Social Media: Distributed Influence Quantifying the Impact of Social Media - A New White Paper from Edelman
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 17, 2008
pdf) starts the conversation and attempt to address a method to quantify influence. The white includes a summary of discussion from a roundtable of social media experts discussing the attributes and dimensions of influence and how it differs from other attributes, for example attention. There's a lot to digest here.
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