Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2013

” My answer is: ”Don’t ask me, ask your audience.” ” That to say that you need to know your audience and how they get their information. Even more importantly, what motivates them. So, was delighted when Darren Barefoot asked if he share a guest post about how to do audience analysis.

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DNL OmniMedia

JANUARY 17, 2024

They are great networking opportunities and can suit many kinds of events, audiences, and causes. Understand your audience When planning your marketing strategy, it’s helpful to start with the end in mind—who are you trying to reach? Demographics. Social media. Create social media posts based on your existing platforms.

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sgEngage

OCTOBER 14, 2022

By pinpointing your organization’s purpose, you can unlock a powerful marketing tool that will enable audiences to connect deeper with your messaging. In this blog, we’ll talk about the importance of getting to know your audience and how you can use purpose-driven communications to build lasting relationships. Let’s dive in.

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AccelEvents

SEPTEMBER 1, 2021

For example, if your entire demographic is on the social media platform Instagram, then your marketing budget should start with that, and then branch out to other avenues or pipelines depending on costs. Your strategy will, of course, depend on your event goals, unique demographic, and other features of the event. .

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Nonprofit Tech for Good

AUGUST 9, 2021

Related Webinar: Social Media Best Practices for Nonprofits. 1) Set up and prioritize LinkedIn Pages in your social media strategy. Finally, prioritize your LinkedIn Page in your overall social media strategy and commit to posting regularly. Launched on May 5, 2003, LinkedIn is a social network for professionals.

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sgEngage

JULY 18, 2023

With all the hype growing around this new social media platform, you’re probably asking how it might be useful in your fundraising strategy and whether you should jump on the bandwagon. Threads is a social media platform where users can post their thoughts, opinions, and reactions in 500 words or less.

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sgEngage

MAY 27, 2021

Throughout the year, it’s important to conduct plenty of preparation, strategy development, and stewardship efforts to make sure your audience is eager to give when the big day arrives. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors or those who live in a specific area.

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AccelEvents

MARCH 4, 2021

Because of this, for your event to truly succeed, you will need to do more than create content that the audience passively consumes while sitting in front of a computer monitor. Why are you hosting this event and who is your target audience? Immersive technologies are a way to get your audience involved in the event experience.

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AccelEvents

AUGUST 15, 2021

A hybrid event means that at the same time, you can host two types of event styles tailored to each audience (an online audience and an in-person audience) for a great attendee experience. . A hybrid event intends to be an event that connects people in person if they want and allows online audiences to tune in. .

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sgEngage

APRIL 10, 2023

Throughout the year, conduct preparation, strategy development, and stewardship efforts to make your audience eager to give when the big day arrives. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors. To expand your audience, consider how you can take a multi-channel marketing approach.

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NonProfit Hub

APRIL 17, 2024

The best blogs engage audiences by making personal connections with readers and sharing insider mission information. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community.

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AccelEvents

JULY 23, 2021

Brands are finding innovative ways to reach their target audiences. Event marketing is where brands use a conference, webinar, trade show, or exhibition to connect with their audience. . Instead, it is an inspired marketing strategy where brands use events to speak directly with an audience. . What is Event Marketing?

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Media Cause

JANUARY 10, 2023

Marketing has only gotten more complex over the years as nonprofits need to consider digital promotional methods such as SEO , social media presence, and targeted online advertisements. . Assess your audience. With that in mind, let’s start by exploring how to assess that audience. . Assess your audience.

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Neon CRM

OCTOBER 31, 2023

Practical Tips for Donor Engagement Strategies As a fundraiser, you probably have a good feel for how your donors want to engage with you, whether it’s on social media, through email, over the phone, or face-to-face. When posting on social media, skip the formalities and embrace your unique voice and tone. paragraphs in your emails.

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AccelEvents

MARCH 4, 2021

Because of this, for your event to truly succeed, you will need to do more than create content that the audience passively consumes while sitting in front of a computer monitor. Why are you hosting this event and who is your target audience? Immersive technologies are a way to get your audience involved in the event experience.

Virtual 52

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AccelEvents

NOVEMBER 3, 2020

For any live event with a physical audience during this COVID-19 pandemic, each event organizer needs to ensure that COVID-19 protocols are in place. For example, if you are hosting a hybrid meeting and you will have a live audience on-site, be sure to inform your virtual audience that this is happening.

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AccelEvents

JUNE 16, 2021

From knowing your attendee demographics to understanding revenue and managing your presenters, everything can be housed within the all-in-one event platform. Event analytics will tell you details about your attendees, the number of sessions they attended, popular sessions, and things raised in polls, Q&As, live chats, and more. .

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AccelEvents

JUNE 3, 2021

Increased Opportunities for Audience Engagement. At first glance, you may assume that an online event presents fewer opportunities for audience engagement, but this is simply not the case. It is important to remember that the larger your audience, the greater mix of people you are likely to have. Excellent Audience Analytics.

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NTEN

JULY 28, 2010

A whopping 86% of nonprofits say they have a presence on Facebook or another social media site according to the 2010 Nonprofit Social Networking Benchmark Report. . This socially-sourced crowd spends upwards of 15 minutes per day, every day , on social media sites, 3 to 7 times more than on any other major web property. .

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AccelEvents

NOVEMBER 3, 2020

For any live event with a physical audience during this COVID-19 pandemic, each event organizer needs to ensure that COVID-19 protocols are in place. For example, if you are hosting a hybrid meeting and you will have a live audience on-site, be sure to inform your virtual audience that this is happening.

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Whole Whale

SEPTEMBER 8, 2023

Decades before the dawn of digital ads and social media, advertising legend David Ogilvy penned his seminal book “Ogilvy on Advertising” sharing hard-won lessons on how to effectively persuade consumers. You can also employ “drumbeat” advertising strategies that repeatedly expose audiences to your messaging.

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Global Giving

APRIL 4, 2019

Your target donor demographics, including age, location, and interests. It is also worth gathering data before and after a campaign to learn more about the campaign’s impact on your audience. Polls on Facebook and Twitter—this will show you what parts of your work resonate on social media.

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Qgiv

JANUARY 16, 2024

The software allows you to understand your audience’s preferences, which helps foster meaningful conversations, all within a unified platform. With Mailchimp, you can promote your fundraising event through email, social media, landing pages, postcards, and more. Pricing Constant Contact offers plans starting at $12 per month.

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ASU Lodestar Center

JULY 6, 2011

Social media is a powerful marketing tool for businesses of all types, and it is especially useful for nonprofit organizations, which typically struggle more to reach a large audience on a tighter budget. Facebook is a leader in social media, with approximately 500 million users across various demographics. Get another!

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Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 7, 2008

Earlier this week, Leslie Poston invited me to participate on her podcast on Race and Social Media along with Shireen Mitchell , Liza Sabiter , and Rahsheen Porter. When I've do social media and nonprofit trainings, the audience consists of staff, board members, or volunteers from nonprofit organizations. It was eye opening.

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Connection Cafe

MARCH 10, 2014

The perfect scenario is a two-way communication with actual interactions and feedback from your audience. If you take a look at a few examples of organizations like Malaria No More with an audience above 200,000 on both Twitter and Facebook, it seems easy to handle such a community in an engaging manner. Research Your Audience.

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Achieve

FEBRUARY 9, 2024

However, your audience is digitally bombarded with requests all day long, and by the time they see your content, they might ignore it altogether simply because they’re fatigued. This way, you can bring audiences from one channel over to the next, increasing your number of touchpoints. Social media polls.

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CauseVox

JUNE 5, 2023

We’ve all been there: staring at a blank screen, desperately trying to create captivating social media fundraising content that resonates with our audience, while keeping up with the latest algorithms and trends. So, are you ready to harness the power of social media for your fundraising efforts?

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Care2

JANUARY 15, 2009

Gather demographic info if you don’t already have it. Get Interactive: Ask people to take a poll or share a story. 60) Search « What Makes A Campaign Go Viral? Survey Your List: Ask your subscribers which subject areas they are interested in reading about. by age, interest, activism level).

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Achieve

JANUARY 31, 2022

However, perhaps you’ve noticed your online engagement metrics are declining, and you’re looking for fresh ways to engage with your audience. . With a strong digital communication strategy, you can keep online donations flowing while engaging new audience members, too. Social media polls. Whether you’re hoping to better.

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Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

5 Reasons You Should Use Social Media to Grow Your Small Business. Social media can be one of the easiest ways to access new customers and grow your revenue – is your brand behind the times? Social media has become one of the primary ways in which users consume content. Why do SMEs not use social media?

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Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

5 Reasons You Should Use Social Media to Grow Your Small Business. Social media can be one of the easiest ways to access new customers and grow your revenue – is your brand behind the times? Social media has become one of the primary ways in which users consume content. Why do SMEs not use social media?

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Social Media Business Media Social 52

AccelEvents

JANUARY 25, 2021

More than physical events, virtual events give an event organizer unprecedented insight into attendee demographics and behavior. Because you will be using a virtual event platform to deliver content to your audiences, you will have increased access to their activities once they are through the ‘virtual’ door. Attendee Demographics.

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Nonprofit Tech for Good

JULY 10, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. As more people are inspired to donate online, social media can make an extremely useful addition to your fundraising strategy. It’s not enough to say ‘I want to use social media for fundraising’.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

I wonder how patterns of behavior differ based on learning styles, Myers Briggs Profile, demographics or technical skill? Didn't find much, although there was a footnote to another source for data, a 192-page master's thesis on bloggers and their audiences by Amanda Lenhart. (A A pdf version can be found here. )

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Achieve

JANUARY 31, 2022

However, perhaps you’ve noticed your online engagement metrics are declining, and you’re looking for fresh ways to engage with your audience. With a strong digital communication strategy, you can keep online donations flowing while engaging new audience members, too. Social media polls. Let’s dive in.

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Digital Communication Tips Virtual 52

AccelEvents

JANUARY 25, 2021

More than physical events, virtual events give an event organizer unprecedented insight into attendee demographics and behavior. Because you will be using a virtual event platform to deliver content to your audiences, you will have increased access to their activities once they are through the ‘virtual’ door. Attendee Demographics.

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Virtual Data Sponsor Demographics 52