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Your Brain On Good Stories: Why Storytelling Matters For Nonprofits

TechImpact

Your brain loves a good story. There is a distinct chemical reaction that happens in one’s brain when they’re reading a compelling or interesting story. This same chemical is also created when you’re reading stories. For example, donating money to charities that are associated with that great story or narrative.

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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

The YouTubers who manage those channels know how to tell a story and they are experts in their field. Make it Easy Once you’ve identified a prospect, make playing on your team an opportunity that’s easy, fun, and offers some kind of ROI. In a YouTube world thought leaders command attention. For one compelling reason.

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Five Steps to Finding ROI

Amy Sample Ward

Many organizations struggle with the idea of ROI and metrics when it comes to social media because so much of it feels, well, untouchable. Our partnerships and current communication streams aren’t ones that would easily get the attention of or shared by that group of middle and high school students. The benefits?

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Customer Story: The Autism Society of Minnesota Raises Over $25k For Their Virtual Event With CauseVox

CauseVox

To celebrate our 50th year of service to the Minnesota autism community we invited our community to join us for a livestream event full of cooking demonstrations, personal stories, and drawings. We had stories. Virtual Events Improve Your ROI. What that translated to was an incredibly high ROI for this event.

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Are your online campaigns raising or losing money?

Get Fully Funded

Nonprofit budgets are often tight, and each of your campaigns should aim to hit as high a return on investment (ROI) as possible. To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). ROI = (Output / Input) X 100.

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Foolproof Fundraising Letter Template for Small Nonprofits

Get Fully Funded

What story will you tell in the letter? The best return on investment (ROI) for the dollars you spend. Instead, tell a story about someone whose life has been changed by the work your nonprofit does. Start with a short, hooky first sentence and tell a story. Short and hooky will grab the reader’s attention.

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10 Email Marketing Best Practices for Nonprofits

Nonprofit Tech for Good

Feature one to four news stories in your e-newsletter and focus on one story in your fundraising appeals. Through links (underlined text or buttons), e-newsletters send subscribers to your website where they can read the full story and become inspired to take action (donate, sign an online petition, follow on social media, etc.).

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