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How Documentaries Engage Entirely New Audiences For Maximum Impact

Association TV

Audiences wanted to get informed on current events. Gabriela Cowperthwaite’s 2013 tearjerker circles around an orca named Tilikum, who was captured at two years old and held captive in various aquatic zoos until his death 25 years later. To understand the latest findings on a facet of nature, humanity or culture. To keep up.

Audience 156
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How Documentaries Engage Entirely New Audiences For Maximum Impact

Association TV

Audiences wanted to get informed on current events. Gabriela Cowperthwaite’s 2013 tearjerker circles around an orca named Tilikum, who was captured at two years old and held captive in various aquatic zoos until his death 25 years later. To understand the latest findings on a facet of nature, humanity or culture. To keep up.

Audience 156
professionals

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3 Rules to Create Awesome Content that Gets More Engagement

Association TV

Usual suspects are headlines about post time, a hook, putting the right content in the right place and in front of the right people. Of course, posting a boring read with a jargon headline at 2 a.m. for your age 45+ audience is going to bomb. But is it just because you posted it in the wee hours while your audience is asleep?

Content 294
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3 Rules to Create Awesome Content that Gets More Engagement

Association TV

Usual suspects are headlines about post time, a hook, putting the right content in the right place and in front of the right people. Of course, posting a boring read with a jargon headline at 2 a.m. for your age 45+ audience is going to bomb. But is it just because you posted it in the wee hours while your audience is asleep?

Content 156
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Crafting the Perfect Gala Invitation

Greater Giving

Essential Details for every gala invitation Headline: Captivate with a catchy title that reflects your event’s theme and purpose. Consider your audience and budget for the best delivery method. Weekdays often work if your audience tends to be younger or has flexible schedules. Let’s dive in!

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New Stuff: Moore,  Bloomerang Launch Enhancements

The NonProfit Times

Experience management and direct response fundraising firm Moore has released its Moore Audience-Centric Testing Suite (ACTS), a packaged suite of testing tools designed to enhance the effectiveness of fundraising creative and communications across all marketing channels. director of the Moore Neuro-Fundraising Lab.

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3 Strategies to create an effective nonprofit homepage

Candid

As such, consider showcasing your mission statement as a sub-headline on your nonprofit’s homepage, appearing just after your nonprofit’s tagline or name, to immediately grab your audience’s attention. Be sure to incorporate your nonprofit’s guiding principles and why these values are important to your cause on your homepage.

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