NonProfit PRO

AUGUST 11, 2022

While multichannel is reaching an audience through multiple channels, an omnichannel campaign takes it a step further and connects all of those channels to create a singular experience.

Campaign 246

Campaign Results Fundraising Channel 246

Nonprofit Tech for Good

JUNE 20, 2022

Eventgroove doesn’t advertise or publicly list fundraisers, meaning organizers control the audience. The truth is that the majority of an organization’s audience believes in the cause and wants to support it. Official Rules: Your sweepstakes must have official rules that detail the terms of the campaign.

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Campaign Fundraising Charity Hawaii 302

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.

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Campaign Giving Nonprofit Google 236

CauseVox

DECEMBER 2, 2024

Beyond viewing GivingTuesday as a standalone event, we can think of it as the starting line for a broader campaign. As you reflect, identify the elements that resonated most deeply with your audience. Reframe it as part of your larger year-end strategy and keep working toward it while engaging your audience with fresh messaging.

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Campaign Fundraising Social Media Donor 82

NonProfit PRO

SEPTEMBER 15, 2021

Here are four tips on how to target the 50-plus audience so you don’t miss out on their valuable donations.

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Tips Campaign Audience Donation 288

CauseVox

NOVEMBER 6, 2024

Using real-world examples from successful campaigns, Julia will demonstrate how to craft compelling content, engage your audience, and drive donations. Leverage Video to Boost Donations: Understand the power of video storytelling and how to incorporate it into your campaigns.

Social Media 79

Social Media Campaign Media Social 79

NonProfit PRO

SEPTEMBER 28, 2022

As your organization prepares for the year-end, it's important to remember that your constituents may have different priorities now. Here are some tools you can use to assess your current donor database.

Audience 264

Audience Database Donor Tools 264

Nonprofit Tech for Good

FEBRUARY 23, 2025

Use Salesforce reports and dashboards to analyze giving patterns, engagement with email campaigns, website interactions, and event attendance. This ensures your communications are always targeted to the right audience at the right time. Create dynamic segments: Don’t just set static lists.

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Personal Fundraising Nonprofit Donor 293

Nonprofits Source

NOVEMBER 4, 2024

It can sometimes feel overwhelming, but political campaigns are undeniably good at getting attention. As a nonprofit, you might wonder how you can emulate political campaign marketing strategies and success. Text Banking By this point, almost every American has received at least one text from a political campaign.

Campaign 52

Campaign Marketing Nonprofit Social Media 52

CauseVox

JANUARY 8, 2025

Your fundraising campaign page is more than just a digital placeholder its the heart of your mission online. With a few strategic tweaks and thoughtful design choices, you can turn your campaign page into a powerhouse of donor engagement. Here are 7 ways to maximize the results of your fundraising campaign page: 1.

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Campaign Results Fundraising Montana 68

Greater Giving

OCTOBER 29, 2024

Mastering Your GivingTuesday Fundraising Email Campaign: How, When, Why, and Who GivingTuesday is quickly approaching, and it’s the perfect opportunity to inspire generosity and rally support for your cause. Targeted outreach : You can tailor your email campaigns to specific segments of your audience, increasing engagement and donations.

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email Campaign Fundraising Template 52

Association Analytics

JUNE 25, 2024

Five Types of Membership Campaigns When communicating with members you’re trying to build a rapport with them throughout the year, nurturing that relationship before you actually go in and ask for a renewal or membership relationship. Segmentation Proper segmentation can significantly enhance the effectiveness of renewal campaigns.

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Campaign Associations Communication Channel 169

sgEngage

JANUARY 23, 2025

The Google Ad Grants program, which started in 2003, is a transformative tool that offers nonprofits worldwide $10,000 per month for free to promote their missions and connect with target audiences. Campaigns must maintain a minimum 5% click-through rate (CTR).

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Grant Impact Google Nonprofit 102

sgEngage

NOVEMBER 13, 2024

Social media campaigns Social media platforms provide an ideal space to post highlights from your digital impact report. Digital communication pieces Insights from your digital impact report can easily transfer over to other types of digital communication pieces , like online newsletters, email fundraising campaigns, and blog posts.

Digital 111

Digital Impact Report Marketing 111

Nonprofit Tech for Good

MARCH 17, 2020

There’s an understanding among non-profits that Facebook Ads offer something very powerful, but there is a large gap in the understanding needed to run truly strategic campaigns. . It’s very easy to go into Facebook and quickly set up an ad campaign, but difficult to develop a winning strategy if you don’t know what you’re doing. .

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Charity Facebook Test Profit 331

Nonprofit Tech for Good

OCTOBER 17, 2023

It not only helps raise awareness about your cause but also enables you to connect with a wider audience and attract potential donors and volunteers. To captivate your audience and make a lasting impression, follow these tips: Tell Your Story : Your nonprofit has a unique story to tell, and it’s essential to share it authentically.

Social Media 329

Social Media Media Social Influence 329

Nonprofit Tech for Good

JANUARY 10, 2022

For use in Program Services and better enabling nonprofits to reach their target audience in order to perform their charitable purpose. The program is available to any nonprofit that can benefit from having more exposure and a bigger audience. Geotargeting and audience set up so only those that would be interested in your ads see them.

Grant 341

Grant Google Nonprofit Guide 341

sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. A single campaign, post, or story has the potential to go viral, bringing awareness to a cause or organization.

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Online Fundraising Support Digital 98

Nonprofit Tech for Good

JULY 2, 2020

Instagram can be a powerful tool for nonprofits wanting to connect to a broader audience. It will also grant you access to more advanced analytics and improved ad campaign management, as well as enable you to add contact information to your page. They also appeal to different audience segments. Work With Influencers.

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Fundraising Nonprofit Influence San Diego 331

Nonprofit Tech for Good

MARCH 4, 2023

This free nonprofit marketing tool allows you to share your organization’s latest news and updates, promote your latest fundraising campaign, and strengthen relationships with your supporters. 2) You can tailor social media to your audience. Consider your target donor audience as well as the constituents you serve.

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Social Media Media Social Nonprofit 330

Achieve

MARCH 3, 2025

When launching a capital campaign , success often depends on how well you engage gatekeepers: board members, respected community leaders , and professional advisors with high-net-worth networks who have influence over prospective major donors. Just like other key campaign audiences , they need to be nurtured and engaged.

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Campaign Tips Social Media Roles 52

Nonprofit Tech for Good

DECEMBER 28, 2021

Here are some strategies you can use to turn your GivingTuesday and year-end donors into monthly donors: Identify and segment your audience. By segmenting your audience appropriately, you can create campaigns that feel personalized, special, and tailored to your GivingTuesday and year-end donors. Start a matching campaign.

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Donor Donation Campaign Stats 298

Nonprofit Tech for Good

APRIL 20, 2020

When you’re live, there’s a true authenticity created that helps build trust and likeability with an audience. Your average audience retention rate and engagement is substantially higher. There are two phases to develop a Nonprofit Digital Sponsorship: Phase 1: Identify Your Audience & Partner(s).

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Fund Nonprofit Raise Phase 331

Pamela Grow

SEPTEMBER 25, 2024

To keep donors around and retain their support, organizations have to grab supporters’ attention and make their communications stand out from the thousands of messages their audience receives each day. The purpose of your campaign should drive your segmentation efforts, providing context to how you group your supporters.

Audience 111

Audience Effective Tips Database 111

Nimble AMS

DECEMBER 18, 2024

Here are a few scenarios where discounting makes the most sense: New member acquisition campaigns. Launch a “Join Now and Save” campaign during a specific time of year when membership interest peaks. Flash sales Surprise your audience with a 24-hour or 48-hour sale to drive rapid purchases and boost sales.

Associations 102

Associations Adopt Registration Tips 102

Nonprofit Tech for Good

JANUARY 10, 2021

1) [Infographic] Virtual Fundraising Event and Campaign Ideas. Our infographic, Virtual Fundraising Event and Campaign Ideas , brings you 10 effective ways to take your event online. 3) [Campaign Calendars] for Virtual Fundraising Events. Save yourself valuable time with our Campaign Calendars for Virtual Fundraising Events.

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Virtual Resource Fundraising Nonprofit 328

Nonprofit Tech for Good

OCTOBER 12, 2023

Don’t post just to post Most social media platforms have best practices about how often you should post content to boost your audience reach, but your posts need to be intentional as well as consistent. Giving Tuesday campaigns require planning, effort, and lots of attention! But random images won’t help you connect with your audience.

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Social Media Content Media Social 328

CauseVox

OCTOBER 10, 2024

The campaign is undoubtedly effective. So, if you’re considering launching a GivingTuesday fundraising campaign , having a strong presence on social media is a no-brainer for success. And in order to tell stories effectively you need to understand who your audience is.

Social Media 94

Social Media Media Tips Social 94

NonProfit PRO

OCTOBER 19, 2022

With the market cluttered and audiences’ attention spread thin, nonprofit leaders are seeking ways to reach new prospects and keep donors engaged. Here’s a look at the benefits of text messaging and how to add the channel to your existing campaigns. SMS/MMS strategies offer nonprofits this unique opportunity.

Strategy 259

Strategy Donor Channel Attention 259

Nonprofit Tech for Good

MAY 13, 2022

Maybe a friend shared the link with them, or they found your charity by Googling a topic you’re campaigning about. How each traffic source is influencing sign ups for your peer-to-peer campaign. Investigate how well your audiences perform. Are your conversion rates different for different audiences?

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Donor Campaign Nonprofit Facebook 282

Nonprofit Tech for Good

SEPTEMBER 16, 2021

This analysis can help guide you towards what best engages your target audiences. If you are incorporating new ideas into this year’s fundraising efforts, use this data to make some predictions about how you can best motivate your audiences into action. You might think they’re redundant—but your audience won’t.

Communication 292

Communication Fundraising Audience Donor 292

Nonprofit Tech for Good

OCTOBER 10, 2019

Social media is a powerful tool that allows you to reach a large audience with minimal effort. Need some extra guidance on the best way to write messages to potential supporters? Read our blog post, How to Ask for Donations. 7) Use social media to promote your fundraiser.

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Organization Guide Campaign Nonprofit 252

Nonprofit Tech for Good

APRIL 26, 2021

Create an emotional connection with your target audience to bring them closer to your cause. Make a Blessing/Be a Blessing Campaign. The ride quickly smashed its goal of 100 registrants in the first six weeks of the campaign. Planned Giving Campaign. Motivate people to donate. So, what’s the secret sauce? New Israel Fund.

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Strategy Nonprofit North America Israel 345

Bloomerang

MARCH 26, 2024

When you’re a busy fundraising professional, it might seem like you’re jumping from one campaign to the next. It seems often easiest to “rinse and repeat” last year’s campaigns. However, I encourage you to take some time to analyze your online fundraising campaigns to optimize your overall fundraising results. Access your data.

Campaign 114

Campaign Fundraising Tips Online 114

The NonProfit Times

NOVEMBER 21, 2024

It’s time to embrace a paradigm shift toward audience-first fundraising. You need to reframe your thinking in three critical areas to get there: budgeting, creative and reporting. 3 key areas for reframing Budgeting: Prioritize audience needs. The future of fundraising lies in prioritizing audiences instead of channels.

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Fundraising Channel Audience Donor 75

NonProfit PRO

AUGUST 9, 2024

Discover 3 techniques for building targeted and compelling marketing campaigns with AI, guaranteed to reach the right audience. Explore how AI can unearth hidden major donors in your already existing donor database. Join us Friday, August 16th at 12pm ET. Register now!

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Database Donor Technique Relationship 230

NonProfit PRO

JULY 26, 2024

Discover 3 techniques for building targeted and compelling marketing campaigns with AI, guaranteed to reach the right audience. Explore how AI can unearth hidden major donors in your already existing donor database. Join us Friday, August 16th at 12pm ET. Register now!

Database 230

Database Donor Technique Relationship 230