The Verge

DECEMBER 20, 2021

There’s something extraordinarily frustrating about subscribing to a TV service only for that service to lose the programming you signed up for. But that threat of lost channels — or worse, the actual loss of major networks — is a recurring problem for internet TV services, and it comes up a lot.

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Channel Stream Service YouTube 96

Nonprofit Tech for Good

AUGUST 21, 2024

Today, text messaging platforms enable instant, direct interaction with wider audiences, facilitating greater fundraising, awareness campaigns, volunteer coordination, and real-time updates during crises. Donation platforms are continuing to integrate more seamlessly with these channels.

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Mobile Trend Social Media Donation 321

The Verge

JULY 9, 2021

Samsung recently launched a web version of its free and ad-supported Smart TV Plus streaming service for live and linear programming as well as added casting support for Chromecast devices. However, a spokesperson confirmed the launch of the web version of the service to Protocol.

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Web Service Free Stream 134

Nonprofit Tech for Good

FEBRUARY 17, 2022

Understand Your Audience. Regardless of your call to action, the key to maximizing your reach is to be as visible and intentional as possible in the channels where your audience lives. You may be surprised to learn how easy it is to find out important participant and donor characteristics through the right tools and data.

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Fundraising Tips Management Nonprofit 354

Nonprofit Tech for Good

SEPTEMBER 19, 2024

25% RED: Multi-channel Fundraising Utilizing a combination of digital tools, social media, email, website, and traditional media allowed these nonprofits to reach diverse demographics several times. Multi-channel strategies were crucial for broad outreach, frequency and engagement. It’s worth its weight in gold.

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Campaign Giving Nonprofit Google 260

Nonprofit Tech for Good

APRIL 13, 2020

You don’t have to learn a new digital tool or have a large, established audience of already-informed donors to take advantage of Facebook’s fundraising benefits and donor data deposited in your donor CRM. But DO open up a whole new communication channel with bulk emails. 1) Facebook Fundraising. 2)Apple Pay. 6) Mailchimp.

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Integration Nonprofit Fundraising Donor 363

The Verge

OCTOBER 19, 2020

Cocomelon, for those without children or younger siblings, is one of the most popular YouTube channels in the world with nearly 100 million subscribers. billion views — more than any other YouTube channel and more than several content providers like Netflix and Disney Plus combined, according to Bloomberg.

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Stream Service YouTube Children 122

Bloomerang

DECEMBER 12, 2024

and Canada find email to be the communication channel that most inspires them to contributebeating all other platforms. But what makes this communication channel so effective? Email marketing allows your organization to tell its story to your target audience and increase awareness of your mission in the community.

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email Marketing Guide Nonprofit 95

Pamela Grow

SEPTEMBER 25, 2024

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. Chances are, your nonprofit offers many different services, covers several different sub-causes, or runs various projects at once.

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Audience Effective Tips Database 111

Forum One

MAY 23, 2024

Understanding audience needs is the core of good design. For mission-driven organizations in particular, forging deep connections with audiences is paramount. The questions we hear often are about how organizations can identify and adapt designs to meet the evolving needs of their audiences and ensure that the mission resonates deeply.

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Audience Design Exercise Interview 95

The Verge

NOVEMBER 3, 2021

After Roku announced last week that it will soon remove non-certified channels from its service, it appears the change will close a loophole that allowed apps like Pornhub to exist on the platform. The company announced last week that it would be removing so-called “non-certified channels” by March of 2022.

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Channel Test Develop Change 97

Achieve

NOVEMBER 3, 2021

In this article, you’ll learn how to run a multi-channel fundraising campaign as efficiently as possible. First tip: be selective about what channels you use. You don’t need to be on every channel out there. Let me repeat that: you don’t need to be on every channel out there! multiple times on multiple channels.

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Channel Campaign Fundraising Case Study 105

Association TV

NOVEMBER 30, 2021

Within the content, there’s usually a convenient link or reference to the sponsor’s product, solution or service. You have a dedicated audience who look to you for content. The number one priority is to make sure you're creating a piece of content that's valuable to your audience. It’s selling by suggestion. That’s great!

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Sponsor Content Audience Associations 276

TechImpact

JULY 21, 2014

If your nonprofit offers multiple programs and and services that do not naturally fit together, information on the different topics should not be included. Multiple audiences. Your newsletter is your most intimate communication channel with your constituents. Covering multiple topics. Unnecessary links and calls-to-action.

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Newsletter email Audience Content 246

.orgSource

AUGUST 28, 2023

The YouTubers who manage those channels know how to tell a story and they are experts in their field. This advice is especially relevant for anyone looking to attract a younger audience. Thought leadership is a powerful way to engage an audience that prefers to be educated versus sold to. For one compelling reason.

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Leadership YouTube Audience Professional 221

.orgSource

FEBRUARY 6, 2023

This representative should be dedicated to building lasting relationships with members and helping your organization fine-tune culture, products, and services to meet their changing needs. They should be an empath who channels both your brand persona and its audience. “Guessing about member preferences is not an option.

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Experiment Marketing Game Gartner 44

.orgSource

JULY 3, 2023

Vidyard) 93% of marketers say video has helped increase user understanding of their product or service. I realized that associations already had the content and the audience. In that scenario, all of the best content only hits approximately 15 percent of the audience. This topic appeals to both insider and outsider audiences.

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Video Communication Strategy Create 221

DNL OmniMedia

DECEMBER 12, 2024

To reach the right audience and inspire action, you need a strong understanding of nonprofit marketing essentials and a thorough strategy. Nonprofit marketing refers to the strategies an organization uses to promote its cause, mission, and services. That means your nonprofit faces a lot of competition in its quest to earn support.

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Marketing Guide Nonprofit Social Media 52

.orgSource

JANUARY 22, 2024

Empathy is what helps identify members’ needs and provide products and services that contribute to their well-being and professional success. By designing systems, products, and services from the perspective of their human users, we can compensate for, and even exceed, what might be accomplished in a person-to-person transaction.

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Digital Life Data Skills 221

.orgSource

DECEMBER 11, 2023

Associations have had challenges with the idea of marketing beyond their memberships and finding new audiences,” David advises. Surprisingly, we’ve not seen significant change in the way those services are delivered. Real-time data insights that can be used to improve marketing, sales, and customer service. billion this year.

Tech 221

Tech Online Gartner Experiment 221

Nonprofit Tech for Good

DECEMBER 6, 2018

3) Google Ads are a hugely effective digital marketing channel. Google Ads have consistently driven the most engaged and valuable traffic of all acquisition channels. If Google Ad Grants didn’t exist, I’d still recommend that charities allocate a budget to Google Ads because they reach an extremely relevant, timely audience.

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Grant Profit Google Adwords 274

Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. If your organization has offices or on-site services, offer to do tours for new, major, or recurring donors. Help the organization break down its budget or donations into units of service delivery (e.g. “$50

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Fundraising Donation Donor Social Media 359

TechCrunch

DECEMBER 8, 2020

BingeBooks wants to become the Netflix channel surfing platform for book lovers, designed to help you find the next great book based on what you have previously read. Authors, particularly independent authors without prodigious marketing budgets from the major presses, struggle to build a reading audience.

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Service Help Authoring Evaluation 122

Bloomerang

JUNE 8, 2021

It’s important to determine goals and objectives , understand your audience , and develop a coherent message as first steps because having these pieces in place will help you identify the best medium or communication channel for each nonprofit message. . Your channel is the vessel in which you choose to share your content.

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Communication Platform Nonprofit Social Media 122

Bloomerang

APRIL 10, 2025

As you read through this guide, note the ideas you think will work best for your unique target audience. They actively engage with the community, providing services, collecting donations, and working to help the nonprofit achieve its mission and goals. Develop your volunteer recruitment plan with a specific audience in mind.

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Volunteer Ideas Skills Social Media 59

.orgSource

SEPTEMBER 10, 2024

These digital touchpoints allow associations to reach a wider audience, providing flexible options for members to participate and engage. Email marketing platforms, social media channels, and mobile apps deliver timely and relevant information. Technology provides numerous opportunities for a nutritious diet.

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Technology Collaboration Interaction Associations 251

TechCrunch

JUNE 28, 2022

Mapan digitized that concept, and turned it into a service where users, also mostly women, can use it to pay for goods and services. Mapan says it helps people get access to financial services in a country where 51% of adults are unbanked , or don’t have access to a bank account.

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Service Indonesia Help Asia 86

Nonprofit Tech for Good

JANUARY 17, 2020

It also allows you to reach broader audiences. Most nonprofits work hard to connect with potential donors and current contributors through multiple channels, including social media. Use of our services does not create an attorney-client relationship. Social Media. Fundraising compliance is both the law and a best practice.

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Fundraising Online Registration Nonprofit 316

DNL OmniMedia

FEBRUARY 3, 2025

Nonprofit marketing refers to all of the strategies a nonprofit organization uses to promote its cause, mission, and services. Typically, the key focus of nonprofit marketing is not just sharing information but also telling inspiring stories and appealing to an audiences emotions. million nonprofits in the U.S.

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Consultant Marketing Nonprofit Social Media 52

Association Analytics

JUNE 25, 2024

That makes the relevance and uniqueness of your association’s products and services especially crucial. By segmenting based on member type and tenure you can tailor messages to specific audiences. You may find more success using different channels, message timings, and segmentation strategies.

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Campaign Associations Communication Channel 169

Nonprofit Tech for Good

DECEMBER 11, 2020

It also allows you to reach broader audiences. Most nonprofits work hard to connect with donors through multiple channels, including social media. Use of our services does not create an attorney-client relationship. Related Webinar: Online Fundraising Compliance: How to Stay Compliant While Building Trust and Increasing Giving.

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Fundraising Online Registration Nonprofit 328

Nonprofit Tech for Good

DECEMBER 3, 2020

In fact, one of the most in-demand job skills for digital marketers and fundraisers is knowing how to effectively use social media advertising channels and Google Ads. If yes, set up your new Fan Subscription service (add your banking info, set your supporter benefits, and set your monthly donation amount).

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Facebook Practice Nonprofit Social Media 364

The Verge

MAY 22, 2020

At a time when video podcasts on YouTube are more popular than ever , some of the platform’s biggest personalities have been taking their content to other services. The Joe Rogan Experience YouTube channel has just under 8.5 The way he reaches his audiences — he just keeps coming up in their recommendation feed.”. “So

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Podcast YouTube Culture Create 118

.orgSource

FEBRUARY 12, 2024

It’s no longer possible to depend on professional allegiance as a buffer for less-than-stellar service. To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. There was a time when associations didn’t think of their members as customers.

Collaboration 221

Collaboration Marketing Integration Trend 221

.orgSource

MAY 15, 2023

It’s no longer possible to depend on professional allegiance as a buffer for less-than-stellar service. To align your mission with your brand and reflect that symmetry through products and services, you need to bring membership and marketing to the Equator. There was a time when associations didn’t think of their members as customers.

Collaboration 221

Collaboration Marketing Team Integration 221

The Verge

APRIL 21, 2022

CNN Plus, the news network’s dedicated streaming service, is shutting down before even turning a month old. Chris Licht, the new CEO of CNN, delivered the news to his new team at an all-hands meeting on Thursday, and the service will shut down entirely on April 30th. The decision, he said, was about broader strategy. “In

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Stream News Hype Service 145

Get Fully Funded

DECEMBER 9, 2024

As a fundraising or marketing professional, you likely rely on your digital communication channels to stay in touch with supporters and engage them in your activities. A CTA is a short statement that urges audience members to take a certain action. Make the intended next action crystal-clear to your audience so they follow through.

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Action Causes Guide Audience 52