Media Cause

OCTOBER 17, 2022

While keeping this top of mind, you should ensure you give your audience what they want and need. Understanding user intent and your audience. This should include personality, voice, tone, style, and formatting items (for example—is your nonprofit pro or against the oxford comma?). Is it to inform about your nonprofit?

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Content Channel Search Case Study 52

Media Cause

JUNE 1, 2024

Fostering Authentic Relationships With and Amongst Your Audience Digital advocacy is critical to moving missions forward, creating systemic change, educating your base, and mobilizing leaders who are loyal to your organization and committed to the larger movement in which you operate. This is especially true during an election year.

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Advocacy Digital Campaign Build 59

Qgiv

APRIL 22, 2024

Nonprofit marketing is one of the key components of getting your organization seen by potential supporters! Your marketing strategies and the marketing channels you use can drastically affect your fundraising success throughout the year. However, marketing for nonprofits can come with its difficulties.

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Marketing Guide Nonprofit Channel 52

Bloomerang

JUNE 3, 2024

As we know, nonprofits face unique challenges, but they also have opportunities. As a result, it means they have to genuinely engage their audiences. The fact is that supporters aren’t getting anything tangible in return for their nonprofit support. Some of those approaches include the following.

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Generation Content Nonprofit Social Media 78

Qgiv

SEPTEMBER 1, 2021

If your nonprofit is participating this year (and you should be!), What marketing channels will you use? If you’re thinking about taking a one-channel marketing approach, there’s a good chance some donors will miss your messaging. Instead, try using multi-channel marketing to earn more Giving Tuesday donations.

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Channel Marketing Donation Giving 52

The Modern Nonprofit

JANUARY 2, 2024

Estimated Reading Time: 6 minutes From Stories to Support: The Nonprofit’s Guide to Acquiring and Using Testimonials Imagine harnessing the power of authentic stories to attract new supporters, boost credibility, and inspire people to rally behind your nonprofit’s cause.

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Story Guide Support Analysis 104

Media Cause

FEBRUARY 16, 2024

One of the most valuable assets that any nonprofit can have is consistent marketing and paid advertising data—this is especially true in the midst of a major crisis or shift that deeply impacts society, like tough financial times or global events. Below, a few of our agency’s top experts share their take. Strategy is vital.

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Benefit Marketing Change Time 64

EveryAction

AUGUST 25, 2022

Digital advocacy forms are tools used to move nonprofit supporters to take action in support of your mission—no matter where they live. Why should nonprofits use digital advocacy forms now? Why should nonprofits use digital advocacy forms now? What are some trends around nonprofit digital advocacy?

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Advocacy Digital Fundraising Channel 130

Media Cause

FEBRUARY 27, 2024

For nonprofits in the U.S. Understanding your nonprofit audiences—their hearts and minds, wallets and worlds—is critical to successfully communicating in an election year. Remember, as you navigate the news cycle and other big issues, they shouldn’t take away from the importance of your work as a nonprofit.

Communication 59

Communication Support Calendar Advocacy 59

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2014

The methodology and report provide some great insights about how to think about social media behaviors of our audience. What is important is that when you look solely at your social media analytics – say for example what content gets the most views or engagement, the data represents only one part of your audience.

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Social Media Audience Analytics Media 128

Media Cause

MAY 8, 2023

Advertising can be an effective way to help grow your nonprofit’ s digital footprint, complement your current organic marketing efforts, and be an essential, part of your integrated marketing strategy. With the ability to run paid advertising across a variety of different channels and placements, it can all seem a little daunting.

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Tips Organization Channel Benchmark 52

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them. paragraphs in your emails.

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Donor Strategy Nonprofit Phone 98

Saleforce Nonprofit

JULY 8, 2021

Email marketing is one of the most cost-effective marketing channels, enabling you to talk directly to your past, current, and potential donors. This post offers five ways you can optimize your fundraising campaign and create winning emails as we all prepare for the biggest season for nonprofit fundraising — end-of-year giving.

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email Marketing Strategy Tips 116

Bloomerang

SEPTEMBER 29, 2023

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. Clever campaigns also deliver a great return on investment, particularly for charities or nonprofit organisations seeking to deliver an outstanding result on a limited budget.

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Nonprofits Source

SEPTEMBER 27, 2023

Nonprofit Animals hold a special place in our hearts, which is why it’s so important for your nonprofit to protect and advocate for their well-being. However, running a successful animal-related nonprofit goes beyond compassion alone. In this guide, we’ll provide four tips for marketing your animal-related nonprofit.

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Marketing Tips Influence Nonprofit 52

Nonprofit Tech for Good

JANUARY 17, 2019

By Tereza Litsa , Social Media Manager at Lightful , a simple social media management platform for nonprofits. A great social media content calendar can help you: Save time : we’re all busy, which means that sometimes we can forget to update our social channels – especially if you don’t have a dedicated social media manager.

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Calendar Social Media Content Media 273

Achieve

MARCH 1, 2024

Leverage the benefits of this fast-growing industry and reach a larger audience by creating a nonprofit podcast. This guide will give you the rundown on how to get started so you can smoothly host an engaging podcast that will “wow” audiences. Why start a nonprofit podcast? Connect with your audience in a new way.

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Podcast Create Guide Audio 52

Candid

DECEMBER 14, 2023

There’s a sentence that every communications professional at a nonprofit has heard (and if you’re like me, dreads): “We need a toolkit for that launch.” Why it doesn’t work In nonprofits, marketing, communications, and fundraising functions often overlap. We craft content in our own voice and style.

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Demographics Alternative Social Media Library 100

Media Cause

JULY 14, 2023

Digital marketing is a powerful tool for businesses of all sizes to reach their target audience and achieve their goals. This knowledge will guide you in tailoring your campaigns to resonate with your audience and create meaningful connections. Consider expanding beyond those platforms to test and reach a wider audience.

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Project Digital Marketing Impact 52

Neon CRM

NOVEMBER 30, 2023

It’s incredibly important for nonprofits to tell stories about their organization and the people they serve. Storytelling for nonprofits is an avenue to connect with donors and help them relate to your work. What is Nonprofit Storytelling? Stories are powerful.

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Storytelling Guide Nonprofit Story 52

sgEngage

MARCH 22, 2022

A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. Segment your audience . But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Personalize all appeals .

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Retention Communication Donor Strategy 106

Forum One

OCTOBER 12, 2023

The annual Nonprofit Technology Conference (NTC) is NTEN’s signature technology event. It brings together thousands of the best and brightest nonprofit professionals from around the world. Speaker(s): Steven Bond, Vice President of Strategy Navigating the shift to Google’s GA4 has been a roller coaster ride for many nonprofits.

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Voice Social Media Portland Technique 74

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 8, 2015

For the past few years, Social CEOs has recognized nonprofit leaders who are doing a good job on social media. This year’s award nominations for CEOs and Trustees who inspire, encourage and provoke debate is now open and you can nominate a nonprofit leader here. No longer can they hide behind the organization’s faceless logo.

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Social Media Channel Job Media 50

Bloomerang

AUGUST 31, 2022

Nonprofit storytelling refers to a specific way of communication that organizations use to personalize their mission. It gives your audience a tangible transformation to observe through the sharing of the written word, photos, testimonials, and videos. How can storytelling improve your nonprofit’s communication strategy?

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Storytelling Guide Structure Audience 116

Achieve

JANUARY 18, 2023

Beyond choosing a fundraising idea, your nonprofit also has to decide whether you want to host your event in person or online. . In this guide, we’ll explore the pros and cons of virtual fundraising events so you can make the best decision for your nonprofit. What are the pros of hosting virtual nonprofit events? . According to.

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Virtual Fundraising Nonprofit Hosting 97

Qgiv

APRIL 9, 2024

With the rise of smartphones, it seems like everyone’s constantly on social media, making it the perfect marketing tool for your nonprofit! Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. What is a good social media strategy for nonprofits?

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Social Media Media Guide Social 52

sgEngage

SEPTEMBER 11, 2023

Adding a golf tournament to your fundraising event roster is a win-win for your nonprofit and your donors—your nonprofit adds a reliable income stream and your donors get to support your mission through a fun activity. Why should my nonprofit host a charity golf tournament? Leverage digital channels.

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Charity Create Sponsor Sample 87

Forum One

JANUARY 19, 2023

Your website, in many cases, is the entry point for the majority of your audiences. This global ecosystem serves as the digital brand and voice of your organization, as well as the main source of knowledge about the programs and issues you work on, and the audience you are reaching.

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Websites Change Management Digital Government 61

Forum One

MARCH 12, 2024

Wednesday at the 2024 Nonprofit Technology Conference (NTC), we’re pleased to be leading a session all about artificial intelligence (AI) for mission-driven social media. Ask a generative AI model to act as your target audience (giving it as much anonymized context as possible). If you aren’t attending NTC, don’t worry!

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Social Media Images Video Media 82

Nonprofits Source

MAY 15, 2024

Understand your target audience Your small business likely doesn’t have the seemingly endless budgets and robust marketing departments that large corporations do. This means that you’ll need to be more economical with your efforts, choosing only the communication channels and tactics that truly resonate with your audience.

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Map Digital Business Marketing 52

Classy

JULY 26, 2021

On August 17, the United States celebrates National Nonprofit Day to recognize the impact of the social sector and highlight the importance of charitable organizations across the country. . This national holiday offers nonprofits the opportunity to: Spread awareness of their impact to new audiences.

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Qgiv

JANUARY 12, 2023

Social media is an important channel of communication for connecting with your donors and supporters. To maximize your potential across social media platforms, it’s essential to create a nonprofit social media strategy. How to Create a Nonprofit Social Media Strategy. Build your audience persona. Set SMART goals.

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Social Media Strategy Media Donor 52

Pamela Grow

JUNE 6, 2024

After all, donors are unlikely to feel valued if they receive the same AI-created email from every nonprofit they support. Thank-you emails are a staple of most nonprofits’ appreciation strategies, and you can elevate yours with eCards. Send eCards. When supporters give, send an eCard to thank them for their gift. Anniversaries.

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Support Gift Video Social Media 100

Whole Whale

JANUARY 27, 2022

First, shameless plug for Whole Whale tools that will help a team working to increase a social presence: Linkedin tips article Whole Whale’s Social Media Course NonprofitNewsFeed.com is a weekly nonprofit news feed that can give your team ideas for content for a CEO to react to. Thoughts on Brand Voice. Social Media Tools.

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Profile Social Linkedin Audio 98

Nonprofits Source

MAY 6, 2024

With approximately 344 billion emails sent per day, it’s no wonder why so many recruiters use this channel to source, engage, and secure job applicants. This is especially true for nonprofits like yours, who often have to work harder to compete for talent with larger corporate counterparts. Use automated personalization tools.

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email Tools Strategy Application 52

The Modern Nonprofit

JUNE 27, 2024

Estimated Reading Time: 6 minutes Enhancing Donor Engagement: 6 Essential Communication Strategies Donors are the heart and soul of nonprofit organizations, making it possible for vital programs and initiatives to thrive. Without their kindness and support, many nonprofits would struggle to achieve their goals.

Communication 59

Communication Donor Strategy Picture 59

Media Cause

JUNE 22, 2021

In fact, depending on a 501c3’s annual expenses, a nonprofit could spend 5% – 20% of it’s annual resources on direct advocacy or lobbying. We helped Pathfinder leverage advocacy to great effect, connecting their audience to issues that resonate — and driving considerable growth in their individual giving program. Action Center.

Advocacy 101

Advocacy Digital Fundraising Global 101