Nonprofit Tech for Good

FEBRUARY 23, 2025

By Rob Leighton , Executive Director at iMission a full-service digital-first marketing agency working exclusively with nonprofits and social sector organizations. Successful nonprofit fundraisers have always understood the power of personalization in effective communications.

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Personal Fundraising Nonprofit Donor 295

Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video content not only thrives, but is expected.

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Social Media Video Media Practice 264

Nonprofit Tech for Good

OCTOBER 31, 2018

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. In addition to overall giving increasing these next two months, the number of your donors giving online and via social media channels is growing.

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Social Media Money Media Raise 231

.orgSource

JULY 3, 2023

In fact, it has the potential to be the star of your communication campaigns and the basis for multiple other varieties of messaging. An Entrepreneurial Approach to Risk, Courage, and Transformation,” video was still a communications outlier. I realized that associations already had the content and the audience.

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Video Communication Strategy Create 221

sgEngage

NOVEMBER 13, 2024

By repurposing the content of your report, you can continue to present that evidence in new ways, tailoring it to the diverse fashions in which your donors prefer to receive communications and amplifying its reach. Social media campaigns Social media platforms provide an ideal space to post highlights from your digital impact report.

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Digital Impact Report Marketing 111

Nonprofit Tech for Good

APRIL 26, 2021

By Beth Singer , Principal at Beth Singer Design, LLC – a design and communications firm specializing in nonprofit organizations to help them fundraise, educate, and promote membership and events through design solutions. Create an emotional connection with your target audience to bring them closer to your cause. 1) Stay on point.

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Strategy North America Nonprofit Israel 345

Nonprofit Tech for Good

MAY 8, 2023

When the first text message was sent on December 3 rd , 1992, no one could have conceived how important this mode of communication would become for people worldwide. Text messages are another valuable tool you should add to your outbound communications strategy! That’s a lot of time spent engaging with a communication tool!

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Lesson Marketing Nonprofit Mobile 304

Nonprofit Tech for Good

AUGUST 9, 2021

Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. LinkedIn Pages. Gmail, Yahoo, etc. For example: 1.

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Linkedin Practice Nonprofit Social Media 361

Nonprofit Tech for Good

FEBRUARY 17, 2022

Focusing on experience leads to higher survey scores, more supporters inviting a friend or sharing on social media, greater reach, larger results, and most importantly, more impact generated. Understand Your Audience. Have a Robust Communications Plan.

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Fundraising Tips Management Nonprofit 330

Candid

OCTOBER 24, 2024

It’s ironic: Despite having many more ways to communicate with their constituencies today—through social media, email, webinars, Zoom, and in-person events—many nonprofits still struggle to reach a broad audience. They still rely on external media outlets to help get the word out about their work and raise their profile.

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Media Nonprofit Interview News 116

sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. Organizations collect numbers through opt-ins or promote text keywords on social media and at events.

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Online Support Fundraising Digital 98

Nonprofit Tech for Good

SEPTEMBER 5, 2023

This framework provides a holistic approach, encompassing various dimensions of a digital strategy, including audience engagement, content creation, and impact measurement. Whether it’s boosting engagement, streamlining content creation, or enhancing donor communications, clear objectives are crucial. Output as a table.”

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Digital Strategy Guide Create 305

Nonprofit Tech for Good

AUGUST 2, 2024

Charity golf tournaments offer brands a unique opportunity to gain exposure to an engaged and affluent audience of golfers. This communication helps build a strong sponsor relationship. This immediate visibility provides instant ROI that can be further enhanced by social media and email marketing campaigns.

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Sponsor Tech Social Media ROI 289

Bloomerang

APRIL 26, 2023

Having a strategic social media communications plan in place is a must for nonprofits. billion social media users in 2021 – an increase of five percent from a year ago – it’s a valuable communication channel that should be part of your mix.

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Social Media Content Ideas Media 111

Nonprofit Tech for Good

DECEMBER 11, 2020

It also allows you to reach broader audiences. As you take advantage of new opportunities to use online fundraising to grow and engage your donor community, make sure that you know what you need to know to be compliant. . 2) Social Media . 2020 has made it clear that online fundraising is here to stay. 3) Giving Days.

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Fundraising Online Registration Nonprofit 328

Nonprofit Tech for Good

NOVEMBER 11, 2022

A public service announcement (PSA) is a way to communicate to the public about an important topic or issue that affects most of, if not all of the general public. A PSA is communicated via radio, television, online, and via other media formats without charge so that the public is aware of the issue/topic and can take action. .

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Public Service Nonprofit Script 329

Nonprofit Tech for Good

NOVEMBER 22, 2021

By Talia Walsh , Senior Director of Marketing and Communications at Heal the Bay – an environmental nonprofit that protects the coastal waters and watersheds of Greater Los Angeles, California. Nonprofits with online shops can tap into these trends on social media to reach mindful shoppers and raise revenue in support of their mission.

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Facebook Online Effective Los Angeles 271

Candid

OCTOBER 10, 2023

This GivingTuesday, you may want to try something a little different as part of your social media strategy : Consider social media sharing and engagement as a form of generosity. By doing this, you’re encouraging your followers to amplify your organization and cause to reach a broader audience. Here’s the catch.

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Social Media Share Media Social 116

Nonprofit Tech for Good

JANUARY 17, 2020

It also allows you to reach broader audiences. As you take advantage of new opportunities to use online fundraising to grow and engage your donor community, make sure that you know what you need to know to be compliant. Social Media. It’s 2020, a new decade has arrived and online fundraising is here to stay.

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Fundraising Online Registration Nonprofit 295

Nonprofit Tech for Good

APRIL 2, 2023

Yes, we’re talking about ChatGPT , an AI-powered tool that’s gaining widespread popularity on social media and revolutionizing the common workplace. For nonprofits, it’s proving to be a valuable resource for writing communications, deepening engagement with supporters, and fundraising.

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Tools Fundraising Donor Analytics 360

Nonprofit Tech for Good

MARCH 31, 2025

Too many nonprofits celebrate membership sign-ups or login numbers as a sign of success, but the reality is stark: if your members log in, skim content, and leave without interacting, you dont have a communityyou have an audience. And an audience is passive. It helped new sign-ups see our vision for community.

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Community Technology Nonprofit Conversation 163

Nonprofit Tech for Good

JANUARY 19, 2021

2) Make a communications plan to promote your event. One of our charities shared an incredible strategy plan which consisted of a date-based communication checklist. They scheduled every form of communication sent to all their constituents. They can answer questions that come up and even pose questions to audience members.

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Virtual Hosting Lesson Fundraising 331

Candid

AUGUST 21, 2024

That’s the average time viewers will spend on a social media video before they decide to move on. Many have pointed to social media as the cause of our shorter attention spans, although movie and television shots have also become shorter. So, which came first: our loss of focus or increasingly fast-paced media?

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Social Media Media Impact Social 97

Pamela Grow

SEPTEMBER 25, 2024

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Communication preferences. Recent nonprofit trends show that giving is on the decline, decreasing by 2.1% between 2022 and 2023.

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Audience Effective Tips Database 111

Nonprofit Tech for Good

DECEMBER 3, 2020

Related Webinar: Social Media Best Practices for Nonprofits. billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy.

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Facebook Practice Nonprofit Social Media 364

Nonprofit Tech for Good

APRIL 10, 2022

Related Webinar: Social Media Best Practices for Nonprofits. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. Twitter is not for every nonprofit.

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Twitter Practice Nonprofit Social Media 346

Nonprofit Tech for Good

DECEMBER 8, 2021

Plain language is communication your audience can understand the first time they read or hear it. The Plain Language Movement started in the 1970s based on the idea to make it easier for the public to read, understand, and use government communications. Promote your landing page each quarter on social media for one month.

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Trend Fundraising Digital Marketing 316

CauseVox

DECEMBER 2, 2024

Think back on what made the day successful—was it the heartfelt story shared on social media, the surge of donations from a matching gift, or the high open rate on a well-crafted email appeal ? As you reflect, identify the elements that resonated most deeply with your audience. Maybe it’s about hope, resilience, or community.

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Campaign Fundraising Social Media Gift 84

Candid

DECEMBER 11, 2024

Connect with your audience proactively While theres little guarantee an emotionally motivated, impulsive reactive donor will give again, a typical donor feels altruistic from the start. Turn a reactive donor into a sustained supporter by better educating your audience so they experience the same deeper connection as a regular donor.

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Donor Giving Time Donation 106

Nonprofit Tech for Good

APRIL 13, 2020

You don’t have to learn a new digital tool or have a large, established audience of already-informed donors to take advantage of Facebook’s fundraising benefits and donor data deposited in your donor CRM. But DO open up a whole new communication channel with bulk emails. 1) Facebook Fundraising. 2)Apple Pay. 6) Mailchimp.

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Integration Nonprofit Fundraising Donation 362

Nonprofit Tech for Good

MAY 25, 2024

Marketing Every Stage of ‘The Donor’s Journey’ It’s tempting to think of marketing as a broad-minded approach that’s focused on building awareness with the largest audience possible. An automated communication that feels inauthentic can do more harm than good for your brand. With that ease, though, comes the danger of inauthenticity.

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Marketing Fundraising Nonprofit Social Media 208

Greater Giving

MARCH 27, 2025

Plus, digital marketing is a cost-effective way to reach a wide audience with minimal overhead , making it accessible for nonprofits of all sizes. From designing a user-friendly website to leveraging social media, these simple yet effective strategies will empower your organization to shine in the digital space.

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Online Build Nonprofit Social Media 52

Association TV

JANUARY 25, 2022

Audiences wanted to get informed on current events. The orca is alive today because it communicates, eats and socializes with other orcas, just like us. Different orca groups communicate in different dialects. Folks flocked social media where they discussed, debated and cried out in protest. To keep up.

Audience 156

Audience Impact Captivate Industry 156

Association TV

JANUARY 25, 2022

Audiences wanted to get informed on current events. The orca is alive today because it communicates, eats and socializes with other orcas, just like us. Different orca groups communicate in different dialects. Folks flocked social media where they discussed, debated and cried out in protest. To keep up.

Audience 156

Audience Impact Captivate Industry 156

Nonprofit Tech for Good

OCTOBER 25, 2019

By Brent Merritt , a digital strategy consultant at Metric Communications and blogger at The Caliper. Use these tactics to increase your chances of reaching supporters at the right time: 1) Promote using targeted audiences. Also, be sure to restrict your audience to countries where people can create Fundraisers for charities.

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Facebook Fundraising Raise Campaign 226

sgEngage

DECEMBER 5, 2024

Once you’ve established a solid fundraising foundation, you can start exploring other avenues, such as peer-to-peer fundraising or crowdfunding to reach a broader audience. These tools help you track donor interactions, segment your audience, and tailor your communications to maximize engagement.

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Grant Fundraising Fund Nonprofit 98

Nonprofits Source

NOVEMBER 4, 2024

While there are many differences between the ways nonprofits and political campaigns operate, their core marketing goals are the same — to reach a wide audience and gain their support. Quick response times: Texts have the unique ability to grab supporters’ attention, prompting quick actions and responses from audience members.

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Campaign Marketing Nonprofit Social Media 52