Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Make eye contact with your audience. Don’t fake it.

Social Media 242

Social Media Media Organization Social 242

Nonprofit Tech for Good

JULY 20, 2022

added the ability to interact with and produce content, making activities such as social media, online banking, and shopping possible. With the third iteration of the internet already on its way (hello cryptocurrencies and augmented reality), Web3 will continue to usher in new technologies, forever changing the way people interact.

Attention 315

Attention Avatar Virtual Internet 315

Nonprofit Tech for Good

FEBRUARY 5, 2021

Know your audience’s goals and mindset. Still, understanding your audience is the foundation of all other design strategies and directly influences the success or failure of a website. How they use this technique : They understand their audience is ready to help and offer relevant choices. Design for variable-length content.

Technique 332

Technique Websites Design Brain 332

Nonprofit Tech for Good

FEBRUARY 17, 2022

Understand Your Audience. How long someone has been supporting your event, how they prefer to be contacted, and the content they’re most likely to interact with are just a few examples of how data helps you reach your supporters where they are.

Tips 316

Tips Fundraising Management Cancer 316

Bloomerang

AUGUST 6, 2024

And if you’re not using an AI Content Assistant , like the one now in Bloomerang, get ready to change your life by getting back hours in your day. Personalize email content to boost engagement Personalization makes your audience feel valued. Craft clear and concise content that will resonate Emails should be clear and concise.

Content 98

Content email Campaign Strategy 98

Nonprofit Tech for Good

JANUARY 10, 2022

For use in Program Services and better enabling nonprofits to reach their target audience in order to perform their charitable purpose. The program is available to any nonprofit that can benefit from having more exposure and a bigger audience. Geotargeting and audience set up so only those that would be interested in your ads see them.

Google 332

Google Grant Guide Nonprofit 332

.orgSource

SEPTEMBER 10, 2024

You can view technology as a threat, or you can welcome it as a bridge that connects, empowers, and humanizes interactions. These digital touchpoints allow associations to reach a wider audience, providing flexible options for members to participate and engage. Creating meaningful content is where human skills shine.

Technology 251

Technology Collaboration Associations Interaction 251

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By sharing genuine, personal stories, nonprofits could connect more deeply with their audiences, encouraging more substantial and sustained giving. Success Factors: Public Engagement: The challenge was simple, fun, and encouraged user-generated content, leading to massive social media engagement and celebrity participation.

Campaign 226

Campaign Google Giving Nonprofit 226

.orgSource

DECEMBER 11, 2023

If the interaction doesn’t register as positive, you’ve earned a negative due to a missed opportunity. Associations have had challenges with the idea of marketing beyond their memberships and finding new audiences,” David advises. We wanted to create shorter assessments of specific content that could be administered over time.

Tech 221

Tech Gartner Online Platform 221

.orgSource

JANUARY 22, 2024

But how do we put the human touch into interactions in a virtual landscape that doesn’t provide emotional cues? Member community and customer relationships Build trust and create meaningful connections by demonstrating that you are knowledgeable about audience preferences. What content are they responding to?

Life 221

Life Digital Data Skills 221

Cloud 4 Good

MARCH 29, 2022

Following two successful phases of a Salesforce Marketing Cloud implementation, TFA again engaged Cloud for Good to implement Interaction Studio into the organization’s marketing stack. The amazing part of Interaction Studio is the Journey Builder connection,” said Willis. Increasing Marketing Efficiency.

America 91

America Teach Interaction Marketing 91

Nonprofit Tech for Good

AUGUST 9, 2021

That said, it’s important to understand that the type of content that performs best on LinkedIn is a bit different than Facebook and more similar to Twitter. Content that focuses on thought leadership, rather than inspirational storytelling, best serves the tone of the LinkedIn community. Curated content relevant to your mission.

Linkedin 356

Linkedin Practice Social Media Sponsor 356

Bloomerang

APRIL 26, 2023

At the heart of a strong social communications plan is relevant and compelling content. Nonprofits cannot be random with social media content as that will only lead to a very random result. Here are easy-to-implement content ideas to help fill out your social media calendar.

Social Media 97

Social Media Content Ideas Media 97

Nonprofit Tech for Good

MAY 25, 2024

Marketing Every Stage of ‘The Donor’s Journey’ It’s tempting to think of marketing as a broad-minded approach that’s focused on building awareness with the largest audience possible. 4) Event Promotion Whether you’re planning a black tie gala or a local trash cleanup, you need your audience to show up to your event.

Marketing 195

Marketing Fundraising Test Nonprofit 195

Nonprofit Tech for Good

APRIL 2, 2023

While this tool is a valuable asset for nonprofits, it shouldn’t be seen as a substitute for human interaction. It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content.

Tools 356

Tools Fundraising Analytics Analysis 356

.orgSource

DECEMBER 23, 2024

The Rise of Generative AI in Content and Engagement 2024 Trend : Our survey revealed that generative AI has quickly become an essential tool for associations, enabling them to personalize interactions, streamline content production, and enhance engagement. This helps ensure staff are ready to leverage AI effectively.

Trend 221

Trend Digital Literacy Associations 221

.orgSource

OCTOBER 31, 2023

We’ll send our audience back to work with new insights and answers to challenging questions like these: How can our organization prepare to manage disruptive events like the pandemic? Erica Kruse, Director of Education, American Society of Neuroradiology, turned to Attendee Interactive for help. Solutions Day isn’t just a catchy title.

Sponsor 275

Sponsor Associations Law Hype 275

Nonprofit Tech for Good

AUGUST 6, 2023

1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors.

Practice 228

Practice Fundraising Guide Channel 228

Bloomerang

MAY 30, 2023

In order to get off the fundraising hamster wheel, organizations should instead design repeatable marketing campaigns built on content that is valuable to potential donors, delivered through targeted digital campaigns and reinforced with ongoing communications to form lasting relationships.

Content 98

Content Donor eBook Digital 98

.orgSource

DECEMBER 11, 2024

This shift in expectations means that associations need to move from a one-size-fits-all approach to creating tailored interactions at every touchpoint. By leveraging these tools, associations can anticipate member needs, provide relevant content, and enhance overall satisfaction. Why Personalized Member Engagement is So Important 1.

Associations 221

Associations Personal Retention Analytics 221

Nonprofit Tech for Good

JULY 4, 2021

Even though you won’t be networking in person, with online fundraising tools, you can still share success stories, celebrate your donors, energize your audience, and stay on brand the same way you would at an event that’d cost big bucks to put on. The more personal your interactions with supporters, the better.

Ideas 343

Ideas Online Fundraising Social Media 343

.orgSource

FEBRUARY 12, 2024

They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Content is easier to produce and more effective when all communicators understand the desired outcomes.” A facilitator can help sort through obstacles and guide people toward effective interaction.

Collaboration 221

Collaboration Marketing Integration Trend 221

CauseVox

MARCH 1, 2024

Let’s dive in and explore how creating donor personas can help us engage and resonate with our target audience better, so that in turn, we can create more impact in our areas of work. It’s like getting to know a friend – the better we understand them, the more meaningful and authentic our interactions become.

Audience 85

Audience Donor Survey Social Media 85

sgEngage

JANUARY 17, 2024

Before you get started, it’s important to grasp the basics of podcasting for nonprofits, including: Understanding why podcasts work for nonprofits Identifying your podcast’s purpose and audience Crafting your podcast’s content Let’s dive into these podcasting essentials so you can add them to your nonprofit marketing plan.

Audio 79

Audio Podcast Content Phase 79

.orgSource

SEPTEMBER 19, 2023

Adele, who is Co-Founder of Convincing Company, has a quick wit, city smarts, and knows her way around getting an audience to take a longer look. One of the biggest is whether AI-generated content is protected by copyright law. Another is how fair use applies to AI-generated content. Sponsored by WorkerBee.TV

Sponsor 221

Sponsor Associations North America Law 221

Forum One

OCTOBER 1, 2024

For today’s arts and culture organizations, we’re distilling five strategies for digital engagement that meet the needs of audiences with lasting impact. Since most visitors travel with their phones, exhibitions in the physical space of the museum can incorporate digital interactive elements to add context and engagement during a visit.

Museum 70

Museum Culture Audience Digital 70

Nonprofit Tech for Good

JULY 30, 2023

In the digital age, where information travels rapidly and online interactions shape public perception, nonprofits that prioritize their online presence build trust, attract support, and foster long-term engagement. 6) Improved Email Response Rates: Nonprofits using storytelling in their email campaigns experience better response rates.

Storytelling 219

Storytelling Action Roles Hunger 219

.orgSource

MAY 15, 2023

They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. Content is easier to produce and more effective when all communicators understand the desired outcomes.” A facilitator can help sort through obstacles and guide people toward effective interaction.

Collaboration 221

Collaboration Marketing Team Integration 221

Association Analytics

FEBRUARY 20, 2024

Target new audiences – We focus on member experience, satisfaction, and retention, but what about the more tangential groups we touch as an organization? By adding a new membership type, you can create an entirely new audience and potential member base for your association. Will you send them additional content resources?

Create 169

Create Strategy Associations Registration 169

Classy

JUNE 24, 2021

Metrics matter because they give your nonprofit insights on decision-making and provide evidence for what kind of content to share. The Nonprofit’s Social Media Content Planner. Engagements are the currency of online content. Thousands of people might see your content, but it won’t be relevant for everyone.

Social Media 122

Social Media Track Conversation Media 122

Nonprofit Tech for Good

AUGUST 29, 2019

While the photos and videos within each Story are never out of order, the accounts that get the most interaction and views on their Stories rise to the top of the pile. . Think of it like exercise – using social media with intention and purpose daily will get you better results than haphazardly throwing up some content once per week.

Money 279

Money Raise Donation Ideas 279

The Modern Nonprofit

MAY 23, 2023

With its vast reach and interactive nature, social media platforms offer innovative ways to connect with potential donors and supporters. Understand Your Audience Before you start drafting your first tweet or Facebook post, you need to understand who your audience is and what they care about.

Social Media 126

Social Media Donation Media Social 126

Bloomerang

JANUARY 18, 2024

Add Constant Contact email data to Bloomerang recipient profiles Access deeper insights as Constant Contact’s interaction data enriches Bloomerang supporter profiles.

Contact 109

Contact Data Fundraising Integration 109

sgEngage

NOVEMBER 13, 2024

By repurposing the content of your report, you can continue to present that evidence in new ways, tailoring it to the diverse fashions in which your donors prefer to receive communications and amplifying its reach. Content from your digital report can inform your direct mail pieces, and in turn, they can act as a teaser for your full report.

Digital 97

Digital Report Impact Marketing 97

The Modern Nonprofit

MAY 4, 2021

You can get creative with what you post when you post, and how you interact with supporter responses, discussions, and content from other organizations and thought leaders. Know Your Audience. Once you know your audience, your content goals can be refined and set. Keep in mind what platforms fit your audience.

Social Media 111

Social Media Strategy Media Social 111

sgEngage

NOVEMBER 5, 2024

To do that, it needs to live where your audience lives: online. Making your report web-based unlocks interactive opportunities to recap your achievements and connect with your stakeholders. Meet Donors Where They Are In today’s digital world, donors are online, engaging with content on their smartphones and tablets.

Digital 105

Digital Report Practice Impact 105

Nonprofit Tech for Good

NOVEMBER 15, 2019

One of its best features is an interactive dashboard that features retention rates, improvement suggestions, and projections at the forefront. Finally, Bloomerang utilizes the Ahern Audit which measures usage of “you” versus “I” as well as reading level to ensure optimum engagement with your content. Best of luck and happy fundraising!

Relationship 240

Relationship Software Management Pledge 240