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Delivering Excellence in the Age of AI or Association 4.0

.orgSource

Even before COVID-19, the rapid pace of technology and its impact on culture was upending traditional business models. Associations are called on to redefine excellence and discover ways to deliver value that align with an environment and expectations driven by technology. Yes, we had to win that loyalty. Yes, that’s a tall order.

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How to Make Your AMS a Revenue Generator, not a Cost Center

The MatrixFiles

I realized recently that hardly anyone is talking about AMS (association management system) as a revenue generator ; this makes no sense to me! Historically, associations view their AMS as merely a cost center: technology with a fancy price tag to track what the association and members are doing. This is a mistake. Hard to know.

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Donor Personas: How to Identify Your Unique Donor Audience

CauseVox

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. This involves looking at demographics, motivations, and preferences. Social media platforms : help us gauge who and what our audience is engaging with.

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Creating a Nonprofit Digital Strategy with ChatGPT: A Practical Guide

Nonprofit Tech for Good

To fortify fundraising and impact strategies, embracing emerging technologies is paramount. This framework provides a holistic approach, encompassing various dimensions of a digital strategy, including audience engagement, content creation, and impact measurement. Let ChatGPT know about your current understanding of your audience.

Digital 299
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Build a Board for the Digital Future

.orgSource

Most of the answers to today’s business questions involve technology. It’s not just a question of demographics. We can’t just bring a diverse audience to the table; we need to make sure that their contribution is noted. You might ask where technology fits into this picture. A different perspective is needed.

Digital 221
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4 Ways to Expand the Value of Your AMS with Analytics

Association Analytics

Your AMS focuses more on current and past data, however with analytics, you can use this data, and data from your other source systems, to be more forward-thinking. What are real-time trends and demographics of our meeting registrants? Your association is likely using more than one system that captures data. Data Integration.

Analytics 169
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If Racial Equity is Our North Star, How Can We Navigate Racial Bias in AI/LLMs?

John Kenyon

These powerful technologies have inherent racial biases baked into them. The Bias Issue AI systems like LLMs are trained on vast datasets of text, primarily from the internet. In both cases, the racial biases of those technologies could lead to skewed, insensitive, or inadequate content. Humans must apply an equity lens.