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Back-to-School Marketing: How to Reach Your Target Audience

Nonprofits Source

In this guide, we’ll provide tips for how you can launch successful, data-driven back-to-school marketing campaigns that reach (and convert) your target audience. These may be frequent buyers or people who typically purchase from your business during this time of year. Conduct a data append. Run social media campaigns.

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5 Tips for Creating Shareable Content Your Audience Will Love

Media Cause

Optimizing content for your nonprofit should start by looking at your audience. The most important thing your content needs to do is connect your audience with your organization or mission. 1 Create Visually Appealing Content Increase Visual Appeal To Increase Engagement People love to re-share content that looks good.

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LGBTQ+ advocacy strategies to generate advocates year-round

EveryAction

Why LGBTQ+ advocacy is always-on from here on It’s more important than ever for LGBTQ+ organizations to effectively advocate on behalf of LGBTQ+ people. The Human Rights Campaign (HRC) declared a national state of emergency for LGBTQ+ people on June 6, 2023, the first state of emergency ever declared in its history spanning four decades.

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Nonprofit Communications Plan: How-To Identify an Audience and Create an Avatar

Bloomerang

Any experienced marketer would tell you that understanding one’s audience is key to success in communication. When creating a strategic communications plan, it is important to identify your goals for each particular communications effort. Each goal may have several different audiences in which you want to communicate to. .

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Advocacy and Awareness: 4 Tips for Virtual Campaigning

sgEngage

Whether your nonprofit is interested in spreading awareness or influencing how their supporters might vote , virtual campaigns have the potential to reach a large audience, fast. . Fortunately, modern advocacy technology is aware of this potential shortcoming and has solutions. . Use technology with a face-to-face component.

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EI Helps Teams Use Technology to Fly

.orgSource

Instead of becoming butterflies and exploring what it’s like to fly, your people prefer the safety of their cocoons. And what do people fear most? This time from Travis Bradberry , author and Chief People Scientist, LeadX, “Digital transformation is not just about technology; it’s about people.

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A Guide to Email Accessibility Best Practices for Nonprofits

Nonprofit Tech for Good

It aims to remove barriers for people with visual, auditory, cognitive, mobility, and other permanent or temporary limitations so they can effectively receive, understand, and respond to email communications.