Bloomerang

JUNE 2, 2021

Having a coherent communications plan where you package your message will help ensure each piece of content you share is part of a greater story you are telling. In Parts 1 and 2 of this blog series, we discussed identifying your objectives and discussed how to better understand your audience. People act on emotion !

Communication 115

Communication Storytelling Indianapolis Indiana 115

Bloomerang

JULY 27, 2021

You can apply the same blueprint again and again and know the stories will be well received by your audience. . Your audience is more likely to connect with one individual than they are with a massive group. After you choose your character, think about how you can make them relatable to the audience.

Story 127

Story Storytelling Indianapolis Indiana 127

Media Cause

DECEMBER 15, 2023

For consumer-driven brands and nonprofits alike, understanding what UX design is is crucial for the online experience of your audience. A webpage with large blocks of text may overwhelm your audience, causing them to skip over it altogether. Designing for accessibility can make your content easier for all users to engage with.

Design 52

Design Benefit Ratio Audience 52

Candid

JANUARY 30, 2023

For example, is there an issue with or aspect of your current branding that needs to be addressed to better connect with the hearts and minds of your audience? As such, part of the research process should include conducting a survey to understand how connected your audience feels to your nonprofit’s brand right now.

Nonprofit 112

Nonprofit Audience Library Research 112

Kindful

JULY 22, 2021

Whether you have a person on staff to handle your appeals or you outsource your needs to a consultant, you should equip them with all the information they need to produce the content that will inspire your supporters to donate to your nonprofit. . The target audience. Provide as much info as you can about the target audience.

Effective 109

Effective Fundraising Audience Consultant 109

Saleforce Nonprofit

SEPTEMBER 29, 2021

The challenge was to meet the needs of multiple audiences. Keep in mind that no matter how you’re delivering training and resources, thoughtful design is key to success. Map out your strategy: Literally, draw your map of content and audiences on paper or a slide. We gathered input from customers, partners, and employees.

Badge 134

Badge Lesson Celebrate Philanthropy 134

Achieve

MARCH 1, 2024

Leverage the benefits of this fast-growing industry and reach a larger audience by creating a nonprofit podcast. This guide will give you the rundown on how to get started so you can smoothly host an engaging podcast that will “wow” audiences. Connect with your audience in a new way. Plan your content strategy.

Podcast 52

Podcast Create Guide Audio 52

Whole Whale

APRIL 10, 2023

Podcasting is an incredible medium that was catapulted into mainstream audiences with the success of Spotify buying top podcasts and growth of podcast companies like Gimlet Media. This renaissance of the medium presents a fantastic opportunity for deeper content to be created and consumed by people interested in the nonprofit world.

Podcast 96

Podcast Hunger Nonprofit Summary 96

AccelEvents

FEBRUARY 5, 2021

Too Much Content. They can be offered to a wider audience, generate higher revenues, and allow for more diverse content. Not enough content and your target audience will not see the value in what you are doing and will either not register at all, or disappear partway through the event. Event gamification.

Virtual 98

Virtual Sponsor PowerPoint Audience 98

AccelEvents

DECEMBER 28, 2020

This podcast, hosted by Brandt Krueger of Event Technology Consulting and Will Curran of Endless Events, is your one-stop-shop for all things event tech. . Meeting Minds with Charles Eide. The Event Tech Podcast. GatherGeeks. GatherGeeks is a podcast from the event marketer and planner resource hub, BizBash. .

Podcast 98

Podcast Professional Virtual Industry 98

Nonprofit Tech for Good

AUGUST 10, 2018

Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. The first question that probably comes to your mind when reading this headline is – “Pinterest? For example, Grist.org is a news website that focuses on the environment.

Storytelling 171

Storytelling Social Media Nonprofit YouTube 171

Nonprofit Tech for Good

NOVEMBER 15, 2019

By Dr. Allison Quintanilla Plattsmier , CFRE, CNP, CNC, Executive Director of the Jordan Thomas Foundation and Owner of AQP Consulting. Finally, Bloomerang utilizes the Ahern Audit which measures usage of “you” versus “I” as well as reading level to ensure optimum engagement with your content. 7) SalesForce :: salesforce.com.

Relationship 240

Relationship Software Management Pledge 240

Nonprofit Tech for Good

JULY 4, 2021

Consulting services. Even though you won’t be networking in person, with online fundraising tools, you can still share success stories, celebrate your donors, energize your audience, and stay on brand the same way you would at an event that’d cost big bucks to put on. Diverse social media content will speak to a diverse donor base.

Ideas 344

Ideas Online Fundraising Social Media 344

sgEngage

APRIL 6, 2022

Email content . Komen, Event 360, Peerworks Consulting, and our own Cathexis Partners team as part of the virtual conference, It’s a Peer-to-Peer World. Komen, Event 360, Peerworks Consulting, and our own Cathexis Partners team as part of the virtual conference, It’s a Peer-to-Peer World. Understand your audience.

email 81

email Communication Create Fundraising 81

DNL OmniMedia

MAY 25, 2022

That includes web development, technical strategy, fundraising, and CRM and data management— each of which depends on a strong understanding of an organization’s audience to be successful. How does your nonprofit stack up against competitors or like-minded organizations? What do you know about your current audience?

Research 52

Research Marketing Survey Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 28, 2018

With this in mind, here are a few steps nonprofits can take to stand out among nonprofits and for-profit brands. Instead, what a nonprofit can do is to position its content and messaging as the celebrant of its stakeholder community, rather than its celebrity.

Impact 102

Impact Celebrate Profit Nonprofit 102

Achieve

MAY 24, 2024

Social media: Get creative with your promotional content on social media, such as sharing a video of a volunteer explaining how to opt-in by texting your keyword to your SMS short code. Use relevant hashtags in your caption to expand your audience and bring in new supporters.

Rate 52

Rate Retention Donor Campaign 52

AccelEvents

JULY 23, 2021

Brands are finding innovative ways to reach their target audiences. Event marketing is where brands use a conference, webinar, trade show, or exhibition to connect with their audience. . Instead, it is an inspired marketing strategy where brands use events to speak directly with an audience. . What is Event Marketing?

Marketing 119

Marketing Strategy Guide Sponsor 119

NonProfit Hub

OCTOBER 1, 2020

However, drawing an audience to your website is only half the battle. This means focusing on keywords, link building and content that’s specific to your charity. Support from an SEO consultant can help bring more relevant, engaged traffic to your website. Decide whether you need a pro-bono SEO consultant.

Volunteer 50

Volunteer Websites Consultant Technique 50

AccelEvents

FEBRUARY 5, 2021

Too Much Content. They can be offered to a wider audience, generate higher revenues, and allow for more diverse content. Not enough content and your target audience will not see the value in what you are doing and will either not register at all, or disappear partway through the event. Event gamification.

Virtual 52

Virtual Sponsor PowerPoint Audience 52

AccelEvents

DECEMBER 28, 2020

This podcast, hosted by Brandt Krueger of Event Technology Consulting and Will Curran of Endless Events, is your one-stop-shop for all things event tech. . Meeting Minds with Charles Eide. The Event Tech Podcast. GatherGeeks. GatherGeeks is a podcast from the event marketer and planner resource hub, BizBash. .

Podcast 52

Podcast Professional Virtual Industry 52

Gyrus

JULY 27, 2023

To that end, clarity about the number of individuals who need to be trained, the audience’s age, the level of their technical skills, etc., Organizations have to decide what will actually benefit their audience. Most companies have a mobile workforce, and learners should be able to access the content from their phones or tablets.

Guide 52

Guide eLearning Evaluation Integration 52

Gyrus

JULY 27, 2023

To that end, clarity about the number of individuals who need to be trained, the audience’s age, the level of their technical skills, etc., Organizations have to decide what will actually benefit their audience. Most companies have a mobile workforce, and learners should be able to access the content from their phones or tablets.

Guide 52

Guide eLearning Evaluation System 52

Allegiance Group

AUGUST 1, 2024

Donor Behavior Because of their caretaking responsibilities, Gen X is at a stage when they must be more mindful about their spending and giving. Knowing that this group is more inclined to volunteer, nonprofits should look for ways to engage with them beyond donations, such as inviting them to serve on a board or as consultants.

Generation 59

Generation Giving Children Game 59

DNL OmniMedia

DECEMBER 15, 2020

Social media, digital advertisements, websites, and email have improved nonprofit audience outreach and fundraising. With that in mind, we’re going to explore nonprofit email marketing, the types of campaigns available to you, and the best practices to truly excel. After all, this is just more potential eyes for your content.

email 52

email Guide Marketing Online 52

Media Cause

JANUARY 10, 2023

Assess your audience. As you read through these tips, remember that the best marketing strategy for your nonprofit will depend on your cause, products, and audience. With that in mind, let’s start by exploring how to assess that audience. . With that in mind, let’s start by exploring how to assess that audience. .

Product 52

Product Marketing Nonprofit Audience 52

Connection Cafe

JULY 10, 2014

In the Nonprofit Content Marketing Benchmarks, Tools and Trends Report of 2014, nonprofit marketing and communications professionals who rank themselves as “Most Effective” at content marketing have a written content strategy. Constituent Relationship Management tools), and you have the makings of a good content strategy.

Content 37

Content Communication Marketing Strategy 37

DNL OmniMedia

MARCH 24, 2021

This guide is here to help you create a strong foundation for your first web build project, setting you up for success a few years down the line when you’re reading to work with a consultant like Team DNL. Keep the following tips in mind when choosing the perfect domain name: Keep your domain name short and easy to remember.

Project 59

Project Web Build Websites 59

Achieve

DECEMBER 8, 2022

Social media can be an extremely effective way to reach new audiences for your nonprofit and secure more donations for your cause. Use social media for quick updates and fun content. Use social media for quick updates and fun content. But what about cultivating relationships with existing donors? online donor engagement.

Social Media 52

Social Media Relationship Donor Media 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

We cover everything from post frequency to timing to content so that you know exactly where to start. Social media marketing can cover everything from paid advertising to content marketing, so it’s important to know where to begin. With a global audience of 2.32 Content Type. by Angharad Miller.

Social Media 52

Social Media Marketing Media Social 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 14, 2018

Mark Zuckerberg’s recently announced that Facebook’s News Feed will be veering away from branded content to prioritize content posted by personal accounts. With the recent changes Facebook is making to the algorithm, this makes our videos all the more important since we have our most passionate supporters in mind when creating them.

Profit 89

Profit Video Facebook Marketing 89

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2013

One of the fun exercises I facilitated is a “Fishbowl” where a small group of participants go through the process of generating ideas for an editorial calendar based on their key goals and audience definition. Kudos to the sharp minds of the LightBox Collaborative for creating such an intuitive and useful tool! Great idea!

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Calendar Measure Strategy Template 108

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. By sharing genuine, personal stories, nonprofits could connect more deeply with their audiences, encouraging more substantial and sustained giving.

Campaign 167

Campaign Google Giving Nonprofit 167

Bloomerang

DECEMBER 19, 2023

We’ve grouped these solutions into the following categories: Donor Management Fundraising Project Management Communication Design Forms Marketing Events Website Content Management System As you assess each option, keep in mind that seemingly “free” platforms may still come with costs. Let’s take Salesforce, for example.

Software 88

Software Free Tools Adobe 88

NonProfit Hub

JUNE 15, 2021

Dana Snyder, the brilliant mind behind the major nonprofit movement Movember, joined us for a chat on the Hubcast podcast. She founded Positive Equation in 2017 with a focus on helping nonprofits cultivate passionate online audiences of donors, partners, and advocates using social media. First Cause Camp Fall speaker revealed!

Podcast 71

Podcast Causes North America Social Media 71

Bloomerang

AUGUST 28, 2023

Bloomerang gives users access to a dashboard that actively tracks your retention rate to keep it top of mind for your entire team. Use your CRM to send personalized marketing content to each segment that’s relevant to their interests to encourage further engagement. are specifically designed to help nonprofits retain more donors.

Profile 92

Profile Nonprofit Software Donor 92

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2012

Note from Beth: Your web site is your home base is the heart and soul of your content strategy. The primary function of a Content Management System—making it easy for non-technical staff to update content—helps facilitate constituent interaction by helping your nonprofit better attract and engage visitors to its website.

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Websites Social RSS Facilitation 105