Nonprofit Tech for Good

MAY 25, 2024

While the big names like The Red Cross and Make a Wish have the headlines and the brand recognition, most nonprofits are bootstrapped organizations filled with passionate workers and volunteers doing what they can with limited resources. And while that may sound simple in practice, you need the right tools and the right plan.

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Marketing Fundraising Nonprofit Social Media 247

Bloomerang

DECEMBER 12, 2024

Brand awareness: Marketers consistently say that email marketing is one of the most effective ways to build brand awareness and connect with current and prospective audience members. Email marketing allows your organization to tell its story to your target audience and increase awareness of your mission in the community.

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email Marketing Guide Nonprofit 93

Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Make eye contact with your audience. Don’t fake it.

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Social Media Organization Fundraising Social 292

Nonprofit Tech for Good

MAY 22, 2020

With this option, the presenters will need to look directly at the different devices throughout the presentation to have “eye contact” with the audience. But as they are looking at one device, the other device will not have direct eye contact.

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Virtual Fundraising Tech Broadcast 328

Pamela Grow

SEPTEMBER 25, 2024

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Survey your audience to determine whether they prefer email, direct mail, SMS messaging, or phone calls. Let’s get started!

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Audience Effective Tips Database 111

Nonprofit Tech for Good

APRIL 3, 2022

A CTA is an invitation to take action, such as donating, volunteering, signing up for something, signing a petition, pledging to do something, etc. Stay in regular contact with newsrooms and pitch stories to help the organization reach a larger audience. The term “call to action” (CTA) is used multiple times in the list.

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Fundraising Donation Donor Social Media 361

Nonprofit Tech for Good

NOVEMBER 5, 2022

Unlike many other event fundraisers, golf tournaments give sponsoring businesses exposure to a typically affluent audience. Thanks to technology and some creative (and relatively easy) modifications that reduced contact and large gatherings, golf tournaments were able to be held safely amid COVID precautions.

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Fundraising Trend Sponsor Registration 357

Bloomerang

OCTOBER 6, 2021

I’ve also seen how this relates to times when donors, volunteers, and colleagues are dealing with a disaster in their region. . Over the days immediately following a disaster like this storm, keep in mind that even if donors, volunteers, and colleagues have safely left the area, they’re still consumed with what is going on back home.

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Disaster Volunteer Donor Contact 125

Nonprofit Tech for Good

JANUARY 10, 2022

Building a donor base or subscriber base by collecting contact information from those subscribing to newsletters, white papers, and other resources that you make available. For use in Program Services and better enabling nonprofits to reach their target audience in order to perform their charitable purpose.

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Grant Google Nonprofit Guide 360

Qgiv

DECEMBER 10, 2024

Incorporate testimonials from satisfied donors, volunteers, or community members to add credibility and authenticity to your donation request letter. Sign your name with any contact information and thank your reader for their future gift. Key steps 1. Start with a personalized greeting. Include authentic testimonials or endorsements.

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Template Donation Help Raise 98

sgEngage

OCTOBER 24, 2024

To make your site accessible for all audiences, always ensure there is adequate contrast between text and background colors (at least a 4.5:1 Then, add call-to-action buttons to highlight your most important pages, like your contact page and donation page. 1 ratio for copy and 3:1 for headings). Typography. Make forms easy to fill out.

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Websites Tips Nonprofit Design 111

Nonprofit Tech for Good

OCTOBER 25, 2019

Use these tactics to increase your chances of reaching supporters at the right time: 1) Promote using targeted audiences. Also, be sure to restrict your audience to countries where people can create Fundraisers for charities. Also, be sure to restrict your audience to countries where people can create Fundraisers for charities.

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Facebook Fundraising Raise Campaign 245

sgEngage

APRIL 18, 2025

I asked Sarah to give me a summary of her giving programs, audiences, and campaign strategy. No volunteer interest outreach. No wonder her fundraising and volunteer performance was trending downward. Segment your audience : Not all donors are the same. It didnt take long for me to understand what the problem was.

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Donor Fundraising Tech Change Management 95

Bloomerang

JULY 29, 2024

Why are volunteer apps important? According to the Volunteer Management Progress Report , recruitment was the top challenge and priority of volunteer coordinators in 2023. This guide will cover top volunteer apps, features to look out for, and best practices for using your app effectively.

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Volunteer Benefit Track Mind 104

Bloomerang

FEBRUARY 27, 2025

Hands-on volunteering days Nothing beats the power of getting ones hands dirty for a good cause. Organizing hands-on volunteering events like community clean-ups, food drives, or shelter support days offers students the opportunity to make an immediate difference while connecting to the nonprofits mission.

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Student Ideas Nonprofit Teen 74

Bloomerang

MARCH 30, 2023

Volunteers make up an essential part of a nonprofit’s workforce. In fact, about a third of Americans volunteer each year. This article will ensure your organization is equipped with up-to-date information, best practices, and guidelines for managing your volunteer workforce successfully. What is volunteer management?

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Volunteer Management Guide Social Media 108

Greater Giving

MARCH 27, 2025

Plus, digital marketing is a cost-effective way to reach a wide audience with minimal overhead , making it accessible for nonprofits of all sizes. Your nonprofit can use the online landscape to cultivate meaningful relationships with donors, volunteers, and beneficiaries. Promote Your Website With Google Ads.

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Online Build Nonprofit Social Media 59

Bloomerang

MARCH 30, 2023

If so, you may be interested in starting a volunteer program. Volunteers provide nonprofits with the on-the-ground support they need to further their missions, whether that means helping to build homes, providing meals for food-insecure families, mentoring local youths, or cleaning up trash at local parks. Define your volunteer roles.

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Volunteer Program Train Training 113

Nonprofit Tech for Good

NOVEMBER 15, 2019

Cost: $100/month for 1,000 contacts to $800/month for 85,000 contacts. Cost: $39/month for 2,500 contacts to $149/month for 100,000 contacts. It also allows you to track volunteers’ interests and hours, as well as generate volunteer statements thus further quantifying the engagement of your constituents.

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Relationship Software Management Nonprofit 240

Volunteer Hub

FEBRUARY 17, 2023

Social media is a powerful, yet affordable, way to inform, engage, and recruit volunteers. Did you know that 47% of nonprofit leaders say recruiting sufficient volunteers is a big problem for their organization? If you’re wondering if social media can be an effective tool to recruit volunteers, the answer is yes.

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Social Media Volunteer Media Social 91

Nonprofit Tech for Good

NOVEMBER 3, 2023

It’s in the form of tags, lists, audience segmentation, etc. For this post I used screencaps from Constant Contact: This is a great place to start because it shows the recipient that you already have an existing relationship with them because you know their name. Have they volunteered? Have they given before?

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email Personal Strategy Nonprofit 328

TechImpact

MAY 15, 2014

You need to identify target audiences, determine how to cater to them, choose an emotion you’re working to draw out of them, a goal, a budget, a timeline, milestones, how you’re promoting the campaign and so much more. Start with this simple three point check list: Create a list of who your target audience is.

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Campaign Nonprofit Social Media Donation 210

Get Fully Funded

AUGUST 20, 2023

Great volunteers can be a huge asset to your nonprofit, donating hundreds or thousands of hours of work each year to your cause. When your nonprofit is new, young, or small, finding volunteers and plugging them in to a role they enjoy can be tricky. After all, it takes work to find new volunteers and you want them to stick around.

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Volunteer Tips Nonprofit Social Media 98

Nonprofit Tech for Good

FEBRUARY 26, 2024

Yet, in order to connect your message to your donors, supporters, and volunteers at scale, you’ll need a marketing automation application. These tools suit your modern audience, who expect to interact with nonprofit organizations like yours across a diverse media landscape. How do they reach their audiences?

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Application Marketing Nonprofit Tools 289

Allegiance Group

JANUARY 14, 2025

SMS messaging is a direct and personal communication channel that allows nonprofits to send concise messages straight to a donors mobile phone for fundraising, awareness campaigns, volunteer coordination , and more. SMS messaging stands out as one of the most effective ways to reach your audience. Contact Us Today!

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Fundraising Tips Donor Broadcast 52

Nonprofits Source

NOVEMBER 4, 2024

While there are many differences between the ways nonprofits and political campaigns operate, their core marketing goals are the same — to reach a wide audience and gain their support. Quick response times: Texts have the unique ability to grab supporters’ attention, prompting quick actions and responses from audience members.

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Campaign Marketing Nonprofit Social Media 52

Bloomerang

JULY 30, 2021

An M+R benchmarks study found that nonprofit text messaging audiences grew by 26% in 2020, outpacing growth for other popular channels like Facebook and email. With this rapidly growing audience , there comes the need for nonprofits to learn and adapt to using texts for fundraising and supporter engagement.

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Support Fundraising Broadcast Contact 117

Qgiv

OCTOBER 27, 2021

Volunteers are the backbone of any nonprofit organization. Clearly, volunteers are essential to your nonprofit’s ability to move its mission forward. Clearly, volunteers are essential to your nonprofit’s ability to move its mission forward. But volunteers don’t just appear out of thin air.

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Volunteer Strategy Guide Local 98

sgEngage

DECEMBER 4, 2024

If that’s how an organization operates, then it’s fair to deduce that they value constituent interactions more highly than, say, completing contact reports. A successful communication plan considers different audiences, communication channels, and vehicles. Volunteers? Your staff is certainly one. What about constituents?

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Change Management Adopt Change Management 98

Nonprofit Tech for Good

FEBRUARY 13, 2020

Every nonprofit needs two things to drive sustainable growth: new contacts and new donors. Your nonprofit most likely has a lot going on, not to mention you need to provide content to multiple audiences (those that benefit from your service, your volunteers and your donors, at a minimum). Tactic 1: Make it Visible.

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email Donor Websites Content 354

Nonprofit Tech for Good

MAY 18, 2020

The big takeaway is that: if your nonprofit has a website, and it would be valuable for you to reach people who are Googling topics related to your work, the Google Grant is one of the most cost-effective and powerful tools available to reach your audience. Recruiting volunteers to advance the organization’s mission. Donating online.

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Grant Google Guide Websites 336

Top Nonprofits

APRIL 20, 2022

As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. If you’re a new organization without many resources or contacts, you may have more luck working first at the local level. Personalize your messages to every contact. It’s what determines your chances of success or failure.

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Advocacy Campaign Tips Volunteer 130

Whole Whale

MARCH 28, 2025

To move your mission forward, you need a full-funnel digital marketing strategyone that nurtures your audience from first touch to lifelong champion. That means designing campaigns and content that meet your audience where they are, whether theyre just discovering your work or showing up again and again to create change alongside you.

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Digital Strategy Marketing Nonprofit 52

DonorPerfect

AUGUST 30, 2024

Knowing how to reach your audience with stories that grab their attention and speak to their heart is an asset that will continue to serve your mission and grow your donor base year over year.

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Contact email Marketing Donor 52

Achieve

AUGUST 12, 2021

volunteer fundraisers to brush up on your storytelling abilities. . Ask a volunteer to share a personal story from their time serving the organization, or ask one of your clients to share an example of how your organization has benefitted them. Communicate with your audience by showing engaging photos of your work or a testimonial.

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Audience Fundraising Tips Social Media 82

Nonprofit Tech for Good

FEBRUARY 1, 2021

What’s more, with social distancing and contact-free protocols likely to stick around for much of the year, an event website is even more important for communicating information, collecting registrations, and displaying sponsor recognition. Easily promote your event to a wide audience.

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Websites Benefit Fundraising Sponsor 223

DNL OmniMedia

DECEMBER 12, 2024

To reach the right audience and inspire action, you need a strong understanding of nonprofit marketing essentials and a thorough strategy. These include: Increased visibility: Before someone can donate to or volunteer with your nonprofit, they need to know it exists. There are more than 1.8 What are the benefits of nonprofit marketing?

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Marketing Guide Nonprofit Social Media 52