Remove Attention Remove Influence Remove South Korea
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MCON13 Live Blog: Millennial Giving (Alia McKee, Sea Change Strategies and Justin Wheeler, LINK)

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To influence behavior, we need to understand behavior. This goes across generations--people pay attention to social cues--one of the most powerful behaviors out there. In order to influence behavior we have to understand behavior. JW: There is a lot of competing for attention. Justin Wheeler, LINK.

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