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2 Email Templates to Soft Launch Your Nonprofit’s Fundraising Campaign

Nonprofit Tech for Good

A fundraising campaign soft launch—the release of your campaign to a limited audience prior to the general public—allows your organization to establish early momentum on your campaign. Email #1: Introduce the Campaign. Use language that creates a sense of exclusivity. Explain your motivation.

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Don’t be afraid to tap into donor-advised funds (DAFs) 

Candid

October 10, 2024 will be the first-ever DAF Day , a giving day dedicated to donor-advised funds (DAFs). What is a donor-advised fund (DAF)? Not only do DAFs help donors streamline their giving and provide upfront tax benefits; they also help nonprofits increase revenue. Why do we need a DAF Day?

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The Language of a Successful Donation Appeal

The Modern Nonprofit

Estimated Reading Time: 2 minutes The Language of a Successful Donation Appeal. How can you persuade potential donors to give to your cause above the myriad of organizations asking for support? The wording and language used in your donation appeal are key. Put your donors at the center of your donation appeal.

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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

1) Master the art of Plain Language. . Plain language is communication your audience can understand the first time they read or hear it. The Plain Language Movement started in the 1970s based on the idea to make it easier for the public to read, understand, and use government communications. Plain language is concise.

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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. 1) Multi-Channel Strategy Employing a multi-channel strategy helps nonprofits reach a wider audience with their year-end campaign.

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6 Ways to Prepare Your Communications for Successful End-of-Year Fundraising

Nonprofit Tech for Good

This analysis can help guide you towards what best engages your target audiences. If you are incorporating new ideas into this year’s fundraising efforts, use this data to make some predictions about how you can best motivate your audiences into action. You might think they’re redundant—but your audience won’t.

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5 Tips for Planning A Fundraising Campaign Around a Holiday

sgEngage

From Mother’s Day campaigns raising money for breast cancer research to Christmas fundraisers collecting gifts for children in need, great holiday fundraisers stick in your mind for years afterwards. To improve your planning process and get the best results, use these tips: Align your campaign message with the holiday.