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The bad news is that this was fake, he said in his own video. The good news is the book is selling. On social media, the sob story has become a go-to strategy for struggling artists chasing virality. Pity appears to be a powerful currency, one that can turn engagement into attention and attention into sales.
By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Stories are windows into new worlds. Now more than ever, nonprofits need to share stories of how they’re making the world better.
A winning strategy for spreading the word about your organization’s work is getting your nonprofit’s story in the news. . A newsstory gets your organization in front of a large audience of potential supporters and gives your organization instant credibility. . But how do you land a newsstory?
We'll update this story throughout the week. Other ThinkPads are getting spec upgrades, while Lenovo claims the new ThinkPad X13 Gen 6 has one of the lightest ThinkPad designs ever. Some of Lenovos concepts have certainly caught our attention. Meta There was more news out of MWC beyond new gear and OS updates.
You really only have a few seconds to grab attention. Get their attention with a “hook” (i.e. something that grabs the viewer’s attention) and then get to the point. Conversations on social media are very much tied to what is going on globally and in the news. Tell One Story at a Time. Save the Best for First.
For most of these users, it’s Instagram Stories. . In just one year, the daily user count for Instagram Stories jumped from 400 million (June 2018) to 500 million. That means that more than half of Instagram’s 1 billion users look at and consume Instagram Stories – EVERY DAY! . Here are 6 ways. . Well, it depends!
The popular news app News Break is announcing that it has raised $115 million in new funding. The press release claims this round makes News Break “one of the first new unicorns of 2021,” but the startup declined to disclose its actual valuation. ” Image Credits: News Break. .
The good news is that you don’t need a substantial budget to enhance your nonprofit’s social media presence. To captivate your audience and make a lasting impression, follow these tips: Tell Your Story : Your nonprofit has a unique story to tell, and it’s essential to share it authentically.
You are limited to 150 characters, so get straight to the point, draw attention to your bio with emojis and campaign hashtags, and include a call-to-call to action. For example, Greenpeace Canada and No Kid Hungry : Story Highlight Covers. That’s good news for nonprofits that don’t have a lot of visual content.
“ Numbers have an important story to tell. Add in news sites, cat videos, promo emails, memes, and podcasts, and you quickly understand why organizations struggle to attract attention. The old data presentation required a lot of cognitive processing , obscuring the story, or the point, behind the numbers and text.
The good news is that once you embrace digital donor engagement tools, most of the grunt work – like donation forms and gift acknowledgements – is done for you through automation. It’s important to find creative ways to capture their attention mid-scroll. It pays to pay attention. So out with the old, and in with the new.
I edited hundreds of stories in 2020, so choosing my favorites would be an exercise in futility. Instead, I’ve tried to gather a sample of Extra Crunch stories that taught me something new. Thanks for reading, and I hope you have a very happy new year. ‘No Meyer/Bay Area News Group. on Sunday, Dec.
Positive news about your mission and programs. With so much stressful, depressing news in the world today, positive news stands out. There is a need for that on Twitter, but framing your Twitter story a little more on the positive side can definitely increase your engagement. Twitter can be mean.
You can also tell powerful stories through the testimonials of the people you serve. . Which stories will resonate the most? For example, the Great Ormond Street Hospital’s newsletter not only includes news about their work, but also upcoming fundraising events, and an inspiring spotlight story. 3) Newsletter.
Stock markets worldwide are soaring on news that a vaccine candidate is 90% effective at preventing COVID-19, and could start coming to market in a matter of months. Investors could be trading too aggressively on what really is news that will take months to impact real economic activity. Of course, it’s early.
In recent years, Poland has been receiving more attention on the startup scene and in tech news. With a vast talent pool of developers and data analysts, the former Soviet satellite state has seen an… This story continues at The Next Web.
Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories. Attract attention with “Snackable” content. Communicate Impact with Stories. Understand your capacity.
A new startup called Gawq wants to tackle the problem of fake news and the “echo chamber” problem created by social media, where our view of the world is shaped by manipulative algorithms and personalized feeds. “I believe journalists and content creators need a new measure for success.
Last month, big news emerged from China's semiconductor industry: Oppo announced it was largely disbanding its Zeku chip division. This story may not have received much attention in the US, but we believe it's significant, meriting mention in the broader context of non-chip companies designing their own chips. We've long.
If you expect to retain your new Giving Tuesday donors, add saying “Thank You” to the top of your to-do list. GuideStar reports that new donors who receive a thank you within 48 hours of donating are four times more likely to give to your organization again.
Almost all media now feature feel-good stories about people and organizations that do good. Even so, getting attention from the shrinking, but highly diversified, press pool still takes persistence and creativity. Here are 6 steps to get the press to tell your story: 1. Tell a riveting story. Start small.
You can also comment about newsstories that relate to your mission. When the college admissions scandal broke, College Bound, an organization that helps low-income students secure college scholarships, they leveraged their expertise on admissions to share their story and build their online reach.
Think about it like you would that area on your main website – You have two seconds to grab the attention your looking for. Tell your story (Keep it short, but get the main points accross). Tell Your Story by Filling in Your History and Milestones . News / Important info for students/families. Add your mission statement.
The Tent Partnership for Refugee s excels in its use of white space to focus a visitor’s attention on videos embedded in their site that best tell their story. Publish content on a regular basis, such as a blog or news section. It takes great skill to know when less is more in terms of text and calls-to-action.
Our 2025 landscape is riddled with social media echo chambers, divisive rhetoric, and a relentless news cycle that sensationalizes conflict. The intention wont just be to raise a few extra dollars, but to cultivate values that are at risk of being lost amid our hyper-digital, attention-fragmented culture. Lets be realistic.
For example, sharing exclusive content, behind-the-scenes stories, or live updates via text messages can drive followers to a nonprofit’s social media pages, creating a more engaged online community. Nonprofits increasingly use mobile messaging to share impactful stories that connect supporters emotionally to the cause.
But heres the good news: 2025 can be the perfect year to strengthen your donor retention with clear goals , a well-thought-out fundraising calendar , a killer fundraising campaign and a refined donor retention strategy to help you keep your supporters year-round. Get it to your donor quickly so that they know youre paying attention.
NPR creates and distributes award-winning news,information, and music programming to a network of 959 independent stations. PETA focuses its attention on preventing animals suffering on factory farms, in the clothing trade, in laboratories, and in the entertainment industry. National Public Radio(NPR) Shop. Jude for anything.
Having had the chance to digest the news and observing where much of the attention on generative AI-related news and stories. It turns out Amazon and AWS did make several generative AI announcements back in mid-April, but they didn't generate as much buzz or initial interest as one might expect. Read Entire Article
Facebook is launching its News tab in the UK in January in a move that’s expected to see the company pay news publishers tens of millions of pounds annually to license their articles, The Guardian reports. Similar to how it works in the US, the news tab will consist of a mix of curated and personalized stories.
Interesting and informative content can truly set your fundraiser apart from the rest, and the right photos can help tell your story in a unique way. Donors love seeing multiple images, so be sure to include additional photos within your fundraiser story. 4) Write a captivating fundraiser story. Keep Help Alive!
By sharing genuine, personal stories, nonprofits could connect more deeply with their audiences, encouraging more substantial and sustained giving. Success Factors: Celebrity Advocacy: Leveraging celebrity power attracts attention and builds trust with potential donors. The good news? Online Donations – St.
That said, the number of businesses fighting for their attention in their inboxes and on their news feeds may have left them feeling a bit fatigued. Make it a point to find them so you’re getting as many eyes on your attention-deserving content as possible. Not to worry. After all, crafting a compelling message is hard work!
And while the presidential election gets the most attention, voters cast their ballots for offices at all levels – congressional, governors, statewide legislators, local, and even ballot referendums – for which the outcomes may make them feel inclined to donate regardless of whether their party won the presidency. Pick up the phone.
It can be newsstories, resources from other websites, information from a partner organization, etc. It shows that you’re paying attention and that you’re grateful for every bit of support. By being a resource to your community and helping others, you quickly build a great reputation online. Activate your network.
Late last month, Artifact , a personalized news reader built by Instagram’s co-founders, opened to the public. The launch was a surprise to many consumers, who wondered why the team behind one of the world’s most iconic social apps would return to startups to focus on one of the toughest areas instead: news.
In a new feature, The Washington Post has written how Telegram’s founder Pavel Durov, “humiliated and outmaneuvered Russia’s state telecommunications regulator,” in preventing the app from being successfully banned. The app eventually morphed into another dissemination tool for state-sponsored news and propaganda.
We held a staff retreat, ate cupcakes decorated with our new logo, and toasted with champagne. We all know versions of this story. But the nightmare of 2020 surprisingly offered us new opportunities for digital success at 18Doors. The good news is, the story had a happy ending.
Now, the good news is that most nonprofits work tirelessly to help improve the lives of individuals and the community in which they operate, thereby renewing their SLO. You want to draw attention to the great work you’re doing (since it’s such a key part of remaining socially and economically sustainable).
Email marketing allows your organization to tell its story to your target audience and increase awareness of your mission in the community. The following email is a newsletter update featuring a recent success story and a few ways to engage with the organization. Consider the following example subject lines: Thank you for your support!
So far, we've learned about some new laptops and phones, as well as upcoming AI updates to Android. We'll update this story throughout the week. Other ThinkPads are getting spec upgrades, while Lenovo claims the new ThinkPad X13 Gen 6 has one of the lightest ThinkPad designs ever. Samsung Photo by Mat Smith for Engadget.
Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. The good news is that great stories are all around you. EVERY nonprofit has stories to tell! What Makes a Good Story?
Actually, they are triplets because Microsoft has a bot named Bing, who receives less attention. Put the Bot to Work Remember the newsstory about the Bing chatbot and New York Times reporter Kevin Roose? The moral of that story—don’t let the bot out of the box until you’ve thoroughly tested its abilities.
The YouTubers who manage those channels know how to tell a story and they are experts in their field. In a YouTube world thought leaders command attention. They will guide your audiences down new paths of discovery and build bridges to member engagement. But I have learned a few things about each of those topics.
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