Online Fundraising Ideas (7 Strategies & 63% More Donations)
Nonprofits Source
APRIL 19, 2017
Custom Facebook Audiences. Result: 63% more donations, 55% higher conversion rate and a 2X ROI. Custom Facebook audiences are an effective way to leverage your existing email lists. They work by matching your database with Facebook, creating a custom audience. Had a 55% increased conversion rate.
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