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12 free nonprofit books to help you achieve year-end fundraising success

Candid

Read this book to gain confidence by learning tools, sample dialogues, and techniques to ask anyone, for any amount, for any purpose. Get step-by-step guidance and practical tools for running an effective, well-coordinated annual giving campaign. The hardest part of fundraising is making the ask.

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Can Stories Be Data?

Beth's Blog: How Nonprofits Can Use Social Media

I may start with numbers, but the process of collecting anecdotal information or stories in a structured way from your audience/stakeholders can help you generate insights about what those numbers actually mean. Perhaps we are confusing qualitative data with gut decisions ? I like to use a combined method. The above shows the methods.

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