Bloomerang

DECEMBER 12, 2024

Email marketing for nonprofits is a powerful tool that can do much more for your brand than just raising awareness. Investing in strategic email marketing can amplify your fundraising return on investment (ROI), engage supporters personally, and rally even more people to champion your mission.

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email Marketing Guide Nonprofit 88

Fast Company Tech

FEBRUARY 11, 2025

A viral TikTok video showing an empty book signing for an elderly author tugged at millions of heartsuntil it was exposed as an alleged marketing stunt. “‘My parent did this thing but nobody came to see’ is always a marketing gimmick. She wrote it as a way to deal with her grief, the video’s voiceover explained.

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Nonprofit Tech for Good

MAY 8, 2023

There’s a lot to learn from them about text marketing. Big brands know that texts have an incredibly high open rate—that’s why many of our favorite retailers have adopted a text marketing strategy. Want to learn more about effective text message marketing? The rules for opting in are different for nonprofits.

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Lesson Marketing Nonprofit Mobile 304

Nonprofit Tech for Good

JANUARY 16, 2025

Again, where to feature your social media icons in your newsletter depends upon your digital marketing priorities. It’s a rare moment when your nonprofit has their undivided attention, yet the vast majority of “Thank you” landing pages look like they have not been updated since the early 2000s.

Social Media 228

Social Media Media Social Newsletter 228

Byte Technology

DECEMBER 15, 2021

The natural next step is a marketing plan, right? You can do it that way – but ideally you would have your business plan drafted, then your marketing plan drafted, and then your budget. Here are the top 10 reasons to do a Strategic Marketing Plan. Perhaps you’re seeing a growth in an untapped market or demographic.

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Nonprofit Tech for Good

JUNE 1, 2023

This is the tenth post in a blog and webinar series called 101 Digital Marketing & Fundraising Best Practices for Nonprofits , written and presented by Heather Mansfield. As a result, your nonprofit only has a very brief moment to capture their attention and inspire them to act on behalf of your nonprofit.

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Fast Company Tech

MARCH 18, 2025

Its easy to say that the name of the advertising game has always been attention. Effectively engaging with culture in this pursuit has never been more important or desired by brands and marketers than it is right now, thanks to an ever-fragmented media landscape. Thats whats really earning our attention. Because we care.

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Culture Companies Marketing Celebrate 98

Nonprofit Tech for Good

FEBRUARY 26, 2024

By Rob Leighton , Executive Director and Founder at iMission Institute – a social sector marketing agency and technology consulting firm specializing in helping nonprofits raise more money, fire up engagement, and streamline work. Remember that marketing automation tools are SaaS products (or software as a subscription).

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Application Marketing Nonprofit Tools 276

Nonprofits Source

NOVEMBER 4, 2024

It can sometimes feel overwhelming, but political campaigns are undeniably good at getting attention. As a nonprofit, you might wonder how you can emulate political campaign marketing strategies and success. To get started with text marketing, you must first understand the rules about opt-ins and opt-outs.

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Campaign Marketing Nonprofit Social Media 52

Ars Technica

FEBRUARY 20, 2025

The Amazon Appstore made waves when it launched in 2011 , offering an alternative to what at the time was known as the Android Market. Amazon even scored some early exclusives and gave away a plethora of premium content and Coins to anyone willing to do the legwork of installing the storefront on their Android phone.

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Amazon Alternative Phone Content 128

Whole Whale

MARCH 28, 2025

At Whole Whale, we see too many nonprofits with a too narrow approach to digital marketing that misses out on building long-term relationships and sustainable support at scale. To move your mission forward, you need a full-funnel digital marketing strategyone that nurtures your audience from first touch to lifelong champion.

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Digital Strategy Marketing Nonprofit 52

Association Analytics

OCTOBER 10, 2022

Association membership marketing is much different than marketing a product for sale. With membership marketing, the key is to build loyalty. Fortunately, with data, we can better understand members’ behavior and which marketing channel is most effective to reach our members. Sales are instant. Analyze Performance.

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Analytics Marketing Taxonomy Metrics 169

DNL OmniMedia

FEBRUARY 3, 2025

Marketing is essential to nonprofit success. However, too many nonprofits waste time, money, and resources conducting outreach without a cohesive marketing strategy. One of the best ways to design or refine your strategy in an efficient and effective way is to leverage nonprofit marketing consulting.

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Consultant Marketing Nonprofit Social Media 52

DNL OmniMedia

DECEMBER 12, 2024

To reach the right audience and inspire action, you need a strong understanding of nonprofit marketing essentials and a thorough strategy. We understand how marketing and technology go hand-in-hand, and throughout this guide, we will focus on how to apply nonprofit marketing best practices using your organizations technology.

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Marketing Guide Nonprofit Social Media 52

NonProfit PRO

OCTOBER 19, 2022

With the market cluttered and audiences’ attention spread thin, nonprofit leaders are seeking ways to reach new prospects and keep donors engaged. SMS/MMS strategies offer nonprofits this unique opportunity. Here’s a look at the benefits of text messaging and how to add the channel to your existing campaigns.

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Strategy Donor Channel Attention 259

Nonprofit Tech for Good

MARCH 24, 2025

Pay attention to what they’re telling you, and let it guide your strategy. About the Sponsor Bloomerang is a top-rated nonprofit donor management software that offers a CRM and a full suite of fundraising, marketing, and member management tools. It tells donors their voices matter and directly shapes your future relationship.

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Retention Donor Strategy Nonprofit 218

CauseVox

NOVEMBER 6, 2024

Learn how to create a message that attracts and retains recurring donors, transforming your year-end and year-round marketing for lasting impact. With many worthy causes seeking attention and support. Year-end is responsible for the vast majority of your fundraising, and because of that every nonprofit wants to stand out.

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Donor Attention Causes Fundraising 95

Nonprofit Tech for Good

FEBRUARY 13, 2020

By Josh Kashorek , Director of Marketing at Journity , and advocate for using data to create high-performance nonprofit marketing campaigns. We’ve already discussed that you have a ton of content on your website, and it’s all competing for the attention of your website visitors.

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email Donor Websites Content 354

NonProfit PRO

OCTOBER 3, 2023

While recent advancements in generative AI have captured widespread attention, many businesses have not been able to take part in this transformation. Whether you’re in marketing, fundraising, or IT, we invite you to get to know more about how Bedrock can help you advance mission impact and innovation.

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Attention Amazon Application Generation 240

NonProfit PRO

MAY 10, 2024

There is more competition than ever for your audience's attention. Here's how to amplify your organization's content to grab their attention.

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Content Attention Audience Organization 246

NonProfit PRO

OCTOBER 19, 2023

With so much attention being place on the external use cases of AI, and specifically generative AI, nonprofit leaders may be missing a hidden value of AI – internal use cases.

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International Attention Foundation Model 245

Nonprofit Tech for Good

FEBRUARY 11, 2022

A pop-up is an informational or promotional offer that displays over the top of your website content, with the goal of capturing users’ attention quickly and easily. Make sure you integrate your pop-up submission with your CRM or email marketing software so that users can begin getting drip and nurture campaigns. OptinMonster.

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Engadget

APRIL 1, 2025

After all, people had fewer options, cinemas were busier and studios could rely on the triple-whammy of the box office, rental and VHS markets. After all, there are many instances of things made and sold in small, limited quantities that garner far more attention than something mass-produced.

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Movie Amazon Attention Sound 118

Fast Company Tech

APRIL 1, 2025

That means market-based solutions, a faith in technological innovation, and incremental policy reforms within existing political and economic systems. As business scholars Thomas Davenport and John Beck argue in their book The Attention Economy , in a saturated information landscape, being memorableeven disruptivelyis a strategic advantage.

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NonProfit PRO

JULY 12, 2022

For the nonprofits that prepare and pay attention, it will be an opportunity to engage an entire new donor frontier. For nonprofits, there’s an exciting future event to prepare for, and it's the surge of Generation Z.

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Donor Nonprofit Attention Generation 310

Nonprofit Tech for Good

OCTOBER 17, 2023

Step 2: Utilize Influencer Marketing Influencer marketing wields substantial power, especially when harnessed by nonprofits with a clear mission. These individuals can amplify your message to their followers and bring more attention to your nonprofit. Ever considered Influencer Marketing for your nonprofit?

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Social Media Media Social Influence 331

sgEngage

JUNE 21, 2024

Most nonprofits and educational institutions use a multichannel marketing strategy to engage supporters. Text messages present an impactful opportunity to enhance your marketing strategy and connect with supporters quickly and personally. Create initial SMS marketing content. Update your text marketing strategy as needed.

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Strategy Marketing Channel Donor 115

Charity Village

JANUARY 31, 2024

With over 86,000 registered charities across Canada helping to support Canadians, you would […] The post Upskilling, DEI, and more: 5 key charitable sector trends to pay attention to in 2024 appeared first on CharityVillage.

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Attention Trend Charity Canada 111

sgEngage

NOVEMBER 5, 2024

To get the attention of your donors and increase their engagement, you can make your impact report come to life. By optimizing your digital report to offer a seamless, user-friendly experience on any viewing platform, you can sustain your audience’s attention and strengthen the connection they feel with your organization.

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Digital Impact Practice Report 116

Nonprofit Tech for Good

JULY 18, 2024

Again, where to feature your social media icons in your newsletter depends upon your digital marketing priorities. It’s a rare moment when your nonprofit has their undivided attention, yet the vast majority of “Thank you” landing pages look like they have not been updated since the early 2000s.

Social Media 309

Social Media Media Social Newsletter 309

Fast Company Tech

FEBRUARY 27, 2025

And while you might attract attention with stellar performance, it’s not enough to secure your success as a leader. During executive coaching engagements, I often find leaders realize that they need to start paying attention to their cross-functional relationships. Worse, it might falter due to their feedback. Where do I start?

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Sponsor Relationship Reflection Leadership 116

Fast Company Tech

APRIL 8, 2025

The collection is meant to be provocative, in some ways, and bring attention to the pollution that modern fashion and clothing manufacturing produces. In that way, its not too different from how companies like Beyond Meat and Impossible Meat disrupted the meat industry, or how EVs have shaken up the auto market in recent years.

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Nonprofit Tech for Good

NOVEMBER 3, 2023

By Joe Frye , Account Group Director, Nonprofit and Cause at Town Hall Agency – a full-service marketing & advertising agency built to serve organizations that do good, shape futures, and make the world a better place. This is one of the key reasons that more than 60% of nonprofits already use personalization in their email marketing.

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email Personal Strategy Nonprofit 328

Bloomerang

SEPTEMBER 29, 2023

Coordinating an impactful marketing campaign which runs across several channels remains one of the best ways to capture your audience’s attention. So what are some examples of successful nonprofit marketing campaigns? So what are some examples of successful nonprofit marketing campaigns?

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Byte Technology

SEPTEMBER 16, 2021

In online marketing, we refer to this placement as the very valuable Search Engine Results Page or SERP. The higher visibility your page gets in search results, the greater your possibility to draw the attention of potential customers to your business. SEO is a fundamental component of digital marketing. How does it Work?

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Recode by Vox

FEBRUARY 1, 2025

. | Jim Spellman/WireImage A friend of mine once told me that You are where your attention is. Its the decision about what to pay attention to and what not to pay attention to. Sean Illing How do you define a word like attention? So one way to think about attention is the flash beam of thought.

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Attention Podcast Aggregator Life 69

Nonprofit Tech for Good

FEBRUARY 25, 2023

Where to feature your social media icons in your newsletter depends upon your digital marketing priorities, but at the very least, having the icons featured in the footer helps subscribers who are interested in finding your nonprofit on social media without distracting them from the featured content in your newsletter.

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Social Media Media Social Nonprofit 332