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Extra Extra: the Benchmarks Webinar Recording

M+R

There’s no wrong way to dig into our annual Benchmarks Study, covering digital programs from marketing to fundraising to advocacy. Others prefer a sense of community and the chance to ask questions, and a few hundred of them joined us for a Benchmarks webinar yesterday. . Audiences grew across all digital channels. Check it out.

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Read all about it: The 2021 M+R Benchmarks Study is here

M+R

We are excited to report that the 2021 M+R Benchmarks Study is ready for you. Thanks to contributions from 220 amazing nonprofit participants, this year’s Benchmarks Study covers detailed data including digital ads, social media, email, web traffic, mobile messaging, and more. . Audiences grew across all digital channels.

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Pinterest Nonprofit Benchmarking with Pinerly

Beth's Blog: How Nonprofits Can Use Social Media

I was curious about what I could learn if I did an informal benchmark study of a few nonprofit Pinterest users. Rather, I selected a small group of nonprofits that have were early adopters of Pinterest and have been consistently using the platform as part of their integrated content strategy. First, let me offer this disclaimer.

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Delivering Excellence in the Age of AI or Association 4.0

.orgSource

Relying on outdated patterns of member engagement, employer-based dues payments, and annual meeting revenues is the opposite of a strategy for success. In fact, it’s not a strategy at all. At.orgSource we call this new benchmark for performance Association 4.0, or the ability to keep pace with the 4 th Industrial Revolution.

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Social Media Benchmarking: Gauging Success for Project and Organizations in Global Health and Development

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. But bench learning can be richer than simply collecting numbers.

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DEI Strategies to Diversify Your Fundraising Approach

Saleforce Nonprofit

However, many organizations aren’t even sure where to get started, how to benchmark, or how to tie DEI strategies to fundraising success. Engaging donors of color will require organizations to try new fundraising strategies. Here are some of the strategies our panel experts shared: 1.

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6 Nonprofit Video Marketing Trends and Tips to Guide Your Online Strategy

Classy

Instead, nonprofit video only continued to climb in popularity and organizations began doubling down on their video strategies. . Brief and educational videos have shown to engage larger audiences as well. . Elevate Your Social Media Strategy With This Content Planner. billion by 2027, so it’s time to lock down your strategy.

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