Nonprofit Tech for Good

JANUARY 17, 2019

A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy. It will help you stay organized by planning your content in advance, without being overwhelmed by last-minute deadlines.

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Association Analytics

OCTOBER 7, 2024

The role of the marketer – particularly in associations, and especially focusing on content delivery – has changed drastically over the last decade, perhaps and only seems to be speeding up. A recent Analytics in Action webinar, titled Embracing Data Analytics to Reinvent Your Content Marketing , delved into just this.

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Nonprofit Tech for Good

APRIL 20, 2020

Introducing Nonprofit Digital Sponsorships: Creating a live or on-demand co-branded online content series that provides value and shares impactful stories for viewers. . When you’re live, there’s a true authenticity created that helps build trust and likeability with an audience. Phase 2: Content, Cost & Creation.

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Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. Instagram is all about visual content, meaning you’ll need a new approach to use the site effectively. Build a Content Strategy. Your Instagram strategy won’t get very far without high-quality content.

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Nonprofit Tech for Good

OCTOBER 17, 2023

It not only helps raise awareness about your cause but also enables you to connect with a wider audience and attract potential donors and volunteers. Step 1: Create Engaging Content Compelling content is the cornerstone of any successful social media strategy. Consistency : Consistency is key when it comes to social media.

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Association TV

MARCH 16, 2022

If you’ve searched for the secret to creating engaging content, if you’ve googled “how to increase followers” or ever asked the pros how to make great content marketing, then chances are you’ve come across a whole corral of click-worthy advice. for your age 45+ audience is going to bomb. You could’ve posted it at 10 a.m.,

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Nonprofit Tech for Good

SEPTEMBER 5, 2023

This framework provides a holistic approach, encompassing various dimensions of a digital strategy, including audience engagement, content creation, and impact measurement. Whether it’s boosting engagement, streamlining content creation, or enhancing donor communications, clear objectives are crucial. Output as a table.”

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Digital Strategy Guide Create 297

NonProfit PRO

MARCH 9, 2022

You’ve segmented your audience, built compelling content and prepared to design emails that will grab your readers’ attention. So, you’ve created a strategy for your peer-to-peer email communications. Now there’s one thing left to do: Start executing on your plan (and find ways to improve it).

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Nimble AMS

MAY 10, 2022

A study conducted by Edelman and Linkedin reported 65% of those surveyed said thought leadership content improved their perception of an organization. Well-researched and thoughtfully written content has the power to build association credibility, organization brand awareness, and even attract new members. .

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Nonprofit Tech for Good

FEBRUARY 28, 2021

The two organizations are partners that share the same cause – fighting hunger – yet they have different philosophies and audiences, leading them to pursue different approaches with fundraising and communications. They also have a keen focus on the broader environment, ensuring their content is relevant and appropriate to the moment.

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Association Analytics

JULY 27, 2021

Today’s digital world offers tons of channels to share your content, which is great. But it also means tons of content for you to produce and tons of sources to track. Using data in your content strategy will help you identify what content members value most, what isn’t resonating and what needs to be tweaked.

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Taxonomy Content Data Strategy 169

Nonprofit Tech for Good

JANUARY 3, 2021

Place CTAs strategically to engage your audience and fulfill each page’s goal. In contrast, fast load times lead to better online experiences and build audience trust. If your site is loading slowly, start by looking at the website content. What content displays alongside the top results? 3) Optimize for Search Engines.

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Nonprofit Tech for Good

JUNE 24, 2023

Moreover, nonprofits can expand their reach and engage with a wider audience by improving the overall user experience with accessible communications. Understanding WCAG Standards WCAG stands for Web Content Accessibility Guidelines. Here are three areas where you’ll want to check for accessibility.

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Association TV

DECEMBER 7, 2021

The best way to build and maintain an engaged audience is to keep them on their toes right? The content belt is yours. When it comes to the content subject matter and other creative choices like format and visual treatment, it does help to switch things up and subvert expectations. Don’t let your viewers relax for a second.

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Association TV

SEPTEMBER 21, 2021

As your website or content platform grows, so will your audience. Your devotion of energy and resources to create a beautiful, content-rich and relevant hub for your members and potential members will draw eyes, peak interest and encourage engagement.

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Nonprofit Tech for Good

FEBRUARY 23, 2021

Which video content types are most engaging. How to use audience testing and seed groups to improve engagement. << Which emotions trigger viewers’ impulse to share and comment. Which social media platforms are the most important for nonprofit video. How subject lines, descriptions and calls-to-action can increase engagement.

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Nonprofit Tech for Good

MAY 22, 2020

With this option, the presenters will need to look directly at the different devices throughout the presentation to have “eye contact” with the audience. For some situations, this can be a fine solution that allows you to reach more of your audience at the same time. Text-to-Donate.

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Nonprofit Tech for Good

MARCH 4, 2023

2) You can tailor social media to your audience. Consider your target donor audience as well as the constituents you serve. Then do some research on each social media platform to see where your different audiences are engaging. First ask yourself, what demographics do these stakeholders fall into?

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Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Make eye contact with your audience.

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Nonprofit Tech for Good

DECEMBER 13, 2021

Step 1: Conduct a Content Inventory and Site Audit. A content inventory is a list of all the content on your site. A comprehensive web content inventory lists pages, images, documents, and applications on a spreadsheet. An inventory and audit will help you make decisions on: Content to be removed. Nice-to-haves.

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Association Analytics

APRIL 4, 2022

Consider: Repurposing existing content and bundling it in a way that appeals to them. Establishing a virtual conference with content different from your in-person event. They may want to deliver content to this audience and be happy to pay for the right to do so. These types of data points are called outliers.

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Hosting Virtual Associations Analytics 321

Pamela Grow

SEPTEMBER 25, 2024

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Survey your audience to determine whether they prefer email, direct mail, SMS messaging, or phone calls. Let’s get started!

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Audience Effective Tips Newsletter 111

Nonprofit Tech for Good

JANUARY 19, 2024

You’ve heard many (many) times that all your nonprofit’s blog and site content should be optimized to drive traffic. But when you’re lean on resources and human power, just producing blog posts and updating your website feels like a miracle, never mind SEO or a content strategy. So, what kind of content is that, exactly?

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Action Practice Tips Seattle 250

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. Once you know what platforms you’re using, do more research to find what kind of content tends to be the most popular. Many social media platforms get inundated with content regularly. Source: Go-Gulf.

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Nonprofit Tech for Good

FEBRUARY 13, 2020

The bottom line is this: if people can’t subscribe or donate, then it doesn’t matter how great your content is. Your nonprofit most likely has a lot going on, not to mention you need to provide content to multiple audiences (those that benefit from your service, your volunteers and your donors, at a minimum).

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email Donor Test Newsletter 354

The MatrixFiles

MAY 21, 2021

When writing any online content, whether it’s for your blog, about us page, store or resources, you must always consider the Google gods, and craft your content accordingly. Two very important factors to consider for search engine optimization (SEO) when crafting your content are natural language queries and featured snippets.

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Association TV

JANUARY 25, 2022

Audiences wanted to get informed on current events. Twenty years ago, crowds flocked to movie theaters to watch two-hour long feature documentaries like the Oscar-winning Bowling for Columbine, or the rightfully alarming An Inconvenient Truth. To understand the latest findings on a facet of nature, humanity or culture. To keep up.

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Association TV

JANUARY 25, 2022

Audiences wanted to get informed on current events. Twenty years ago, crowds flocked to movie theaters to watch two-hour long feature documentaries like the Oscar-winning Bowling for Columbine, or the rightfully alarming An Inconvenient Truth. To understand the latest findings on a facet of nature, humanity or culture. To keep up.

Audience 156

Audience Impact Captivate Industry 156

Nonprofit Tech for Good

FEBRUARY 5, 2021

Know your audience’s goals and mindset. Still, understanding your audience is the foundation of all other design strategies and directly influences the success or failure of a website. How they use this technique : They understand their audience is ready to help and offer relevant choices. Design for variable-length content.

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NonProfit PRO

AUGUST 12, 2021

Creating an exceptional digital content experience is important, but promoting it appropriately is the key to engaging your audience. Read on to see how one publisher doubled their engagement overnight through an upgraded content experience and thoughtful promotion strategy.

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Nonprofit Tech for Good

AUGUST 24, 2020

Fresh, timely content is more vital to the success of your nonprofit’s digital campaigns than it has ever been. First, blogging allows your nonprofit to have a consistent stream of new content use in your e-newsletter and share on social media which increases traffic to your website and awareness of your nonprofit’s brand.

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Nonprofit Tech for Good

JANUARY 10, 2022

For use in Program Services and better enabling nonprofits to reach their target audience in order to perform their charitable purpose. The program is available to any nonprofit that can benefit from having more exposure and a bigger audience. Geotargeting and audience set up so only those that would be interested in your ads see them.

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Nonprofit Tech for Good

NOVEMBER 11, 2022

By Peyton Leisner, Content Strategist at UncommonGood – an all-inclusive platform for nonprofits to manage their operations, marketing, and fundraising efforts. . You also need to talk to everyone, not a specific audience. Don’t forget to think of ways to reuse each piece of content! What is a PSA? Step 2: Decide on the format.

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Nonprofit Tech for Good

OCTOBER 11, 2024

Get The Nonprofit Social Media Content Planner ! Social media campaigns require a lot of content creation. This new Planner from Julia Campbell will help you plan, develop, and manage a year’s worth of useful and usable written or other forms of content that your donors will love. 3) Make it frictionless.

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Social Media Media Donor Social 289

Bloomerang

AUGUST 6, 2024

And if you’re not using an AI Content Assistant , like the one now in Bloomerang, get ready to change your life by getting back hours in your day. Personalize email content to boost engagement Personalization makes your audience feel valued. Craft clear and concise content that will resonate Emails should be clear and concise.

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.orgSource

JULY 3, 2023

I’m glad to see so many organizations producing compelling content. I realized that associations already had the content and the audience. Make Content Work Harder One piece of content can become a sales funnel. When Dan thinks about video, he never sees a single piece of content. My goal with WorkerBee.TV

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Nonprofit Tech for Good

NOVEMBER 3, 2023

It’s in the form of tags, lists, audience segmentation, etc. Try testing out CTAs driving to content that includes an ask instead of just asking in the initial email. 3) Location This is a great way to show your audience that you’re active in their local communities. It also highlights the community aspect of your supporters.

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