Nimble AMS

DECEMBER 18, 2024

When determining the right timing to offer your associations pricing discounts, its crucial to understand your audiences buying behavior. 5 types of discount strategies Just like associations work differently to meet their members needs, pricing discounts offer unique approaches to drive revenue to your organization.

Associations 102

Associations Adopt Registration Tips 102

The Next Web

DECEMBER 23, 2012

True, it doesn’t have the same numbers that the likes of Facebook and Twitter can boast, but what it does have is a dedicated audience which has made over three billion check-ins. Foursquare’s main strength comes from its users, the power of personal recommendation and sharing on different social media sites.

Audience 146

Audience Badge Business Marketing 146

Nonprofit Tech for Good

NOVEMBER 5, 2022

Unlike many other event fundraisers, golf tournaments give sponsoring businesses exposure to a typically affluent audience. We live in an online world, and event registration is no different. The golf event will be no different, as event organizers look to tech tools to aid in prep and execution.

Fundraising 328

Fundraising Trend Sponsor Registration 328

Fast Company Tech

MARCH 18, 2025

At the same time, marketing teams were facing an uphill battle to prove ROI as new digital marketing opportunities, like the rise of video content marketing and the shift towards mobile, led to changing tactics, and budgets came under more scrutiny. Now, a decade later, human resources teams are facing similar circumstances.

ROI 82

ROI Channel Measure Metrics 82

TechCrunch

DECEMBER 19, 2022

But how does that translate into a return on investment (ROI)? This makes measuring ROI tricky. Building your own furniture is difficult enough without getting bogged down by conflicting descriptions of assembly parts or being unable to find a how-to article because the product is spelled differently. Create a brand style guide.

ROI 93

ROI Content Government System 93

Nonprofit Tech for Good

DECEMBER 3, 2020

Posts on Sunday perform slightly better, but with organic reach at an all-time low, it makes little difference which day your nonprofit posts on Facebook. Then, target a global, open audience. For Nonprofit Tech for Good, the average cost for one engagement in an engagement ad with a global audience is $.005.

Facebook 364

Facebook Practice Nonprofit Social Media 364

Greater Giving

MAY 25, 2022

Fundamental Strategies to Maximize your Event Marketing ROI. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. When you spend time and money marketing to people who are unlikely to attend your event, your ROI will inevitably take a hit.

ROI 81

ROI Strategy Marketing Social Media 81

sgEngage

DECEMBER 4, 2024

What questions do they have? Managing change is key to the return on investment for any initiative because if the staff doesn’t adopt the change, then the ROI is zero. Or think of the difference between organizations that have formal lines drawn between departments versus those with a “let’s pitch in and get it done” mentality.

Change Management 98

Change Management Adopt Change Management 98

Nonprofit Tech for Good

NOVEMBER 21, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. I am tracking the ROI. I track the ROI a few ways. (1) Summary of ROI. Success is a product of being organized in what you want to communicate and how you want to communicate, knowing your audience, and what they’re looking for.

Social Media 215

Social Media Cancer Action Network 215

Nonprofit Tech for Good

AUGUST 27, 2023

1) It Makes It Easier on Everybody Golf tournaments come with a number of moving parts and specifics to handle that are much different than those that come with a gala or auction. That means no processing paper forms, checks, or receipts and no entering and re-entering information in different spreadsheets.

Fundraising 234

Fundraising Technology Sponsor Registration 234

.orgSource

JULY 3, 2023

Wyzowl) 88% of video marketers are satisfied with the ROI of their video marketing. I realized that associations already had the content and the audience. In that scenario, all of the best content only hits approximately 15 percent of the audience. This topic appeals to both insider and outsider audiences.

Video 221

Video Communication Create Strategy 221

Bloomerang

DECEMBER 12, 2024

Investing in strategic email marketing can amplify your fundraising return on investment (ROI), engage supporters personally, and rally even more people to champion your mission. High ROI: Email marketing is a cost-effective way to stay in touch with supporters. Track email metrics to optimize your strategy.

email 94

email Marketing Guide Nonprofit 94

The Modern Nonprofit

FEBRUARY 4, 2025

Identify Opportunities By analyzing your data, youll spot trends that highlight areas for growth, like which campaigns resonate most with your audience or which donor segments need more attention. Compare DAC across different channels (e.g., Evaluate ROI for individual campaigns and adjust your strategies to improve performance.

Metrics 52

Metrics Track Fundraising Nonprofit 52

.orgSource

AUGUST 28, 2023

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

Leadership 221

Leadership YouTube Audience Professional 221

Care2

FEBRUARY 19, 2014

In fact, instead of targeting obvious audiences (e.g. young moms), it is often more effective to try to identify lateral audiences that aren’t targeted as heavily. The percentage of users that click might be lower and the audience might be lower, but the lower cost per user can lead to a healthier return on investment (ROI).

Audience 66

Audience Alternative Organization ROI 66

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. LinkedIn is a powerhouse in ROI. The era of “winging” it in social media is over.

Social Media 235

Social Media Media Social Nonprofit 235

Media Cause

FEBRUARY 7, 2023

Therefore, when we create a media campaign , we always have a plan in place to measure paid media ROI (return on investment) and the success of every dollar invested. What is Paid Media and Paid Media ROI? This is when a campaign’s KPIs will tie directly back to the campaign investment to measure the paid media ROI.

ROI 52

ROI Media Nonprofit Campaign 52

Whole Whale

MARCH 15, 2023

Are there different types of email marketing that I can add to my strategy?” Email marketing is the process of connecting to your organization’s audience via email. Having a clean and organized email account structure can be helpful when sending more tailored content to segmented audiences. What is email marketing?

email 75

email Difference Marketing Retention 75

sgEngage

JANUARY 29, 2025

Thats why increasing your return on investment (ROI) in all areas of your operations is critical, especially for your nonprofits website. With that in mind, lets explore key tips to understand and increase your nonprofit websites ROI. Lets explore ways to enhance these features to create a better online experience that drives ROI.

ROI 52

ROI Websites Drupal Donation 52

Nonprofit Tech for Good

DECEMBER 9, 2022

Pledges are similar to monthly giving programs with some slight differences. What’s the Difference Between Peer-to-Peer and Team Fundraising? Peer-to-peer and team fundraising are similar, with a few slight differences. This increased visibility means you’ll draw in new and different donors than you’d reach.

Fund 325

Fund Nonprofit Pledge Donor 325

Nonprofit Tech for Good

DECEMBER 20, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Dupe: Our organization has literally just started tracking ROI for using these tools by way of campaigns. Take risks and try different things to see what works and what doesn’t. Finally, you must measure ROI.

Social Media 189

Social Media Foundation Media Examples 189

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

Finding the ROI. One reason for the disconnect between stated belief in video and video budgets has been the lack of hard data about the return on investment (ROI). It’s no surprise that a tactic with a cost is high and unclear ROI gets minimal resources. If you ever hope to reach a younger audience, you need to be using video.

Video 139

Video Communication Strategy Nonprofit 139

Get Fully Funded

AUGUST 25, 2023

When leveraging any fundraising or marketing tool , you want to make sure that resource has a high return on investment (ROI). Particularly for Google Grant program participants, it’s important to know the typical ROI for Google Ads so they know what to expect. What Impacts the ROI of Google Ads for Nonprofits? What Is ROI?

ROI 52

ROI Google Nonprofit Grant 52

Gyrus

MARCH 20, 2024

Best Practices to Improve Your Training ROI GyrusAim LMS GyrusAim LMS - In today’s fast-paced business environment, investing in employee training is crucial for maintaining a competitive edge. However, simply providing training is not enough; you must ensure that your training programs yield a high return on investment (ROI).

ROI 52

ROI Training Train Practice 52

Gyrus

MARCH 20, 2024

Best Practices to Improve Your Training ROI GyrusAim LMS GyrusAim LMS - In today’s fast-paced business environment, investing in employee training is crucial for maintaining a competitive edge. However, simply providing training is not enough; you must ensure that your training programs yield a high return on investment (ROI).

ROI 52

ROI Training Train Practice 52

Greater Giving

OCTOBER 29, 2024

Cost-effective : Compared to print marketing or paid ads, email is a budget-friendly option with a high return on investment (ROI). Targeted outreach : You can tailor your email campaigns to specific segments of your audience, increasing engagement and donations. Encourage early donations! December 3 (Morning) : The big day!

email 52

email Campaign Fundraising Template 52

The Next Web

JANUARY 5, 2013

I have dozens of Wufoo forms running at any given time for ad hoc research on lots of different things. Pete Kennedy , Main Street ROI. You can use the service to engage the audience with a goofy question, or create serious real-time research. Wade Foster , Zapier. SurveyMonkey.com. We’re huge fans of SurveyMonkey.com.

Survey 135

Survey Tools Online Research 135

DNL OmniMedia

DECEMBER 12, 2024

To reach the right audience and inspire action, you need a strong understanding of nonprofit marketing essentials and a thorough strategy. Increased involvement in other areas of operation: Giving a monetary gift isn’t the only way your supporters can make a difference for your mission. There are more than 1.8

Marketing 52

Marketing Guide Nonprofit Social Media 52

Amy Sample Ward

AUGUST 18, 2009

Just as the content distributed and conversations participated in are integrated into many different aspects of your organization’s work, so should the knowledge, access and responsibility to participate be integrated across your staff. Identify the audience or community you want to engage.

Social Media 190

Social Media Strategy Media Social 190

Qgiv

DECEMBER 10, 2024

Whether delivered through traditional direct mail or digital channels like email , donation request letters offer flexibility to suit the preferences of different donors. High return on investment (ROI): Studies have shown that direct mail campaigns can achieve a return on investment of up to 112%. Describe your current initiative.

Template 98

Template Donation Help Raise 98

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2010

I’ll be presenting on a panel “Social Media ROI&# with Lauren Vargas from Radian 6, with Cheryl Contee as the moderator on Sept. Social Media ROI. Johnson of the Advertising Research Foundation and Tara Hunt, author of the Whuffie Factor. Here’s the list of panels. I have two comp tickets to give away.

Social Media 109

Social Media ROI Blogher Free 109

Association Analytics

MARCH 1, 2022

Look for people who have different points of view or have different skill sets to round out the team. Keep your communication style simple to capture the attention of your audience. For example, infographics and other concise visualizations work better than reports for most audiences. Confidence.

Analytics 169

Analytics Chapter Data Associations 169

Greater Giving

DECEMBER 19, 2024

What the Data Says Many nonprofit organizations build their websites based on hunches about what they think their unique audiences want to see. While its true you know your audience better than anyone, you can greatly increase your websites return on investment (ROI) by taking a data-driven design approach.

Websites 52

Websites Data Nonprofit Mobile 52

AccelEvents

JULY 7, 2021

With increased exposure to marketing in our daily lives, reaching your intended audience can seem like an impossible task. Consider a mixture of event marketing that taps into your direct target audience but a range of user intents. Engaging with your audience during the event will allow for more sales opportunities.

Marketing 97

Marketing Virtual Audience Awareness 97

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 18, 2012

.” An infographic (short of information graphic) is a picture that blends data with design, storytelling, and insights that helps nonprofits concisely communicate messages to their audiences. Nonprofit Infographics Pinterest Board : a collection of examples of infographics used by nonprofits for different purposes.

Measure 137

Measure Blended Chapter Picture 137

Nonprofits Source

APRIL 1, 2025

These third-party cookies allow marketers to target users based on their behavior across different sites. This guide will provide tips for how your organization can develop a robust data marketing strategy that allows you to reach your target audience and fulfill your mission without compromising supporter data privacy.

Strategy 52

Strategy Data Marketing Build 52

Qgiv

MAY 10, 2023

But how do you effectively maximize text message fundraising’s ROI? Create simple keywords The first step in maximizing your text fundraising ROI is to create simple keywords. This makes it more likely that your text fundraising audience will actually text the keyword to your text fundraising phone number.

ROI 52

ROI Effective Fundraising Social Media 52