Bloomerang

AUGUST 2, 2021

Mastering relevant content marketing. Master relevant content marketing. That means that you must work to make relevant content marketing more readily accessible to your constituents. . Make your content something with which they’ll want to engage. Where do you find that content? Something useful to them.

Content 128

Content Marketing Strategy Fundraising 128

.orgSource

MARCH 4, 2024

The Cirque audience sits under a striped big top. It offers the audience a product that is not available elsewhere with a ticket price that sits in between the circus and a Broadway show. The goal was to create shorter assessments of specific content that could be administered over time. We’re even sabotaging our own.

Strategy 221

Strategy Marketing Detroit Associations 221

Nonprofit Tech for Good

JUNE 24, 2023

Moreover, nonprofits can expand their reach and engage with a wider audience by improving the overall user experience with accessible communications. Understanding WCAG Standards WCAG stands for Web Content Accessibility Guidelines. Here are three areas where you’ll want to check for accessibility.

Accessibility 313

Accessibility email Practice Ratio 313

Nonprofit Tech for Good

FEBRUARY 28, 2021

The mystery that stumps some organizations is how to strengthen their corporate relationships so they grow over time. The two organizations are partners that share the same cause – fighting hunger – yet they have different philosophies and audiences, leading them to pursue different approaches with fundraising and communications.

Social Media 313

Social Media Hunger Donor Media 313

Nonprofit Tech for Good

NOVEMBER 11, 2022

By Peyton Leisner, Content Strategist at UncommonGood – an all-inclusive platform for nonprofits to manage their operations, marketing, and fundraising efforts. . You also need to talk to everyone, not a specific audience. Yours might not get picked each time you submit something. What is a PSA? Step 2: Decide on the format.

Public 318

Public Service Script Oregon 318

Forum One

NOVEMBER 15, 2022

If your organization requires the translation of content to languages other than English, it means that your audience is multicultural, multilingual, and diverse. Translating content from English to any other language presents challenges that go beyond the selection of accurate words. Understand your multicultural audiences.

Content 61

Content Strategy Develop Language 61

AccelEvents

JANUARY 28, 2021

When planning your virtual event, you have to make production decisions that include choosing the best way to stream your content. With any virtual event, you need a plan for video content. But how do you decide on live streaming or pre-recorded content? But how do you decide on live streaming or pre-recorded content?

Stream 98

Stream Content Virtual Product 98

Association Analytics

MAY 20, 2024

There are a few key data-driven strategies that can help to enhance an association’s financial outlook and member engagement including: Identifying Audiences – Effective non-dues revenue strategies begin with a deep understanding of your association’s audience.

Associations 169

Associations Poll Industry Stream 169

Media Cause

JANUARY 20, 2023

Content tends to be an all-encompassing word these days. You have influencers on social media who call themselves content creators, posting videos and content online, and people like myself who consider themselves content writers, because, well, we write for a living. So, how do you create a content strategy?

Content 59

Content Strategy Create Calendar 59

Media Cause

OCTOBER 17, 2022

While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. There is a big tie between social and search engine optimization (SEO), which most companies don’t think about. Writing strong content and copy can affect your readers, social, and search. .

Content 52

Content Channel Search Case Study 52

Greater Giving

FEBRUARY 10, 2022

Thanks to Greater Giving’s Online Bidding platform, both in-person and remote guests could bid on silent auction items at the same time, and they all got to enjoy the exciting live auction together. The atmosphere at the in-person event was infectious, and everyone present and watching from home had a great time. FIND OUT MORE!

Audience 98

Audience Stream Virtual Seattle 98

Nonprofits Source

JUNE 29, 2023

These tasks may take time, energy, and resources away from day-to-day operations. Luckily, there is one surefire way to bridge the gap between all that you hope your next event will be and making it a reality—working with a nonprofit event planning company! Ready to learn how to take your next event to new heights? Leverage video.

Companies 52

Companies Benefit Work Nonprofit 52

.orgSource

JULY 25, 2023

For communicators who would rather write sentences than algorithms, finding the phrases that will viralize your posts seems like a New York Times word game gone wrong. Yet, if you are a wizard with keywords, your audience will hear you. Keyword research—Find relevant keywords and track their performance over time.

Team 221

Team Marketing Build Analysis 221

Achieve

AUGUST 12, 2021

Given this, articulating your mission can help fuel your peer-to-peer campaigns, which means it’s time for you. Ask a volunteer to share a personal story from their time serving the organization, or ask one of your clients to share an example of how your organization has benefitted them. a company search tool like Double the Donation.

Audience 82

Audience Tips Fundraising Social Media 82

TechImpact

AUGUST 21, 2014

Bill Gates famously wrote in 1996 that content will be king on the Internet one day. Despite his prophecy, Microsoft today still does not have a juggernaut content department, and is still focused on creating software. Whether his vision for what Internet content would be in 1996 was, we may never know. This happens.

Content 129

Content Marketing Storytelling Social Media 129

fusionSpan

SEPTEMBER 26, 2024

Associations and nonprofits constantly face the challenge of staying connected with their audiences while managing their limited resources. With adoption, you can ensure a consistent and personalized experience for your niche audience and reduce manual oversight. So, how do you stay ahead of the curve? Think about it.

52

52

Nonprofit Tech for Good

DECEMBER 13, 2021

Step 1: Conduct a Content Inventory and Site Audit. A content inventory is a list of all the content on your site. A comprehensive web content inventory lists pages, images, documents, and applications on a spreadsheet. An inventory and audit will help you make decisions on: Content to be removed. Nice-to-haves.

Websites 309

Websites Analytics Project Proposal 309

Nonprofit Tech for Good

JULY 20, 2022

Web3 is a new version of the internet that uses blockchain (IE a secure but transparent record keeping system) to decentralize the management of the internet, thus reducing the control of prominent companies such as Google or Meta. Elevate fundraising tactics to reach a wider audience (AR, Metaverse, etc.). What is the Metaverse?

Attention 317

Attention Avatar Virtual Internet 317

Nonprofit Tech for Good

AUGUST 6, 2023

The end of the year is a critical time for nonprofit fundraising. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign. A/B testing can help determine the most effective sending days and times for an organization’s unique supporter base.

Practice 230

Practice Fundraising Guide Channel 230

.orgSource

SEPTEMBER 19, 2023

To help our colleagues build the skills they would need to handle fast-moving technology, we spent a lot of time talking with thought leaders. Adele, who is Co-Founder of Convincing Company, has a quick wit, city smarts, and knows her way around getting an audience to take a longer look. Go-live is a milestone, not an end.

Sponsor 221

Sponsor Associations North America Law 221

.orgSource

AUGUST 28, 2023

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

YouTube 221

YouTube Industry Leadership Podcast 221

Nonprofit Tech for Good

JULY 22, 2024

After graduating with a BFA in drama & music from New York University’s Tisch School of the Arts, Ellen spent ten years bringing joy to audiences nightly as one of only ten lead performers in the longest running musical revue in the world—San Francisco’s “Beach Blanket Babylon.”

Fundraising 216

Fundraising Jordan Texas Los Angeles 216

AccelEvents

JANUARY 28, 2021

When planning your virtual event, you have to make production decisions that include choosing the best way to stream your content. With any virtual event, you need a plan for video content. But how do you decide on live streaming or pre-recorded content? But how do you decide on live streaming or pre-recorded content?

Stream 52

Stream Content Virtual Product 52

Nonprofit Tech for Good

AUGUST 9, 2021

If you find one for your nonprofit, follow the instructions to claim and set up your page : If your nonprofit does not find an unclaimed LinkedIn Page, then start from scratch and create a new page by going to your LinkedIn homepage > select the “Work” icon in the upper right > Create a Company Page. LinkedIn Pages.

Linkedin 357

Linkedin Practice Social Media Sponsor 357

Non Profit Quarterly

APRIL 20, 2023

Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation. However, the companies that operate these platforms have no interest in maintaining them as the public utilities they have become.

Social Media 94

Social Media Media Strategy Social 94

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. Once you know what platforms you’re using, do more research to find what kind of content tends to be the most popular. Many social media platforms get inundated with content regularly. Source: Go-Gulf.

Social Media 336

Social Media Associations Media Social 336

EveryAction

JUNE 8, 2023

If your nonprofit does advocacy, you know that with this work, there are almost always consistent patterns of crisis management leading to later periods of denouement and down time. The goal is to move your position forward while engaging your supporter audience. Learn more at RubensteinImpactGroup.com !

Advocacy 143

Advocacy Local Poll Audience 143

Bloomerang

JANUARY 21, 2022

In today’s media environment where and how you communicate to your audiences is always changing. Social media companies create new tools to achieve objectives. Customers are reducing overall purchasing, and when they spend money, they want to buy from socially responsible companies. Smart business leaders know this.

Marketing 125

Marketing Audio Stream Nonprofit 125

The NonProfit Times

JULY 16, 2024

Experience management and direct response fundraising firm Moore has released its Moore Audience-Centric Testing Suite (ACTS), a packaged suite of testing tools designed to enhance the effectiveness of fundraising creative and communications across all marketing channels. director of the Moore Neuro-Fundraising Lab.

Template 52

Template Test Channel Storytelling 52

Nonprofit Tech for Good

NOVEMBER 9, 2020

By Kim Peterson , Content Marketing Specialist for Give by Cell , a technology company that provides mobile fundraising tools and text messaging services to nonprofits. But times are changing. How many times have you heard someone say, ‘If you really want to reach me, text me’?”. Building Your List of Cell Phone Numbers.

Communication 311

Communication Donation Tech Tools 311

Association Analytics

JUNE 17, 2021

Tie past spikes in registrations to the marketing initiatives taking place during that time so you can better understand which approaches and messages led to the most registrations. Breakdown attendees by job type, organization/company, age, location, tenure, behavior, repeat attendees and more. This is a valuable group.

Associations 318

Associations Data Registration Analytics 318

Candid

DECEMBER 12, 2022

Which one would you be most likely to remember when it comes time to make a recommendation? HubSpot’s recent research helps to answer this question: branded video content is the most memorable. Get to know your audience. The style, tone, and core message of your explainer video should be dependent on your target audience.

Video 101

Video Support Tips Audio 101

Get Fully Funded

JULY 9, 2024

Provide valuable content about your work and mission, like articles, videos, and downloadable resources. If you don’t have a web designer or developer in-house, consider reaching out to a nonprofit web design company to help you through the process and create a website that will serve your organization well for years.

Strategy 59

Strategy Online Search Social Media 59

Nonprofits Source

JULY 22, 2024

Send texts to your younger audience letting them know how they can support your nonprofit. Also, set up a text-to-give program to let your younger audience easily contribute to your cause right from their phones. While crafting this content, leverage storytelling tactics. Then, show how contributions create meaningful change.

Tips 52

Tips Nonprofit Social Media Demonstration 52

Nonprofits Source

MAY 6, 2024

Depending on the size of your nonprofit, you might have numerous roles open at any given time. Completely personalizing every email for each candidate can be time- and resource-consuming. Fortunately, automated tools make curating personalized email content for candidates effortless. Implement inclusive language and content.

email 52

email Tools Strategy Application 52

Qgiv

JULY 21, 2022

LinkedIn is a great resource for nonprofits because of its audience. Instead of personal updates and other news, LinkedIn is for professional content and connections. Create your company page. Before you can begin networking, you need to create your company page. What is the best way to use LinkedIn for a nonprofit?

Linkedin 52

Linkedin Social Media Practice Media 52

Nonprofit Tech for Good

APRIL 19, 2024

It sometimes sounds as though tools like ChatGPT or Gemini could entirely replace humans in writing website content. To create meaningful material that will move audiences to action, though, a human touch and a sound communication strategy is still essential. Define top audiences, and think through their preferences.

Content 265

Content Websites Tips Voice 265