Nonprofit Tech for Good

MAY 8, 2019

Does it still reflect your mission, purpose, strategic goals, and the ways your audiences use the internet? The merger greatly expanded Race Forward’s capacity, number of programs and communication needs. Successful organizations carry out a periodic environmental scan as part of their strategic communications efforts.

Online 232

Online Hunger Metrics Drupal 232

NTEN

AUGUST 5, 2014

At #MFOM14, I participated as a speaker, leading one workshop, Email Marketing to Support Year-Round Online Fundraising , and as a panelist for the session, Visual Communication: Create pictures, videos, and presentations quickly, easily, and affordably. Let that inform your decisions on what channel(s) to use to reach your audience.

email 94

email Communication Marketing Reflection 94

Kindful

MARCH 25, 2021

Nonprofit marketing leaders are always thinking about how to best communicate with their donors. Personalized and valuable communication is what builds relationships, and long-lasting donor relationships are what set the foundation for nonprofit growth. What are the key data points to include in donor communications?

Communication 98

Communication Donor Data Guide 98

CauseVox

MAY 17, 2024

Learn how to design your website to reflect your donors’ values and inspire them to take action. Designing a compelling website starts with delving into your organization’s “why” From there, it’s about crafting impactful narratives that resonate with your audience’s values and aspirations.

Action 77

Action Design Websites Impact 77

Allegiance Group

SEPTEMBER 18, 2024

Both components work toward the same goal but in ways that take advantage of each channel’s strengths. That means separate goals, CTAs, and experiences for your different donor levels — especially prospects. Create feedback loops that enable your audience to tell you about their experience with your communications.

Channel 52

Channel Build Mail Structure 52

.orgSource

AUGUST 28, 2023

This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. Companies often make the mistake of trying to sell through the lens of what’s best for them, versus what’s best for their audience.

YouTube 221

YouTube Industry Leadership Podcast 221

The Modern Nonprofit

JANUARY 2, 2024

In this blog post, we’ll unveil the art of transforming individual stories into a collective force that not only resonates with your audience but also propels your cause forward. These narratives can resonate deeply with your audience, fostering an emotional connection and a deeper understanding of your mission.

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Story Guide Support Analysis 104

Forum One

SEPTEMBER 17, 2024

Climate Week , held every year in New York on the heels of the UN General Assembly, is a critical time to focus the world’s attention on solutions and progress toward shared climate goals. Our work with the Natural Resources Defense Council (NRDC) exemplifies this. Our work with the Natural Resources Defense Council (NRDC) exemplifies this.

Action 71

Action Digital Strategy Conservancy 71

EveryAction

NOVEMBER 9, 2022

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. Segment your audience. What have you raised in the past and what is a realistic goal?

Gift 207

Gift Consultant Audience email 207

Achieve

AUGUST 12, 2021

Across all campaign communications, it should be evident that your cause is powering the fundraiser, and that goes beyond simply branding pages with your official colors and logo. Communicate with your audience by showing engaging photos of your work or a testimonial. Emphasizing the cause requires you to: . As of 2019, 90.4%

Audience 82

Audience Tips Fundraising Social Media 82

The Modern Nonprofit

SEPTEMBER 25, 2024

It’s a time when organizations rely heavily on donor generosity to meet their financial goals and push their missions forward. Generative AI tools promise to save time and effort by assisting with communications, but can you trust AI with something as personal and important as your year-end fundraising appeal?

Fundraising 52

Fundraising Template Language Collaboration 52

Media Cause

JULY 14, 2023

Digital marketing is a powerful tool for businesses of all sizes to reach their target audience and achieve their goals. This knowledge will guide you in tailoring your campaigns to resonate with your audience and create meaningful connections. Consider expanding beyond those platforms to test and reach a wider audience.

Project 52

Project Digital Marketing Impact 52

.orgSource

JANUARY 2, 2024

They have identified new audiences while remaining true to their core values. It supports diversity in demographics and thought and is essential for building trust, transparency, and honest communication. Motivation— supports developing strategy, setting goals, and staying focused.

Team 221

Team Technology Help Digital 221

EveryAction

JANUARY 25, 2023

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. Building these habits now will help organizations meet more of their goals in 2023.

Support 220

Support Build Linkedin Newsletter 220

Media Cause

JUNE 29, 2024

Real-Life Uses of AI for Nonprofits Donor Engagement : AI can personalize communications and predict future donations by analyzing donor data. Some of these tools include: OpenAI for Nonprofits: ChatGPT can help draft grant proposals, refine data analysis, or tailor communication strategies for diverse audiences.

Practice 105

Practice Nonprofit Proposal Advocacy 105

EveryAction

NOVEMBER 2, 2022

They’re a powerful tool for communicating your impact, but what makes an annual report effective? It helps if they’re easy to understand, shareable, and engaging across a broad audience. You don’t have to jam all of these components into your annual report if they don’t reflect your goals.

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Report Organization PDF Tanzania 180

The Modern Nonprofit

JULY 17, 2024

Whether it’s a gala, a community fair, or a virtual fundraiser, the right strategies can make all the difference. Dive into our proven tactics to captivate your audience, foster meaningful connections, and watch your nonprofit thrive with fresh, enthusiastic backing! Are you looking to raise a certain amount of money?

Donor 52

Donor Sponsor Interaction Causes 52

.orgSource

JANUARY 9, 2023

The categories that are represented should reflect qualities that directors bring to the board as well as characteristics that will enhance the organization’s growth and development. Even if it is not possible to perfectly match all the criteria, the matrix establishes goals. Preparing a board matrix is a learning experience.

Mentoring 221

Mentoring Director Associations Professional 221

sgEngage

JANUARY 17, 2023

The latest resource from the Blackbaud Institute, Development Plan Toolkit: Your Three-Step Guide to Strategic Fundraising offers a pathway to reaching and retaining major donors: Step 1: Reflect on successes and opportunities. Step 2: Identify specific, realistic goals. Goals may be dollar-based—e.g.,

Gift 84

Gift Develop Measure Blackbaud 84

Bloomerang

AUGUST 31, 2022

Nonprofit storytelling refers to a specific way of communication that organizations use to personalize their mission. It gives your audience a tangible transformation to observe through the sharing of the written word, photos, testimonials, and videos. Many times, communication is something people don’t feel is their strong suit.

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Storytelling Guide Structure Audience 115

Get Fully Funded

AUGUST 12, 2024

As the year winds down, it’s a great opportunity to reflect on your nonprofit’s marketing and communications goals while also identifying what you’d like to accomplish over the next few months and in the new year. Think about your target audience and analyze where they’re spending their time on social media.

Media 59

Media North Carolina Local Nonprofit 59

Allegiance Group

JUNE 13, 2024

A nonprofit marketing plan lays the roadwork your team must follow to achieve your goals. A nonprofit marketing plan is a detailed document that outlines your goals for a marketing campaign, how you plan to reach them, who is responsible for various tasks, what marketing channels you’ll use, and more.

Marketing 52

Marketing Analysis Nonprofit Audience 52

M+R

JANUARY 24, 2022

ICYMI: We released a guide to help nonprofits develop creative that reaches your goals while living your values. It’s how we communicate compassion and outrage and hope, how we turn abstract and complex issues into concrete and immediate action. Other times, relevance is not about the ways an audience is directly impacted.

Rhode Island 98

Rhode Island Effective Build Demographics 98

Forum One

FEBRUARY 14, 2023

A strong, memorable brand can help a government agency stand out and communicate its values, mission, and services effectively to the public. Agency mission and values An agency’s mission and values should form the foundation of a strong government brand and be clearly reflected in the brand’s messaging and visual identity.

Government 62

Government Guidelines United States Public 62

The Modern Nonprofit

APRIL 18, 2023

Estimated Reading Time: 6 minutes Unlock the fundraising potential of your nonprofit by understanding your target audience. Define your mission and goals Begin by clearly outlining your organization’s mission and the specific goals you aim to achieve. This purpose should be the core of your mission statement.

Guide 52

Guide Donor Fundraising Social Media 52

sgEngage

JANUARY 22, 2024

Your application should reflect an awareness of these changes, otherwise you might come across as indifferent to the shifts in society and the sector. Change up your questions” can result in several types of actions: Add elements or dimensions to a question to clarify your goals or to encourage more precise responses.

Question 94

Question Application Reflection Philanthropy 94

Media Cause

AUGUST 19, 2023

It involves reflecting on the process, analyzing successes and challenges, and capturing valuable insights for future projects. By openly discussing challenges as a group, teams can enhance their communication, foster a culture of collaboration, and streamline processes for future projects.

Project 52

Project Lesson Learning Roles 52

Qgiv

AUGUST 13, 2024

To stand out in the fundraising world, you need to find engaging gala entertainment ideas to captivate your audience and motivate them to continue their relationship with your nonprofit. A gala event provides your organization a way to showcase the work you do to different audiences and can even attract media attention.

Ideas 111

Ideas Captivate Artist Fun 111

.orgSource

MARCH 6, 2023

Is technology tying your audience in knots? Our goal was to provide a great forum for networking and meaningful conversations. Could the decline in membership be a reflection of the decline in trust? Intention, transparency, good communication, and relevance are needed to maintain or restore trust. Trust is tied to value.

Associations 221

Associations Question Leadership Wisconsin 221

sgEngage

JANUARY 17, 2023

The latest resource from the Blackbaud Institute, Development Plan Toolkit: Your Three-Step Guide to Strategic Fundraising offers a pathway to reaching and retaining major donors: Step 1: Reflect on successes and opportunities. Step 2: Identify specific, realistic goals. Goals may be dollar-based—e.g.,

Gift 52

Gift Develop Measure Blackbaud 52

Bloomerang

JULY 6, 2023

Nonprofit strategic planning is the process of creating a blueprint that guides an organization for a specified time period and helps accomplish its goals. The strategic planning process involves reflecting on your mission to identify your most important goals and determining the strategies you’ll use to reach them.

Examples 120

Examples Guide Model Los Angeles 120

Bloomerang

JUNE 1, 2022

Wherever you’re coming from, here are 10 steps to help you make the most of the year-end giving season and reach your goals. Assess your previous year-end campaign and ask yourself the following questions: Did we reach our campaign goal? Determine this year’s goals based on past efforts. Start planning early. Define the problem.

Guide 112

Guide Giving Nonprofit Mail 112

sgEngage

MARCH 7, 2024

This walkthrough isn’t just a cautionary tale—it’s a roadmap to ensuring your financial narrative remains clear, accurate, and reflective of your nonprofit’s integrity and mission. Financial statements must reflect the true nature of resources available. Let’s dive in! 5 Mistakes to Avoid 1.

Activities 88

Activities Active Activism Comparison 88

Candid

JANUARY 24, 2024

It’s that time when we reflect on our work over the past year and set goals for the new one. As Candid’s manager of digital communications, I’ve been digging through our social media analytics, researching broader trends, and determining our strategy and tactics for 2024. And it’s no different for social media managers.

Social Media 52

Social Media Data Media Strategy 52

Media Cause

JULY 11, 2023

Imagine having the power to communicate your cause, connect with donors, and mobilize your community, all while saving time and resources. Moreover, automating your email marketing translates to time saved, which can be strategically invested in other crucial areas like fundraising and community building.

email 52

email Service Marketing Metrics 52

CauseVox

JULY 18, 2023

Sample fundraising calendar Be sure to update your quarterly and monthly totals for the year, comparing them to your original goals. Are you on track to meet your goals? However, if you find that you’re behind on your goals, don’t worry too much. You’re either on track to meet your goals…or you’re not.

Develop 80

Develop Fundraising Pledge Track 80

Qgiv

APRIL 11, 2023

The result is increased donor loyalty, increased giving, and most importantly, a community of advocates who are intimately connected to your cause. Your engagement should reflect that. When you have fundraising goals, it can be difficult to pause the action and focus on reading donor signals. What are Donor Signals?

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Donor Survey Social Media Database 104