Nonprofit Tech for Good

MAY 16, 2021

By Audrey Phillips , a customer success manager at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Email #1: Introduce the Campaign. Share how this campaign will impact a particular beneficiary.

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Nonprofit Tech for Good

FEBRUARY 23, 2025

Use Salesforce reports and dashboards to analyze giving patterns, engagement with email campaigns, website interactions, and event attendance. This ensures your communications are always targeted to the right audience at the right time. This lets you prioritize your outreach efforts for maximum impact.

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CauseVox

DECEMBER 2, 2024

Beyond viewing GivingTuesday as a standalone event, we can think of it as the starting line for a broader campaign. By building on the momentum of a single giving day, you can extend the excitement through December and maximize your impact before the year comes to a close. Here’s how to do it.

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sgEngage

OCTOBER 15, 2024

In my role as Blackbaud’s vice president of customer success and as a member of the board of directors of the Giving Institute, I have the unique privilege of witnessing firsthand the incredible impact nonprofits have on our communities. And the impact of CSR programs may be even greater for our youngest employees.

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CauseVox

JANUARY 8, 2025

Your fundraising campaign page is more than just a digital placeholder its the heart of your mission online. With a few strategic tweaks and thoughtful design choices, you can turn your campaign page into a powerhouse of donor engagement. Here are 7 ways to maximize the results of your fundraising campaign page: 1.

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Nonprofit Tech for Good

OCTOBER 17, 2023

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. It not only helps raise awareness about your cause but also enables you to connect with a wider audience and attract potential donors and volunteers.

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Nonprofit Tech for Good

APRIL 20, 2020

By Dana Bakich , founder and CEO of Positive Equation – a digital consultancy focused on equipping nonprofits with the tools and resources to build impactful digital strategies. When you’re live, there’s a true authenticity created that helps build trust and likeability with an audience. So, how do we monetize this?

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Nonprofit Tech for Good

MARCH 18, 2022

The social media network is now a prime opportunity for nonprofits to connect with a younger audience more personally and immediately. TikTok users are members of Generation Z , which presents an interesting engagement opportunity for your nonprofit to tap into a new, younger audience. TikTok’s Rise to the Top. The majority of U.S.

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Nonprofit Tech for Good

DECEMBER 28, 2021

Here are some strategies you can use to turn your GivingTuesday and year-end donors into monthly donors: Identify and segment your audience. By segmenting your audience appropriately, you can create campaigns that feel personalized, special, and tailored to your GivingTuesday and year-end donors. Start a matching campaign.

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Greater Giving

OCTOBER 29, 2024

Mastering Your GivingTuesday Fundraising Email Campaign: How, When, Why, and Who GivingTuesday is quickly approaching, and it’s the perfect opportunity to inspire generosity and rally support for your cause. Targeted outreach : You can tailor your email campaigns to specific segments of your audience, increasing engagement and donations.

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Nonprofits Source

NOVEMBER 4, 2024

It can sometimes feel overwhelming, but political campaigns are undeniably good at getting attention. As a nonprofit, you might wonder how you can emulate political campaign marketing strategies and success. Text Banking By this point, almost every American has received at least one text from a political campaign.

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sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. A single campaign, post, or story has the potential to go viral, bringing awareness to a cause or organization.

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CauseVox

OCTOBER 10, 2024

The campaign is undoubtedly effective. So, if you’re considering launching a GivingTuesday fundraising campaign , having a strong presence on social media is a no-brainer for success. And in order to tell stories effectively you need to understand who your audience is.

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Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. It will also grant you access to more advanced analytics and improved ad campaign management, as well as enable you to add contact information to your page. They also appeal to different audience segments. Work With Influencers.

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Nonprofit Tech for Good

MARCH 4, 2020

They can use these extra hours to rally behind your cause—little actions can truly make a large impact in the long run. If your nonprofit audience is generally made up of exercise enthusiasts, you’ll want to share Charity Miles with them after your nonprofit gets added to the benefiting charity list. Download the app: ios.

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Nonprofit Tech for Good

AUGUST 21, 2024

Today, text messaging platforms enable instant, direct interaction with wider audiences, facilitating greater fundraising, awareness campaigns, volunteer coordination, and real-time updates during crises. Predictive analytics for targeted campaigns: AI can predict future supporter behaviors by analyzing past actions.

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Nonprofit Tech for Good

SEPTEMBER 19, 2019

With more than 150 countries joining, and more than 14 billion impressions on social channels every year, it’s the perfect opportunity to tell your story to a global audience of people interested in making a difference through the power of social media. Your story does not rely simply on written text to make an impact. 4) Be creative.

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Bloomerang

DECEMBER 12, 2024

In this article, we explain why email campaigns are a perfect place to begin engaging your donors and how your nonprofit can use email to its advantage starting today. Email marketing allows your organization to tell its story to your target audience and increase awareness of your mission in the community.

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Nonprofit Tech for Good

JANUARY 29, 2024

Her team at Cause Fokus uses empathy-based marketing to turn passive audiences into loyal advocates. In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Make eye contact with your audience. Say their name.

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Nonprofit Tech for Good

SEPTEMBER 12, 2021

By Jess Woloszyn , Content Specialist at Classy.org – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. An incredible Giving Tuesday 2021 campaign will: Reach donors from any device. Building your campaign layout.

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Association Analytics

JUNE 25, 2024

Five Types of Membership Campaigns When communicating with members you’re trying to build a rapport with them throughout the year, nurturing that relationship before you actually go in and ask for a renewal or membership relationship. Segmentation Proper segmentation can significantly enhance the effectiveness of renewal campaigns.

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Nimble AMS

DECEMBER 18, 2024

Here are a few scenarios where discounting makes the most sense: New member acquisition campaigns. Launch a “Join Now and Save” campaign during a specific time of year when membership interest peaks. Flash sales Surprise your audience with a 24-hour or 48-hour sale to drive rapid purchases and boost sales.

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Nonprofit Tech for Good

DECEMBER 8, 2021

Plain language is communication your audience can understand the first time they read or hear it. 2) Write and distribute quarterly Impact Reports. . According to the Fidelity Charitable Overcoming Barriers to Giving Report , 65% of donors would give more if they knew the impact of their donations. Why Quarterly Impact Reports?

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Fast Company Tech

FEBRUARY 24, 2025

The Fast Company Impact Council is a private membership community of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. I wrote about values-based philanthropy and how it is foundational to ensure impact. Google matched employee donations and the campaign raised over $800,000.

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Nonprofit Tech for Good

JUNE 12, 2020

You don’t want to bore your audience right from the start of your relationship. To nail your welcome campaign, you should create different emails based on how the relationship with new supporters was established. This is the first step in creating strong, steady audience engagement. . 2) Update email on the impact made.

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Nonprofit Tech for Good

SEPTEMBER 16, 2021

This analysis can help guide you towards what best engages your target audiences. If you are incorporating new ideas into this year’s fundraising efforts, use this data to make some predictions about how you can best motivate your audiences into action. You might think they’re redundant—but your audience won’t.

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Bloomerang

JANUARY 14, 2025

Similarly, all text-to-give campaigns are a form of mobile giving, but not all mobile giving involves texts. Print QR codes on flyers, postcards, letters, and other marketing collateral and distribute them in your community to reach a wider audience. Track data points and metrics to evaluate your campaigns progress.

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Nonprofit Tech for Good

APRIL 13, 2020

You don’t have to learn a new digital tool or have a large, established audience of already-informed donors to take advantage of Facebook’s fundraising benefits and donor data deposited in your donor CRM. When you connect your fundraising platform with your livestreaming platform , your impact can be multiplied by millions.

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Nonprofit Tech for Good

JULY 1, 2020

She helps brands grow engagement and build relationships with their audience. In fact, it is not uncommon for social media to play a minor part in a campaign rather than being a key player. This is also why campaigns that involve tagging friends and encouraging them to pass on the message are effective.

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Nonprofit Tech for Good

FEBRUARY 28, 2021

They can make a huge impact as they provide significant support across areas including grantmaking, employee engagement and cause marketing. The digital team works hard to produce social content that balances sharing stories of the people they serve, the impact of their work, and the generosity of their supporters. Feeding America.

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Nonprofit Tech for Good

JULY 17, 2022

A recurring donation allows supporters to spread the financial impact of their giving across the entire year, lessening the acute financial effect. Of those recurring donors, 51% return to also give through a different campaign type, according to The State of Modern Philanthropy 2020. 2) Easy and Effective For Nonprofits and Donors.

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Nonprofit Tech for Good

AUGUST 6, 2023

Here are important factors that nonprofits should consider when developing year-end campaigns, which, if executed successfully, will further their missions and make a profound impact on the communities they serve. During a year-end campaign, it’s essential to track and analyze data from these multiple channels.

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Nonprofit Tech for Good

OCTOBER 25, 2019

The 2019 M+R Benchmarks Report observed that for certain nonprofit sectors the impact has been “dramatic,” and for health nonprofits, in particular, it appeared “nothing short of transformative.”. The focus for campaigns is encouraging donations to Fundraisers during timeframes when it’s most important for your organization.

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Pamela Grow

SEPTEMBER 25, 2024

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. The purpose of your campaign should drive your segmentation efforts, providing context to how you group your supporters.

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Nonprofit Tech for Good

JULY 10, 2019

It can help you reach a younger audience but also to strengthen the relationship with your existing supporters. 2) Think of your audience – who do you really want to target? A good way to improve your social media fundraising success is to be clear on your target audience. 3) Pick the right platforms.

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Nonprofit Tech for Good

JUNE 22, 2021

By Korrin Bishop , writer at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. They set aside time daily to prepare themselves with actions such as: Learning about new tools to enhance their campaigns.

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The NonProfit Times

NOVEMBER 21, 2024

It’s time to embrace a paradigm shift toward audience-first fundraising. You need to reframe your thinking in three critical areas to get there: budgeting, creative and reporting. 3 key areas for reframing Budgeting: Prioritize audience needs. The future of fundraising lies in prioritizing audiences instead of channels.

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