The NonProfit Times

AUGUST 2, 2024

It all comes down to audience selection and having good intel on to what those audience members will respond. A target audience is developed with demographics and there are some vital elements you need. Demographics includes hundreds of attributes, such as age, gender, education, and socioeconomic factors.

Audience 94

Audience Donor Demographics Retention 94

Nonprofit Tech for Good

JANUARY 10, 2022

While there are program requirements, as long as a nonprofit continues to meet these eligibility requirements, there is no end to the period which they will receive these benefits and no maximum benefit that can be received. Almost all nonprofits could benefit from free Google Ads that Google Grants provides. Absolutely.

Grant 345

Grant Google Guide Nonprofit 345

Nonprofit Tech for Good

JULY 12, 2020

1) Focus on audience. Demographics and networks are important, and golf’s demographic tends to include high-capacity donors with powerful networks. Indeed, golf outings are having something of a renaissance in a time when corporate connections, donor engagement, and outreach efforts are perhaps more important than ever.

Fundraising 280

Fundraising Hosting Lesson Learning 280

Nonprofit Tech for Good

MARCH 11, 2023

Consider the following demographics: The average golfer’s net worth is over $768,000 The average household income among golfers is over $100,000 33% of golfers are top-level managers Of course, not every golfer falls into this bracket, but in general, golfers represent an affluent, influential audience. 5) Help is available!

Fundraising 321

Fundraising Sponsor Registration Nonprofit 321

Nonprofit Tech for Good

SEPTEMBER 19, 2024

25% RED: Multi-channel Fundraising Utilizing a combination of digital tools, social media, email, website, and traditional media allowed these nonprofits to reach diverse demographics several times. Partnerships of any size help extend nonprofit audience reach and giving campaign awareness. Check it out here.​ View it here.

Campaign 239

Campaign Giving Nonprofit Google 239

Association Analytics

MARCH 1, 2023

Go beyond viewing traditional demographic segments like young professionals or length of membership and dig deep into behavioral segmentation like members who have never attended an in-person event. With this new virtual-only audience segment, they launched a new online course that resulted in nearly $300,000 of additional revenue.

Associations 320

Associations Survey Data Product 320

sgEngage

NOVEMBER 27, 2024

Five Benefits of Online Fundraising—Other Than Convenience The most well known advantage of online fundraising is that it’s convenient for donors to give since they can do it anywhere at any time. Real-Time Tracking and Analytics Online platforms often provide real-time insights into donation progress, engagement, and donor demographics.

Online 98

Online Support Fundraising Digital 98

sgEngage

OCTOBER 15, 2024

By openly sharing their own experiences with giving and volunteering, they can amplify your organization’s message and reach broader audiences. As an added benefit, companies with corporate social responsibility (CSR) programs see increases in employee engagement and productivity, and a reduction in staff turnover by up to 50%.

Action 104

Action Impact Report Social 104

.orgSource

JUNE 24, 2024

You can produce Nobel-worthy content, have an award-winning website, and a list of member benefits as long as your arm. But if those offerings aren’t enticing your audience, then you’re not delivering value. Build a positive culture that includes a spectrum of skills, value diversity, equity, and inclusion in thought and demographics.

Associations 221

Associations Professional Leadership Skills 221

Association Analytics

OCTOBER 7, 2024

” Key components of this approach include: Segmentation: Divide your audience based on demographics, behaviors, and preferences. If you have the right tools to do it, predictive analytics can unlock a host of benefits for staff and members alike. The content that we’re gonna send, and who is going to receive it.

Content 169

Content Strategy Marketing Data 169

TechImpact

NOVEMBER 6, 2013

Collecting this type of information and automatically storing it will help you identify stats about the average donation amount, donor demographics, isolate ‘big’ donors, and recognize returning donors, among many other stats–depending on the questions you ask with your forms. Keep the form distraction free.

Donation 197

Donation Tips Create Donor 197

CauseVox

DECEMBER 5, 2024

Similarly, working with businesses for your end-of-year giving campaign can open doors to new audiences and resources. An online peer-to-peer fundraiser gives you the benefit of fundraising 24/7 so you can reach all your current and potential donors. Here are our tips on promoting your matching gift to your audience.

Campaign 103

Campaign Giving Strategy Donor 103

Bloomerang

APRIL 10, 2025

As you read through this guide, note the ideas you think will work best for your unique target audience. Volunteer recruitment is essential because it can offer your nonprofit tangible benefits and long-term support for advancing its mission. Develop your volunteer recruitment plan with a specific audience in mind.

Volunteer 56

Volunteer Ideas Skills Social Media 56

Bloomerang

JUNE 20, 2023

Not only can a sponsor be a financial contributor, but they can also benefit you in intangible ways like boosting your credibility, especially if they’re a reputable brand backing your event. Understand your audience to identify target sponsors The first step in event sponsorship success is to understand the audience for your event.

Tips 108

Tips Sponsor Demographics Audience 108

Bloomerang

JULY 7, 2022

When talking to your team about the benefits of direct mail fundraising, it’s important to consider factors that might influence the data. After you collect the relevant data, look at your school’s fundraising history and donor demographics to better predict the success you could have with direct appeals. Define your audience.

Mail 130

Mail Retention Donor Practice 130

The Next Web

DECEMBER 18, 2013

Brands partnering with celebrities, influencers and advocates to reach a larger and more relevant audience is not a new approach to marketing. However, where audiences are active today is continually changing forcing marketers to adapt their approach to partnering with advocates especially when it comes to connecting with teenagers online.

YouTube 140

YouTube Contest Celebrate Teen 140

Nonprofit Tech for Good

APRIL 2, 2023

With that being said, ChatGPT is still an exceptional resource for nonprofits, and we’re excited to explore all of the ways it can benefit your organization! In addition to ChatGPT, there are several other artificial intelligence tools that can benefit nonprofits of all types and sizes.

Tools 360

Tools Fundraising Donor Analytics 360

NetWits

JANUARY 2, 2009

As a marketer, my favorite suggestion was his first, to “know thy audience.” As I regularly discuss in consultations and presentations, the better you can understand your audience, the better you can relate with them through your communications, and the more successful your marketing efforts will be. What do I mean by that, exactly?

Marketing 105

Marketing Demographics Audience email 105

.orgSource

FEBRUARY 6, 2023

They should be an empath who channels both your brand persona and its audience. Bring Technology Up to Speed My first recommendation is, if your software puts walls between your team and your audience, begin opening doors. Martin described the benefits like this. Provide training to everyone.

Experiment 44

Experiment Marketing Game Gartner 44

.orgSource

JANUARY 22, 2024

There are multiple benefits to Integrating empathy into technology initiatives. Member community and customer relationships Build trust and create meaningful connections by demonstrating that you are knowledgeable about audience preferences. These are several areas where you can promote growth and engagement.

Digital 221

Digital Life Data Skills 221

Amy Sample Ward

JULY 1, 2009

If we truly are reproducing our offline social divides online, then it’s further proof that the central part of your social media strategy needs to be focused on your audience. Maybe you’ve never heard of those platforms, but for some large demographics they are the hot spots online, not Facebook. Boyd explained to the crowd.

Community 100

Community Myspace Social Network Demographics 100

The Modern Nonprofit

MARCH 1, 2022

Sponsorships are different than regular donations because they are essentially business deals, with mutual benefits for both nonprofit and for-profit. Both nonprofit and for-profit acquire access to the supporters and customers of each respective company, expanding their audiences. Your target audience should be similar.

Nonprofit 105

Nonprofit Sponsor Demographics Profit 105

AccelEvents

OCTOBER 8, 2020

As most companies and brands know, event sponsorship is a great way to get in front of a captive, targeted audience. The good news is that virtual events can provide even more benefits and a greater return on investment (ROI) than a traditional physical event. . Access to a MORE targeted audience. Global reach.

Sponsor 98

Sponsor Virtual Audience Demographics 98

Candid

DECEMBER 14, 2023

Let’s talk about the return on investment with the traditional approach and an alternative way of building out your library of materials that could result in greater benefit. Pivoting to find a better way In the leadup to launching Demographics via Candid this year, the request came in for a fully baked, pre-launch toolkit.

Demographics 105

Demographics Social Media Campaign Library 105

.orgSource

JANUARY 9, 2023

The matrix is a diagram that helps the board outline its current characteristics, pinpoints gaps in demographics or talent, and identifies what skills are needed in the future. Enlist your marketing department to craft audience-specific messaging for maximum impact. The matrix allows you to explore creative options. Celebrate Success.

Mentoring 221

Mentoring Director Associations Professional 221

Nonprofit Tech for Good

DECEMBER 6, 2019

They attract an ideal audience—donors and businesses with high-capacity networks often interested in supporting community events with exposure to an affluent and influential demographic. Golf fundraisers are a huge opportunity for outreach, stewardship, and certainly for fundraising.

Fundraising 245

Fundraising Practice Tips Sponsor 245

Qgiv

JUNE 6, 2023

Facebook allows you to target specific demographics for a minimum of one dollar a day. What are the benefits of using Facebook Ads for nonprofits? How do you target the right audience for Facebook Ads for nonprofits? What are the benefits of using Facebook Ads for nonprofits? How do nonprofits use Facebook Ads?

Facebook 86

Facebook Guide Nonprofit Social Media 86

sgEngage

MAY 27, 2021

Throughout the year, it’s important to conduct plenty of preparation, strategy development, and stewardship efforts to make sure your audience is eager to give when the big day arrives. Or, you may notice your donor base is trending toward a certain demographic, such as younger donors or those who live in a specific area.

Giving 122

Giving Campaign Retention Fundraising 122

Fast Company Tech

FEBRUARY 12, 2025

Menounos, who plays Liz, is already well known to the Lifetime audience having previously appeared in the networks films including Christmas at Plumhill Manor and The Holiday Dating Guide. While the networks audience tends to skew more female, Chilis says the brands overall strategy is fairly gender balanced.

Movie 120

Movie Digg Team National 120

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 27, 2011

Idealware created the Nonprofit Social Media Decision Guide to help organizations like yours determine what results and benefits you can reasonably expect from social media, and to guide you through the process of identifying the right channels for different goals. Defining Social Media Goals and Audiences. Guest post by Laura Quinn.

Social Media 100

Social Media Guide Media Social 100

sgEngage

JANUARY 26, 2024

To ensure your campaign’s success and reach diverse audiences , tap into the reach and brand visibility of like-minded businesses through a corporate partnership. In turn, they’ll benefit from the positive association with your cause and can expand their own reach within your nonprofit’s community of supporters.

Awareness 99

Awareness Campaign Business Social Media 99

Bloomerang

JULY 29, 2024

Your constituents are the people you serve, advocate for, or organize—and who directly benefit from your work. What are their demographic attributes? This strategy doesn’t just boost your visibility; it’s your direct line to engage with a diverse audience and start meaningful conversations.

Tips 103

Tips Nonprofit Social Media Demographics 103

AccelEvents

JULY 28, 2021

Hybrid events are a great way to connect with audiences in different mediums. Essentially, an event organizer is being asked to put on two events (one for a live audience and one for a remote audience). This takes some thought and consideration as the needs and expectations of each audience will be different.

Ideas 98

Ideas Audience Hosting Metrics 98

AccelEvents

JULY 19, 2020

These event formats present a number of benefits to event planners. The benefits of virtual events include: Lower overhead costs. Wider audience reach. Without the need to travel to the event and spend money on accommodations or put their health at risk, an online event is more accessible to a much wider audience.

Virtual 96

Virtual Sponsor Registration Audience 96

NetWits

MARCH 1, 2012

Established in 1954, The Humane S ociety of the United States (HSUS) seeks a humane and sustainable world for all animals—a world that will also benefit people. (The Advanced option lets you include multiple “Pin It” buttons on a page.). A Closer Look. Carie also setup a board called “Products I Love” to share some of HSUS’ retail products.

Social 147

Social Social Network United States Chad 147

Classy

MAY 17, 2021

Corporate partnerships can take many forms, each offering a unique set of mutual benefits: Large Financial Gifts and Matching Campaigns. Know Your Audience. In addition to solidifying your organization’s goals, understand who your audience is and what their values are. Match Your Demographic Profiles.

Giving 94

Giving Nonprofit Demographics Campaign 94

Candid

APRIL 11, 2023

In return, the nonprofit will provide advertising and publicity opportunities to help the company reach and engage their event’s audience. It also promises to benefit your nonprofit’s fundraising event by: Opening up and attracting new audiences to attend your gathering.

Sponsor 98

Sponsor Fundraising Benefit Audience 98