your campaign’s scope, your board can kickstart the fundraising efforts.

Campaign 103

Campaign Giving Strategy Donor 103

Pamela Grow

SEPTEMBER 25, 2024

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Survey your audience to determine whether they prefer email, direct mail, SMS messaging, or phone calls. between 2022 and 2023.

Audience 111

Audience Effective Tips Database 111

NonProfit PRO

JANUARY 26, 2022

Audiences are changing, donors are evolving, and patrons of all backgrounds are participating. The biggest question is: Are these diverse voices represented at the table within our organizations?

Voice 264

Voice Donor Audience Question 264

Bloomerang

OCTOBER 16, 2024

When candidates are actively raising money, it’s easy to question whether that pulls money away from other causes that donors typically support. You don’t have to compete with political campaigns for donors’ attention because GivingTuesday offers a major opportunity for nonprofits to capture their support.

Campaign 119

Campaign Communication Personal Influence 119

Bloomerang

NOVEMBER 22, 2024

This is the problem your donors can solve. What are you asking donors to support? Despite what you might hear, direct mail still reigns over email, but results will always vary by audience, for example, current donors vs. a cold list and audience size. Most donors won’t make a second gift (87%).

Problem 119

Problem Fundraising Mail Gift 119