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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

Have Them at Hello Start with an irresistible subject line that’s 50 characters or less and grabs your audience’s attention: Convey urgency. (“Our Newsletters. Automate your thank-you sequences so that, if someone gives you two gifts in one month, they don’t receive the same generic script each time. Ask a question. (“How

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Nonprofit Email Basics: Master Effective Fundraising Communications

sgEngage

HAVE THEM AT HELLO Start with an irresistible subject line that’s 50 characters or less and grabs your audience’s attention: Convey urgency. (“Our Newsletters. Automate your thank-you sequences so that, if someone gives you two gifts in one month, they don’t receive the same generic script each time. Ask a question. (“How

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Ideas You Can Use To Thank Donors During the Holidays

Get Fully Funded

If they donate by check, you should send them a hard copy thank-you letter with tax information by regular postal mail, sent within two business days of when you receive their check. It’s about paying attention to what individual donors like, especially your best donors. Recent print collateral, such as a newsletter or annual report.

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Donor Appreciation: Creating a Strategy (And 22+ Ideas!)

Bloomerang

Create a script that your development team can follow during these follow-up conversations with your new supporters. Customize these scripts based on the segments of supporters who are being called. Provide additional information about your organization through welcome packets, newsletters, and other resources.

Ideas 135
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Donor Appreciation: Creating a Strategy (And 22+ Ideas!)

Bloomerang

Create a script that your development team can follow during these follow-up conversations with your new supporters. Customize these scripts based on the segments of supporters who are being called. Provide additional information about your organization through welcome packets, newsletters, and other resources.

Ideas 135
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8 Ways to Find Major Donors for Your Small Nonprofit

Get Fully Funded

You need to invest time and attention in your top donors to make sure they know they are making that difference. Think about it this way: the more money you want a donor to give, the more time and attention you must invest in the donor. People give big when they feel passionately about a cause and want to make a difference.

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A Conversation with Michael Gilbert on Nonprofit Blogging

Beth's Blog: How Nonprofits Can Use Social Media

Nonprofit Online News is tied with Scripting News (Dave Winer's blog) as the oldest weblog still being published, period. The growth of the web and mailing lists was explosive and I was very interested in remaining well informed. The people who are paying attention are the techies. Q: When did you start publishing?