CauseVox

DECEMBER 5, 2024

Try these 13 successful, yet underutilized strategies to help you raise more money and create stronger relationships this year-end. Similarly, working with businesses for your end-of-year giving campaign can open doors to new audiences and resources. Most of the time, you’ve asked for money to create change.

Campaign 105

Campaign Giving Strategy Donor 105

Nonprofit Tech for Good

MARCH 11, 2023

Here’s why: 1) You’ll raise money and awareness. Sponsors also want to reach this particular audience of potential clients and customers, which you can leverage to sell sponsorships. But today’s technology makes planning and executing a lucrative golf tournament easier than ever.

Fundraising 340

Fundraising Sponsor Registration Nonprofit 340

NetWits

MAY 17, 2012

Looking to help your organization get better at raising money online? The ask should be accompanied by a precise message tailored to the demographic you are targeting. If your organization wants to improve its online giving: Know Your Audience. Remember, audience anaylsis should be a key part of your online strategy. .

Results 230

Results Donor Online Fundraising 230

Nonprofit Tech for Good

MAY 25, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. According to The Urban Institute, there are roughly 1.8 million nonprofits in the U.S. ,

Marketing 250

Marketing Fundraising Nonprofit Social Media 250

TechImpact

OCTOBER 30, 2014

For example, donating money to charities that are associated with that great story or narrative. If you’re not updating it often, you’re missing out on a huge opportunity to engage audiences, tell compelling stories, and get the oxytocin levels of potential donors, volunteers, employees and other constituents to spike, and inspire action.

Storytelling 245

Storytelling Brain Story Nonprofit 245

CauseVox

MARCH 1, 2024

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. This involves looking at demographics, motivations, and preferences. Social media platforms : help us gauge who and what our audience is engaging with.

Donor 102

Donor Audience Social Media Survey 102

NTEN

APRIL 5, 2011

By Jocelyn Harmon, Director of Nonprofit Services, Care2 Unless you've been living under a barrel, you know the demographics of the U.S. Here are some key highlights from The Changing Demographics of America by Smithsonian. The changing demographics of the U.S. are changing. I encourage you to read the entire article.

Demographics 87

Demographics United States Baltimore California 87

Nonprofit Tech for Good

JANUARY 10, 2022

For use in Program Services and better enabling nonprofits to reach their target audience in order to perform their charitable purpose. The program is available to any nonprofit that can benefit from having more exposure and a bigger audience. Geotargeting and audience set up so only those that would be interested in your ads see them.

Grant 361

Grant Google Nonprofit Guide 361

Nonprofit Tech for Good

DECEMBER 2, 2023

By Wendy Mercurio , Content & Education Specialist at Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. December is an important month for nonprofit fundraisers. Recurring giving also helps organizations foster better donor engagement.

Trend 333

Trend Fundraising Donor Donation 333

.orgSource

JULY 3, 2023

I realized that associations already had the content and the audience. Where you might look on your production as one meal, Dan is thinking about creating a whole menu as well as all the money you’ll save by taking an innovative approach to dining. This topic appeals to both insider and outsider audiences.

Video 221

Video Communication Strategy Create 221

Nonprofit Tech for Good

MAY 18, 2020

The big takeaway is that: if your nonprofit has a website, and it would be valuable for you to reach people who are Googling topics related to your work, the Google Grant is one of the most cost-effective and powerful tools available to reach your audience. Building an audience by attracting new subscribers to newsletters . This is ok!

Grant 336

Grant Google Guide Websites 336

Mashable Tech

FEBRUARY 23, 2025

What happens when entire demographics are missing from rooms where these technologies are being funded, legislated, and created. As always, we need to stay connected, share resources, and think critically about what we put our energy and our money towards. This highlights not just a tech industry issue but a broader societal challenge.

Tech 114

Tech Job Skills Industry 114

BoardAssist

MARCH 13, 2014

Your Nonprofit’s Newsletter: You Are Not the Target Audience. Me: Your board members are not the target audience for your newsletter, so their opinions about it aren’t that important. 1. Understand Who the Target Audience Really Is. What do you think? Let us know by emailing us at info@boardassist.org. It’s tough.

Newsletter 68

Newsletter Audience Communication Nonprofit 68

Nonprofit Tech for Good

DECEMBER 6, 2018

If Google Ad Grants didn’t exist, I’d still recommend that charities allocate a budget to Google Ads because they reach an extremely relevant, timely audience. If your organization is spending money on Facebook Ads, but haven’t yet applied for a Google Ad Grant, you definitely need to re-examine your priorities!

Grant 277

Grant Profit Google Adwords 277

M+R

APRIL 6, 2021

Over the past few weeks, M+R and our friend Allyson Goldsmith of USA for UNHCR have presented our experiments around using data-driven audience insights to reach more donors and raise more money at NTEN’s Nonprofit Technology Conference and at an M+R Roundtable. Don’t just think about your list in terms of demographic differences.

Audience 59

Audience Channel Canada New York City 59

Achieve

DECEMBER 11, 2017

billion users, how do you locate your target audience and direct their gaze your way? geolocation” the marketing buzzword of 2017, and we don’t disagree – so we looked closer at two ways geolocation can activate Facebook audiences around your nonprofit. refine your audience by location. refine your audience by location.

Audience 52

Audience Facebook Awareness Charity 52

Nonprofit Tech for Good

APRIL 2, 2023

5) Maximizing Your Peer-to-Peer Fundraising Efforts Use ChatGPT to write compelling fundraising appeals for your peer-to-peer fundraisers , and give them all of the tools they need to raise money on your behalf. 4) Prospect Research Tools The days of endlessly scouring the internet for information on potential donors are long gone.

Tools 362

Tools Fundraising Donor Analytics 362

AccelEvents

OCTOBER 8, 2020

As most companies and brands know, event sponsorship is a great way to get in front of a captive, targeted audience. Access to a MORE targeted audience. Virtual event organizers and planners design their event content and marketing strategy with very specific audiences in mind. But does the same hold true for virtual events? .

Sponsor 98

Sponsor Virtual Audience Demographics 98

AccelEvents

JANUARY 25, 2021

More than physical events, virtual events give an event organizer unprecedented insight into attendee demographics and behavior. Because you will be using a virtual event platform to deliver content to your audiences, you will have increased access to their activities once they are through the ‘virtual’ door. Attendee Demographics.

Virtual 98

Virtual Data Sponsor Demographics 98

NonProfit Hub

MARCH 30, 2018

You have to spend money to make money, as they say. Keep in mind, board members and constituents will look for red flags, but if you’re operating your 501(c)3 as a business, you know you need some money to sustain programs and plan for the future. Identify the target demographic and track the results of each individual campaign.

Money 60

Money Nonprofit Donation Websites 60

The Next Web

OCTOBER 5, 2013

Social media marketing —like any marketing strategy—needs to prove its worth for us to keep spending money on it. The mistake with publishing as soon as we finish creating something new is that we’re not optimizing for our audience. Measurement overwhelm – Don’t measure every social media metric you can.

Social Media 165

Social Media Media Social Metrics 165

The Modern Nonprofit

MARCH 1, 2022

Both nonprofit and for-profit acquire access to the supporters and customers of each respective company, expanding their audiences. Know the demographics of your supporters and what kinds of businesses they would approve of. Your target audience should be similar. Remember, sponsors can give more than just money.

Nonprofit 105

Nonprofit Sponsor Demographics Profit 105

AccelEvents

SEPTEMBER 1, 2021

You might find that you save money with an event platform and therefore, you may have more room for marketing than you initially thought. . For example, if your entire demographic is on the social media platform Instagram, then your marketing budget should start with that, and then branch out to other avenues or pipelines depending on costs.

Marketing 105

Marketing Social Media Sponsor Virtual 105

Qgiv

JUNE 6, 2023

Facebook allows you to target specific demographics for a minimum of one dollar a day. How do you target the right audience for Facebook Ads for nonprofits? If your organization needs some extra help with events or day-to-day tasks, there are options to target a specific demographic to recruit new volunteers for your organization.

Facebook 86

Facebook Guide Nonprofit Social Media 86

Byte Technology

NOVEMBER 5, 2015

As the old saying goes, time is money. To that end, Mobile for Good has provided an “estimate of how much time mobile and social media require” for successes to be measured in money earned, volunteers recruited and so on. Writing a blog and keeping the content fresh and engaging can be hard work, but it pays off.

Social Media 100

Social Media Profit Media Social 100

sgEngage

APRIL 10, 2023

In this article, we’ll go over each of these tips in detail so you can better engage your school’s donor base: Intentionally target your audience. Intentionally target your audience The first step to engaging with your supporters is to define exactly who your audience is. Choose a fundraiser that educates students.

Donor 98

Donor Community Fundraising Tips 98

BoardAssist

JUNE 24, 2014

has its own demographic makeup. Your first step, before choosing a social media channel, should be to define your goals and your target audience. Which audience will bring you the most volunteers? Which audience will bring you the most volunteers? Which audience will help you raise the most money?

Social Media 94

Social Media Media Social Philadelphia 94

TechCrunch

JANUARY 9, 2023

Supermom , a parenting platform with 20 million users in six Southeast Asian countries, offers parents price comparisons, communities and the chance to earn money by completing surveys. Its backend tracks the demographics of parents in its database, including aggregated data about the age of their kids, their occupations and interests.

Singapore 91

Singapore Help Asia Demographics 91

NTEN

NOVEMBER 20, 2008

With the global financial crisis at its peak and a recession looming, many nonprofit managers are probably asking themselves, "How will my nonprofit raise money next year?" " I suspect fewer fundraisers are asking themselves, "How will my nonprofit raise the money it needs four years from now?"

Money 53

Money Raise Nonprofit Social Media 53

Bloomerang

MAY 26, 2021

What specific demographic information do they have in common (gender, age, location, income level, etc.)? While money does control a lot of our decisions, you really want to use the channel or channels where your target audience is located as often as possible. For example: Do they all give to the same offer?

Donor 128

Donor Program Tips Channel 128

Qgiv

DECEMBER 10, 2024

For instance, if youre raising money to provide resources to schools worldwide, tell your donors what schools and communities their donations will support. Donors like knowing exactly where their money is going and how it will help make a difference. How does it help them make a difference? By donating.

Template 98

Template Donation Help Raise 98

sgEngage

OCTOBER 14, 2022

The purpose of a brand is a reason for the brand to exist beyond making money. By pinpointing your organization’s purpose, you can unlock a powerful marketing tool that will enable audiences to connect deeper with your messaging. To put it simply, it means communicating with your audiences in a curated and meaningful way.

Communication 98

Communication email Marketing Audience 98

Bloomerang

APRIL 6, 2021

Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . A multi-channel fundraising strategy, or one that targets donors through a variety of mediums, is most likely to reach the widest audience and result in maximum funds raised.

Mail 80

Mail Channel Strategy Fundraising 80

Allegiance Group

FEBRUARY 4, 2025

The State of Social Giving Report is an in-depth analysis of online and social media-driven donation trends, highlighting the behaviors, motivations, and impact of different donor demographics. These creators can be everyday people, influencers, or nonprofit advocates who: Use personal stories and experiences to connect with audiences.

Fundraising 52

Fundraising Social Media Influence Donation 52

Nonprofit Tech for Good

AUGUST 9, 2021

That said, organic reach has been dropping slightly for LinkedIn Pages over the last year and will likely continue to do so, but the recent growth in its popularity, the demographics of its users, and the ability to connect with donors and engage corporate sponsors and foundations have made LinkedIn a must-use social network for nonprofits.

Linkedin 363

Linkedin Practice Nonprofit Social Media 363

TechCrunch

JULY 15, 2021

There’s a growing ad-blocking movement and key demographics are spending less time in front of TVs. According to CEO Aseka, AIfluence is developed for an audience-first approach. It identifies and gains deep insights into a target audience and works backwards to identify influencers that impact this target audience.

Influence 97

Influence Marketing Platform Africa 97

NTEN

SEPTEMBER 12, 2011

Finally, demographics such as gender, household income, profession, education, family, and interests will help you better understand your audience and the potential for growing their involvement and contributions. Learn more about the social media your participants frequently use to solicit engagement with your social media channels.

Help 77

Help Data Raise Money 77