Neon CRM

NOVEMBER 29, 2023

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. With those statistics in mind, let’s take a look at what this reveals about donors. GivingTuesday is a valuable day to engage new donors, reconnect with existing ones, and engage a group of primarily small-dollar donors.

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Lesson North America New York Kentucky 52

Get Fully Funded

OCTOBER 7, 2021

Plus, your nonprofit can attract new supporters interested in advocacy to your cause, growing your supporter network of donors and volunteers. Track your engagement rates on each marketing platform you leverage. If your advocates are also donors. Use your CRM to track relationships with supporters. Focus on volunteer retention.

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Advocacy Strategy Nonprofit Volunteer 59

ASU Lodestar Center

OCTOBER 24, 2017

Email marketing is an essential piece of any nonprofit communication strategy, especially if it's going to be used as a tool for donor engagement and fundraising campaigns. However, how can you ensure that your donors will even read your email? To ensure that your email reaches your donor , you have to take extra measures.

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email Marketing Tips Captivate 40

Tech Soup

JANUARY 19, 2017

2017 is a great time to re-envision and reboot your efforts to keep in touch via email with your constituents, volunteers, and donors. They might be people who attended an event, downloaded a PDF from your website, donated a one-time gift, or signed up as monthly donors. Write less lengthy copy and better headlines.

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Digital Marketing Game Headline 36

BoardAssist

DECEMBER 15, 2014

This post will give you tips for: Drawing donors in to the letter. Upgrading your donors’ gifts. Writing a letter your donors will actually read. Asking lapsed donors to renew their gift. Raising more from your top donors. Following up your appeals so donors say yes. Welcoming new donors. Guaranteed!

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Mail Money Raise Tips 61

Get Fully Funded

AUGUST 1, 2022

One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. When done well, email newsletters can be fast and cheap for you and heartwarming for your donor, basically meeting everyone’s needs. Stay in touch with donors to create regular communications (consistency).

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Newsletter email Create Template 124

Care2

AUGUST 22, 2013

Your board, donors, and activists love it too. Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%). Email: Number of new subscribers, open rates and click through rates, best performing subject lines and topics, and most engaged email audience segment.

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Online Tips Calendar Test 71

Connection Cafe

NOVEMBER 6, 2018

Even if your success doesn’t make national news headlines, you can execute a great giving day that propels your annual giving program forward. While donors might think that a giving day is just one day, the most effective annual giving shops treat day of giving as a midpoint in a larger strategy to acquire and steward new donors.

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Giving Gift Demographics Donor 22

NonProfit Hub

JUNE 20, 2016

The Value: Your success rate skyrockets when you fully understand the process and what your main goal is with the direct mail piece. Think of it as sort of headline or teaser. With the right phrases and copy, you’ll get your donors to keep reading the important stuff. Don’t peak their interest for the wrong reasons.

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Mail Headline Action Mind 34

Nonprofit Tech for Good

JANUARY 10, 2022

These include: Encouraging donations from donors and potential donors. Building a donor base or subscriber base by collecting contact information from those subscribing to newsletters, white papers, and other resources that you make available. Performance: The account must maintain a 5% click-through rate each month.

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Google Grant Guide Nonprofit 334

Connection Cafe

JANUARY 4, 2016

The same trends that are changing the world around us at a rapidly accelerating rate are impacting the fundraising profession in new and exciting ways. Exceed Donor Expectations. Too often, they then watch as 60%, 70% or even 80% of those new donors fail to support them in year two. Fight for every donor. Focus on Impact.

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Fundraising Blackbaud Philanthropy Analytics 20

Nonprofit Tech for Good

NOVEMBER 7, 2020

Many of the issues they champion have taken a backseat in people’s minds this year, as our nation’s attention has been captured by one shocking event after another. There’s still time for your organization to secure important year-end gifts—if you can capture people’s attention and motivate them to support your cause.

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Channel Sierra Leone Story Digital 253

Qgiv

MAY 11, 2021

You can use it to attract new donors, promote a big event, raise awareness about your mission, or even raise funds for targeted projects like capital campaigns or emergency funds. When a donor clicks on your ad, search engines determine how much to charge you based on your maximum bid, which is how much you’re willing to spend per click.

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Google Grant Headline Rate 52

Nonprofits Source

NOVEMBER 3, 2017

Before we dive into those factors, I think it’s important to discuss why SEO is important for nonprofits and how donor preferences are driving the need to invest in search. Donors are shifting their preferences to online giving as their preferred method of donating to causes they care about. Last year saw a 7.9%

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Beginner Digital Marketing Guide 91

M+R

JANUARY 5, 2024

Some of the nonprofits that reported the largest increases in revenue are those providing direct relief in Gaza and Ukraine — urgent, headline-driven campaigns coinciding with the end-of-year season can yield record-breaking results. At the same time, we are seeing big increases in Donor-Advised Fund giving. Check it out! )

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Fundraising New York City Ukraine Channel 111

Care2

FEBRUARY 7, 2009

Although sadly our unabbreviated name is too long to fit the 25-character limit on ad headlines.) The Payoff In October, at the height of the election season, we managed to go over our Google Grants budget, spending $10,212 and earning a click-through rate of 6.43% and a conversion rate of 2.10%.

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Google Grant Social Media Adwords 31

NonProfit Hub

JANUARY 18, 2019

No formulas or complex techniques—just simple and powerful words you can implement into your copy to increase conversion rates. Without them, copy or headlines can become boring and predictable. The Princess Margaret Cancer Foundation puts the name of every donor on a publicly viewed list as a reward for donating. Hassle-Free”.

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Conversation Headline Nonprofit Children 67

Nonprofits Source

MARCH 21, 2018

Whether it’s aid workers, blood donors or people who have been helped by the American Red Cross, they make everyone feel welcome and appreciated. They get people’s attention, not through scaremongering or telling even more lies—they are direct and honest, appealing to just about anyone who will listen. What We Can Learn.

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Social Media Resource Marketing Media 109

Nonprofits Source

SEPTEMBER 8, 2017

However, if you notice deliverability or response rates have declined but your email list is growing, it may be worth taking a look at other providers. I’ll admit these are difficult to accurately measure but they are more influential than click throughs and open rates. But what about engagement from your audience?

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email Marketing Strategy Fundraising 45

Bloomerang

SEPTEMBER 12, 2021

But if you’ve never heard of Bloomerang, we are a provider of donor management software. So like you said, the four-step plan to get more donors to grow your fundraising results. If you just had to rate it on a 1 to 10. What are you offering or promising to your donors and your audience? We love doing them.

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Results Video Donation Fundraising 84

Connection Cafe

APRIL 13, 2018

Ensure you capture your reader’s attention early. It’s also advised to closely monitor your direct mail solicitation response rates and track your ROI. Your school’s direct mail should be designed so it grabs readers’ attention and convinces them to give. Include headlines and plenty of white space to make it easy to read.

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Education Fundraising Mail Offline 23

Nonprofits Source

FEBRUARY 25, 2017

How content marketing influences donor behavior. How to Increase Email Open Rates! ”. Who cares if your email open rate jumps 15% if you don’t have an integrated marketing plan to support the lead nurturing process? Thereby connecting all aspects of your message to donor intent. How to set up Google Search Console.

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Content Leadership Marketing Files 40

Connection Cafe

DECEMBER 22, 2013

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). More and more donors are giving online, especially towards the end of year.

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Story Social Media Nonprofit Content 54

Nonprofits Source

OCTOBER 11, 2017

Planning – Align research with business goals and capabilities (often limited by resources) to attract leads into a paying customer or donor. There’s writer’s block, competition for our attention in the form of social media or our phones, and who can forget about the 50 other responsibilities we have on our plate.

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Process Content Digital Marketing 98

Connection Cafe

JULY 22, 2015

Cloud services are maturing at unprecedented rates and nonprofits now have options they’ve never had before. Nevertheless, the reasons these stories make headlines is because they are the exception, not the rule. Having a mobile-friendly approach to engaging donors has never been more important.

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License Nonprofit Mobile Integration 20

DNL OmniMedia

OCTOBER 22, 2020

Without in-person events and amid increased competition for attention online, being able to reach, engage, and convert new donors online effectively is critical. Let’s explore a few ways that this site promotes engagement through creativity and attention to detail: Responsiveness. Donor-focused content.

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Websites Organization Nonprofit Site 52