Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2008

What keeps me excited about social media is the ability to connect with people who you have never met and have a conversation about ideas you care about. Does the audience get a chance to have a conversation with you? What Global Voices did that was particularly effective was to appoint a "Back Channel Advocate."

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Connection Cafe

APRIL 10, 2010

Multichannel is the word du jour during the NTC conference in Atlanta @10NTC , but what considerations should nonprofits make before launching the next big campaign? The more times a consistent message gets in front of your audience the better — reinforces brand recognition. Author: Jill Ward.

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NTEN

DECEMBER 12, 2013

With 2,000+ thought leaders expected to connect in Washington, DC for our #14NTC, we''re excited to announce some special "Big Ideas" panels that we hope will continue to open up conversations around the big issues that we face in the information and communications technology landscape. Panelists: Paul Rolfe, Director, Renew Missouri.

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Tech Soup

APRIL 9, 2012

Having Conversations with Constituents. Quinn also discussed how mobile technologies can help you have conversations with your constituents in interesting ways. Having two-way conversations. Ushahidi allows you to gather data using SMS and other channels. Creating a simple mobile app. Recommended SMS Solutions.

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Connection Cafe

JULY 27, 2015

Great Stories Grant Wishes: Using Audience Personas to Update Make-A-Wish’s Messaging : Learn how to identify your target audience based on learnings from Make-A-Wish’s audience persona development. Get excited for the NTC and vote today ! The Usual Suspects: Engaging Your Audience with the Right Call to Action.

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Connection Cafe

MARCH 2, 2015

NTC is the largest technology conference for nonprofits and this week I am heading there for the first time ever. For the past 6 years my entire focus has been on online fundraising and marketing, so NTC is my mecca. I’m looking forward to seeing what other organizations are doing to create successful multi-channel campaigns.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

I'm also doing a session at the NTC in April called " Mapping Metrics To Strategy: Using Measurement To Improve Your Social Media Efforts " with panelists Wendy Harman, Red Cross, Qui Diaz, Livingston Communications , Danielle Brigida, NWF, and Susan Granger, PDF. Listening is an important piece of the strategy. More on that later.

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Care2

SEPTEMBER 13, 2011

Voting for the 2012 NTC (Nonprofit Technology Conference) is now open and the competition is fierce. The key is to get all the information you need to deploy a multichannel conversion strategy, with a focus on converting online leads into monthly donors over the phone. Winning with Women: Why Targeting Women is Vital in Fundraising *.

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NetWits

APRIL 11, 2012

Key Takeaway : From websites, to email, to apps to social media, having a mobile strategy that’s executed across all your online channels is a key part of future growth. From sessions like JD’s, hallway conversations and an overall focus on more strategic thinking you could tell that nonprofit pro’s are in search of strategic thinking.

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Amy Sample Ward

APRIL 28, 2009

Who is your audience? look at stats and compare to your audience to see if it is a fit. look at stats and compare to your audience to see if it is a fit. If there are a lot of others doing the same format or topic, could be harder to get an audience. Cross Channel Promotion. Chad: baudcast. existing and target.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

Dialog: involves starting a conversation and offering your audience something to talk about while allowing that conversation to take on a life of its own. On the recent panel I did at NTC called Social Media Housewives , I talked about the importance of the funnel. They define this process as "social media analytics.".

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Connection Cafe

MAY 6, 2013

At NTC, we presented the year-end data as an inflection point to identify the necessary building blocks to enhance ALL campaigns, regardless of the time of the year. Go beyond targeted group email communication and focus on audience pathways. Ask yourself, does my multi-channel strategy support my pathways? percent) of U.S.

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Connection Cafe

APRIL 22, 2010

It's no secret by now that social media is hot topic with nonprofit organizations, and quickly the topic of social media measurement is becoming a common conversation thread across the community. There's all the new social media channels, plus all the channels they already were working on (like email).

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2015

Just Giving has used a lot of data about conversions to help improve the effectiveness of nonprofits running campaigns on their platforms. After my NTC session last year about “Walking as Work,” we set up a group of nonprofit people who are interested in keeping healthy as part of their work.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 20, 2009

The panel format was conversational. Then audience questions. The audience represented a wide range: activists with expertise in using social media and mobile phones, pr agencies, staff members responsible for social media strategy from large nonprofits organizations, social entrepreneurs, and people who were new to the whole idea.

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