EveryAction

JUNE 21, 2023

The good news is that nonprofit organizations, advocacy organizations, businesses, individuals, and other changemakers can successfully advocate for a better future for LGBTQ+ people with support from the right strategies and tools. This is where issue awareness comes in.

Advocacy 199

Advocacy Generation Strategy Awareness 199

Get Fully Funded

MARCH 8, 2023

In 2022, online giving grew by 12.1% , motivating nonprofits to find more ways to connect with their supporters through digital channels. As a result, more organizations are looking for ways to implement an omnichannel fundraising and marketing strategy. Let’s get started.

Mail 75

Mail Integration Digital Strategy 75

Bloomerang

MAY 22, 2024

For years, when nonprofits would publish digital reports with their best stories, they had to point inspired readers to a separate page to make a donation, disrupting the storytelling to fundraising pipeline. We solved this problem with Storyraise , a solution for nonprofits to create digital annual, impact, and donor reports.

Storytelling 82

Storytelling Digital Integration Widget 82

sgEngage

APRIL 20, 2021

When implemented effectively, recurring gifts have the potential to increase supporter engagement and multiply your earnings. Here at Donately, we’ve helped thousands of organizations take charge of their digital fundraising and grow their revenue. That way, you can invest even more into your mission than you already do.

Digital 119

Digital Strategy Giving Gift 119

.orgSource

JUNE 24, 2024

And, without guidance, trying to keep pace in an unpredictable digital market can be a frustrating exercise. Relying on outdated patterns of member engagement, employer-based dues payments, and annual meeting revenues is the opposite of a strategy for success. In fact, it’s not a strategy at all. But here’s the difference.

Associations 221

Associations Metrics Professional Digital 221

Candid

APRIL 13, 2023

However, in today’s online world, it’s easy to get lost in the digital noise. Think about it for a moment by putting yourself in a potential supporter’s shoes. Moreover, an online search may take your prospective supporter to other platforms like YouTube, LinkedIn, Facebook, and, of course, Candid.

Storytelling 101

Storytelling Audience Tips Captivate 101

Nonprofit Tech for Good

JANUARY 9, 2020

Ngonzi on Twitter and LinkedIn and register for her upcoming on March 24, Digital Storytelling to Access, Attract and Activate U.S. International organizations planning their fundraising strategies for the new decade and looking for new funding sources may be wondering how to maximize their success in attracting U.S. Please follow Ms.

Storytelling 258

Storytelling Accessibility Activities Activism 258

Nonprofit Tech for Good

JULY 1, 2020

She helps brands grow engagement and build relationships with their audience. The pandemic has drastically altered the ways nonprofits interact with their supporters. As a result, social media strategies are often used to supplement in-person events. But not all nonprofits are effective on social media.

Social Media 332

Social Media Support Media Social 332

fusionSpan

JULY 15, 2024

That plan should, at the very minimum, stop the creation of dirty or incomplete data in the short term while moving toward integrated, accurate data sets that support AI and data-first initiatives. This becomes the departure point for data strategy. Contact us How Can Associations Find Better Alignment With Their Audiences?

Audience 59

Audience Associations Data Chicago 59

EveryAction

SEPTEMBER 2, 2022

In this six-part blog series, we’re highlighting key digital features your organization can start implementing now to boost fundraising this fall. Last week, we went over digital advocacy forms. Mobile messaging is a useful part of a multi-channel fundraising and engagement strategy , given the state of email and direct mail.

Mobile 130

Mobile Digital Fundraising Advocacy 130

The Modern Nonprofit

DECEMBER 4, 2023

Estimated Reading Time: 3 minutes Secure Your Supporters’ Trust: Mastering Privacy-Compliant Fundraising In an age where every click, like, and share is meticulously tracked, the landscape of digital fundraising is evolving rapidly.

Support 103

Support Fundraising Awareness Data 103

Forum One

NOVEMBER 1, 2022

We’re continuing to explore the ideas sparked at the Digital Impact Summit this fall when we were joined by more than 200 leaders and doers from the nonprofit and public sectors who shared what’s working and what’s not within their organizations. Do we make it as easy as possible for potential donors to support our work?

Digital 58

Digital Strategy Student Education 58

Allegiance Group

MAY 18, 2023

Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Use paid media to target your ideal donor.

Digital 52

Digital Practice Donor Strategy 52

Forum One

JANUARY 20, 2022

As we are closing in on the end of January, you have likely be finalizing your nonprofit’s digital strategy plans. Over the past year, you and your team devoted time and resources to optimize your digital platforms, social media and email marketing to support your organization’s goals and overall mission.

Metrics 77

Metrics Digital Strategy Rate 77

Pamela Grow

JUNE 6, 2024

After all, donors are unlikely to feel valued if they receive the same AI-created email from every nonprofit they support. This also means that 2024 is the year to stand out from the crowd by getting creative with your donor recognition strategy. When supporters give, send an eCard to thank them for their gift. Send eCards.

Support 100

Support Gift Video Social Media 100

Qgiv

NOVEMBER 9, 2023

A well-crafted branding strategy can help you stand out from the crowd, attract donors and volunteers, and make a lasting impact on your community. But what exactly is a nonprofit branding strategy? What is a nonprofit branding strategy? Why is a nonprofit branding strategy important? Be clear about your target audience.

Strategy 110

Strategy Tips Nonprofit Conservancy 110

Forum One

JANUARY 17, 2024

As we step into 2024, I know that our mission-driven partners are trying to achieve big goals while navigating an ever-shifting digital landscape. Adopt an AI strategy There’s no denying it: Artificial Intelligence (AI) is happening. How does your data use and use of AI align with your mission? How can you ensure the ethical use of AI?

Digital 92

Digital Attitude Government Model 92

Media Cause

JUNE 1, 2024

Fostering Authentic Relationships With and Amongst Your Audience Digital advocacy is critical to moving missions forward, creating systemic change, educating your base, and mobilizing leaders who are loyal to your organization and committed to the larger movement in which you operate. This is especially true during an election year.

Advocacy 59

Advocacy Digital Campaign Build 59

See3

APRIL 9, 2024

Many nonprofits fall into the trap of believing that their audience is the general public, when the truth is that your supporters are much more nuanced than that. A great way to narrow in on your organization’s audience is to develop audience personas. Push your organization to start telling new stories.

Audience 52

Audience Story Chapter Hawaii 52

sgEngage

JUNE 21, 2024

Most nonprofits and educational institutions use a multichannel marketing strategy to engage supporters. Text messages present an impactful opportunity to enhance your marketing strategy and connect with supporters quickly and personally. Look for gaps in your current multichannel strategy. Let’s get started!

Marketing 99

Marketing Strategy Channel Rate 99

Nonprofit Tech for Good

DECEMBER 8, 2021

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. The webinar was designed as a supplemental course to the webinar series required to earn a Certificate in Digital Marketing & Fundraising. Thank you and Happy New Year!

Trend 304

Trend Digital Marketing Fundraising 304

Nonprofit Tech for Good

MARCH 17, 2020

By Jean O’Brien , founder of Digital Charity Lab , a social enterprise that builds digital skills in non-profits and shares free learning resources. Jean is also a freelance consultant who works on digital strategy, marketing and design for non-profits. And then it will start showing that audience your ads.

Test 332

Test Facebook Charity Profit 332

Forum One

APRIL 13, 2021

These institutions have had to most recently revise their playbooks to use the digital space as a primary channel in making their collections accessible to visitors. So how can we ensure that they are being referenced and used as the shift towards digital becomes ever more important? Enter content strategist as digital curator.

Library 75

Library Museum Content Digital 75

Greater Giving

JUNE 20, 2024

6 Resourceful Fundraising Event Strategies to Maximize Impact For many charities, events are a cornerstone of their fundraising strategy. Leverage Volunteers Volunteers are invaluable in your fundraising event strategy. Scheduled posts and automated email campaigns can reach a broad audience with minimal ongoing effort.

Resource 52

Resource Strategy Impact Fundraising 52

Forum One

JANUARY 13, 2022

One of the most significant hurdles in implementing a successful digital strategy is a lack of common understanding around digital tools, processes and goals. This is why cross-functional collaboration is key to a successful digital strategy. . Educate Your Teams. Create Feedback Channels.

Collaboration 76

Collaboration Digital Strategy Team 76

Nonprofit Tech for Good

JUNE 24, 2023

By Coralie Meade Rodriguez , Senior Production Specialist at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive.

Accessibility 313

Accessibility email Practice Ratio 313

sgEngage

SEPTEMBER 6, 2023

In fundraising, digital acquisition is the process of acquiring email addresses and converting them into donors. To grow your donor file, add three easy upgrades to your current acquisition plan and watch how kickstarting a better content, promotion, and conversion strategy can work wonders for your donor pipeline.

Digital 97

Digital Donor Work Calendar 97

Bloomerang

AUGUST 29, 2022

It may be how you first discovered them, and it’s likely a big part of their strategy to stay on your radar. Nonprofits of all sizes are now running successful digital advertising programs —because you can reap the benefits of digital advertising whether you have hundreds, thousands, or hundreds of thousands to invest.

Digital 123

Digital Program Tips Nonprofit 123

Pamela Grow

FEBRUARY 27, 2024

Building relationships with donors, volunteers, and advocates ensures that you have a reliable source of support to power your mission year after year. A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience.

Digital 59

Digital Marketing Create Social Media 59

CauseVox

MARCH 1, 2024

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. The process of creating donor personas is important because it helps you truly understand and connect with your supporters on a personal level.

Audience 85

Audience Donor Survey Demographics 85

Nonprofit Tech for Good

JANUARY 16, 2022

When you’re able to set the stage with analytics and donor attributes – like their wealth rating, public giving records, and personal interests – you can strengthen your understanding of each donor segment, and position your asks to speak to specific audiences. Winter 2022. Related Resources: Social Media best Practices for Nonprofits.

Strategy 261

Strategy Fundraising Social Media Nonprofit 261

Get Fully Funded

JULY 9, 2024

In today’s digital age, having a strong online presence is crucial for nonprofits aiming to increase visibility, expand reach, and boost engagement. A robust online strategy not only enhances fundraising opportunities but also helps communicate your organization’s mission more effectively. Let’s get started!

Strategy 59

Strategy Online Search Social Media 59

The NonProfit Times

MAY 20, 2024

Nonprofit managers face increasing challenges when it comes to promoting causes, attracting donors, and engaging supporters. To stay relevant and competitive, nonprofits need to embrace innovative marketing strategies that resonate and drive meaningful engagement.

Campaign 59

Campaign Marketing Strategy Tampa 59

Nonprofits Source

JULY 2, 2024

Results hinge on attendance, especially for live formats that are less likely to take place virtually and are targeted to smaller audiences than most silent auctions. Its audience. Take a closer look at your auction’s audience. After loosely defining personas for your target audience, try to learn more.

Marketing 52

Marketing Strategy Registration Channel 52

Allegiance Group

MAY 13, 2024

Dr. Kristen Gwinn-Becker is on a mission to help nonprofits preserve their history through digital archiving. Gwinn-Becker outlines the two core components of a robust digital archive and explains how fundraisers can use the archive to discover, reach, and engage more donors. What Types of Organizations Should Create a Digital Archive?

History 52

History Digital Files Fundraising 52

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. What Is a Donor Engagement Strategy? But these four basic steps of the donor engagement cycle are key parts of your overall donor engagement strategy.

Donor 98

Donor Strategy Nonprofit Phone 98

Get Fully Funded

SEPTEMBER 20, 2021

Over the past year, your supporters have been more distant than at any time in recent memory. Interacting through computers, attending virtual events, and giving digitally means there have been few (if any!) That said, it’s well known that strong supporter relationships are at the core of impactful nonprofit engagement.

Social Media 59

Social Media Digital Support Community 59