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Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

While it can be hugely helpful, AI doesn’t do an amazing job writing for the searcher’s intent or your audience. Tailor content to your audience: For instance, Eventgroove enables nonprofits to easily run online raffles. But you can change that. Page Titles : These are the clickable headlines you see in search results.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. That changed when LinkedIn was purchased by Microsoft in 2016 for $26.2 Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. LinkedIn Pages.

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10 Powerful Online Fundraising Ideas for Nonprofits

Nonprofit Tech for Good

Even though you won’t be networking in person, with online fundraising tools, you can still share success stories, celebrate your donors, energize your audience, and stay on brand the same way you would at an event that’d cost big bucks to put on. Connect your mission to headlines donors care about. It pays to pay attention.

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7 Essentials for Your Nonprofit’s Branding Guidelines

Nonprofit Tech for Good

When your brand is consistent and strong, you can increase your organization’s visibility in your community and move your audience to action. Be sure to include an explanation as to why changing the colors of your logo would dilute your brand. What Are Brand Guidelines? 2) Personality. You also want to include any style decisions.

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Google’s AI Search Experience: What advertisers need to know

M+R

Read time: 6 minutes Here we go: another big change in the advertising landscape! The company also expanded on its (inevitable) plan to monetize this experience, via a to-be-released “Sponsored” section of AI results. This new add-on to the Google Ads interface can help recommend keywords and headlines to improve campaign performance.

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How Facebook Changes Are Impacting Engagement on Brand Pages and What Nonprofits Should Do About It

Beth's Blog: How Nonprofits Can Use Social Media

Several of groups serves as testers of the various ideas in my forthcoming book, Measuring the Networked Nonprofit , with co-author KD Paine. While it was a little like changing a flat tire on a moving car to test frameworks while writing the book, it was a rich learning experience.

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Best Tips to Rock your Online Presence

Care2

So you launched your new website and have an online marketing plan in hand to help you reach new audiences. Note , this was adapted from the book Social Change Anytime Everywhere by Amy Sample Ward and I. Who are the target audiences? How do think your target audiences will prefer to get info for this initiative?

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