Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2017

It is not too early to start thinking about your nonprofit’s social media strategy for 2018, including how you want to capitalize on social media trends that will have maximum impact in 2018. According to Lee Odom , influencer marketing is one of those trends. Not all influencers are the same.

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Influence Social Media Marketing Strategy 118

.orgSource

JULY 3, 2023

WorkerBee.TV, is the expert I count on to keep me on-trend with the latest developments in video. I realized that associations already had the content and the audience. In that scenario, all of the best content only hits approximately 15 percent of the audience. This topic appeals to both insider and outsider audiences.

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Video Communication Create Strategy 221

Forum One

DECEMBER 1, 2021

There are a number of trends worth exploring: Technology that fuels data-driven storytelling. Another trend for powerful digital transformation is taking a holistic look at the organization, examining how to use digital tools to create greater synergies. Getting creative to reach the audiences you want, not just the ones you have.

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Trend Digital Data Storytelling 73

Whole Whale

AUGUST 20, 2024

of its global audience aged between 18 and 34, the platform has become a vital tool for nonprofits to engage with their audience, demonstrate impact, and even fundraise. As Instagram continues to evolve, nonprofits can leverage its latest features to reach more people and build stronger connections with their supporters.

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Impact Strategy Social Profile 98

Neon CRM

JULY 5, 2023

Nonprofits have to strike a delicate balance when navigating social media trends. That said, there are some social media trends for nonprofits that can fit into your existing campaigns and strategies. Instead, look for trends to fold into your current plan and platforms. Let’s take a look at how to make them work for you.

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Social Media Trend Media Social 52

.orgSource

FEBRUARY 12, 2024

Communicators are often on the front lines of coming trends and can spot challenges in the making. They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. The numbers, statistics, and trends should inform joint initiatives.

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Collaboration Marketing Integration Trend 221

Forum One

OCTOBER 11, 2024

Attendees will leave with a clear roadmap to implement comprehensive accessibility practices that foster inclusivity and compliance with diverse audiences. Learn how to develop a comprehensive AI integration plan, from initial assessment to full deployment, and discover methods to evaluate new AI technologies while staying updated on trends.

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Baltimore Language Technique Design 82

Nonprofit Tech for Good

JULY 16, 2023

It’s the deliberate practice of designing, building, and evolving the positive perception and experience of everyone inside and outside of your ecosystem. By collaborating with the entire organization, we refine what the brand means and build individual and collective confidence in how to operate within it.

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Leadership Strategy Nonprofit Collaboration 186

Association Analytics

AUGUST 15, 2022

Who are the community influencers on trending topics? What are real-time trends and demographics of our meeting registrants? Using platforms that are already being used successfully by other organizations will save you time and money on building them yourself. Look at trends over time. Sentiment Analysis.

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Analytics Associations Demographics Picture 169

.orgSource

MAY 15, 2023

Communicators are often on the front lines of coming trends and can spot challenges in the making. They will reward you by crafting messages that move the hearts and minds of your most important audiences and reinforce brand identity. The numbers, statistics, and trends should inform joint initiatives.

Collaboration 221

Collaboration Marketing Team Integration 221

NonProfit Hub

JULY 9, 2019

There’s no better way to do so than by knowing the trends within your niche. Here are 7 essential fundraising trends that you shouldn’t miss in 2019. As a nonprofit organization, it’s time to do away with a generalized approach and instead, build customer relationships with a hyper-personalized donor approach.

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Trend Fundraising Alexa Social Media 73

Whole Whale

AUGUST 25, 2021

In fact, giving predictions continue to follow an increasing trend across the next five years. 6 Trends in Fundraising Since 2015. Giving trends up, consistently. In another four to five years, the annual giving amount is expected to keep this upward trend. Marketing is missing the audience. is 64 years old.

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Stats Trend Mail Fundraising 96

sgEngage

SEPTEMBER 18, 2024

While these findings are not entirely comparable due to differences in the sample per region, they give excellent insights into the social impact sector and trends across the world. While digital disruption has always impacted the sector, it’s likely that AI has had an influence on these results.

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Whole Whale

OCTOBER 17, 2024

This isn’t just a trend—it’s a modern twist on something as old as the Gilded Age but now at an all-time high. By using charity to show wealth and influence, even the most questionable characters can appear esteemed and virtuous. Rather than shake our fists at the sky, we’d rather seek to understand this trend.

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Change Giving Philanthropy Fundraising 52

The Modern Nonprofit

OCTOBER 15, 2024

While Giving Tuesday is a standout global event, there are numerous other giving days—both international and region-specific—that nonprofits can leverage to boost their fundraising efforts and engage diverse audiences. Use branded visuals, thematic language, and clear calls-to-action to resonate with your audience and reinforce your message.

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Hosting Impact Giving Nonprofit 52

Forum One

JANUARY 26, 2024

How do new trends, tools, and norms affect how nonprofits should approach their SEO strategy in 2024 as they try to rank well for important keywords on Google and other search engines? Forum One works hand-in-hand with major civic and social organizations to ensure that their online content is effective and reaches target audiences.

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International Strategy Search Structure 93

Bloomerang

AUGUST 21, 2023

General guidance for fundraisers Here is general guidance on actions fundraisers can take based on fundraising trends and best practices drawn from the report. Prioritize donor stewardship : Focus attentively on donor stewardship and engagement to build strong, long-lasting relationships with your supporters.

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Action Report Practice Fundraising 73

Candid

OCTOBER 21, 2024

Over the past decade, it has become increasingly commonplace for those individuals to make mega gifts to other wealthy and at times famous people who have visibility, access, and power, as opposed to traditional nonprofit organizations that engage in social programming, capacity building, and direct services.

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Nonprofit Philanthropy Government Gift 84

sgEngage

OCTOBER 29, 2024

Your nonprofit’s brand is an essential tool for building trust with supporters. When your audience sees the same visuals and messaging throughout all of your communications, it makes your organization recognizable and memorable for them. Keeping up with changing trends in graphic design. Competitors.

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Design Nonprofit Green Images 63

Nonprofit Tech for Good

JULY 5, 2019

The business world has recognized the power of word-of-mouth testimonials, turning them into an almost $10 billion industry known as influencer marketing. As a beloved cause to many, you can find willing and effective influencers among your own ranks and volunteers. 5) Provide the necessary tools.

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Social Media Effective Program Media 266

The Modern Nonprofit

FEBRUARY 20, 2024

For nonprofits, it’s essential to have an effective website that engages your audience and drives them to take action, whether that’s donating, volunteering, raising awareness, or other forms of support. It builds credibility and trust. Monitor Trends Check metrics regularly to spot trends and changes over time.

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Websites Guide Impact Metrics 59

The Storytelling Non-profit

JUNE 1, 2022

Newsletters are an unquestionably good way to build relationships with your constituents, in particular, donors. This may mean abandoning “traditional” newsletter content (like an update letter from your Executive Director) in favor of content that engages and inspires your audience to action.

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Newsletter Profit Content Ideas 86

Nimble AMS

MAY 10, 2022

Well-researched and thoughtfully written content has the power to build association credibility, organization brand awareness, and even attract new members. . But how can you take the next step to build yourself into a respected thought leader? Build association credibility. Get active on social media. Learn more.

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Associations Leadership Content Benefit 179

Media Cause

FEBRUARY 16, 2024

By continuing to carefully communicate with their communities, they gain audience insights and trust built on empathy and an understanding of shifting needs. As a designer, I can attest that organizations need real experts to communicate with their audiences. Strategy is vital. And, above all, lead with empathy.

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Benefit Marketing Change Time 64

Whole Whale

JUNE 15, 2022

Organizations use social listening to track their brand reputation, understand their target audience, and monitor their competition. Understand your target audience : Social media is full of data that can help you better understand who your target audience is and what they care about. General Listening. Twitter Listening.

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Tools Guide Social Social Media 98

sgEngage

OCTOBER 15, 2024

By openly sharing their own experiences with giving and volunteering, they can amplify your organization’s message and reach broader audiences. By lifting up influential voices, we can build a culture of generosity that attracts more supporters and fosters long-term engagement.

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Action Report Impact Blackbaud 81

Qgiv

SEPTEMBER 4, 2024

Your donors are the key to your organization’s success–which is why the relationships you build with your donors are so important! By understanding and optimizing each stage of the donor cycle, your organization can build stronger connections with your supporters, foster trust, and increase the likelihood of long-term commitment and loyalty.

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Media Cause

APRIL 13, 2023

With targeting limitations on platforms like Instagram and Facebook for younger audiences, TikTok—along with Snapchat and Twitter—provides opportunities to leverage third-party data while building out first-party data for your entire integrated marketing strategy. It was not sustainable for organizations or personal users.

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Digital Marketing Strategy Social Media 94

Greater Giving

JULY 25, 2024

Identify your target audience, whether it’s current donors, potential supporters, or the general public. A well-chosen theme should align with your organization’s mission and resonate with your target audience. Practice storytelling: Develop a compelling narrative that can be shared effectively with different audiences.

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Classes Create Fundraising Training 52

The Modern Nonprofit

DECEMBER 4, 2023

This heightened awareness isn’t just a trend; it’s a shift in user behavior and expectations that impacts all sectors, including the world of digital fundraising for nonprofits. The compliance is not just a legal necessity but also a trust-building measure with their donors and supporters.

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Support Fundraising Awareness Data 103

Bloomerang

MAY 15, 2023

Build Supporter Journeys A supporter journey is the series of interactions a supporter has with your organization. Your supporters are ultimately in charge of their own journeys, but you can certainly take action to influence and guide them. Were there any trends or timelines you didn’t expect? Who participated? Who didn’t?

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Data Gift Relationship Interaction 93

DNL OmniMedia

APRIL 26, 2024

Influencer marketing. Online influencers can connect your nonprofit with new audiences, and some influencers may even be interested in hosting fundraisers for your cause. Like with any partnership, search for influencers most likely to support you based on their interests and past engagement with nonprofits.

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Digital Google Grant Social Media 52

sgEngage

APRIL 26, 2023

There are always questions about the future of fundraising: What trends will take hold? There are countless examples of streamers, influencers, and gamers going online and fundraising for a cause. This shared experience builds a sense of community and social interaction around your cause.

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Platform Charity Trend Virtual 76

Greater Giving

AUGUST 30, 2024

By compiling data and looking at the bigger picture, case studies help you identify the subtle trends and missteps that occurred during the planning and execution of a project, giving you deeper insight into how you can improve in the future. In this article, we’ll show you the power of a post-event case study and how to create your own.

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Case Study Studies Game Sponsor 94

Bloomerang

OCTOBER 28, 2023

Organize themed gatherings: Hosting themed gatherings that align with current trends or pop culture can capture the attention of both your traditional donor base and younger supporters. For example, a movie-themed event or a gaming night can bring together a diverse audience.

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Network Donor Fundraising Registration 78

Connection Cafe

NOVEMBER 4, 2019

Learn why social listening is important and how to find and use the influencers among prospective and existing students, alumni, and parents. Social Listening – Tune into Your Audience. See what topics, hashtags, images, and videos are trending among them. The Untapped Potential of Influencers. Find Your Influencers.

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Media Cause

FEBRUARY 15, 2023

Discoverability is crucial on social media to ensure your intended audience finds your content. It takes time to build a following, and knowing the social strategies to gain new followers organically can help expand your reach. If you have the opportunity to jump into a trending conversation or hot topic, do so quickly!

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