Nonprofit Tech for Good

JULY 4, 2021

That’s because a digital strategy can truly transform every aspect of your organization’s work – from marketing to events. The good news is that once you embrace digital donor engagement tools, most of the grunt work – like donation forms and gift acknowledgements – is done for you through automation. It pays to pay attention.

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Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. It’s a good practice to occasionally tag important partners and sponsors in image tweets, but doing so often will only annoy them. Twitter is not for every nonprofit.

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Qgiv

JUNE 10, 2022

The short answer: Digital advertising and marketing. The long(er) answer : You’ll need a comprehensive digital marketing strategy to create and publicize successful virtual fundraising events. What is Digital Marketing? Digital marketing is one of the fastest growing types of marketing. Why Do You Need It?

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Greater Giving

OCTOBER 31, 2023

Let’s dive into the art of creating compelling stories that resonate and inspire action. The Power of Nonprofit Storytelling In a world inundated with information, your nonprofit’s story is what sets you apart. Know Your Audience Before penning down your story, it’s imperative to understand your audience.

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Tech Soup

APRIL 22, 2013

TechSoup's DigiToolbox is back to demo another tool you can pick up to tell your digital story. Step 4 - Add Images & Music. Using the Web and Internet video tsdigs digital storytelling tstellingyourstory' Have you heard of Animoto? In the video we created together, I used the "Vibrance" template style.

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Candid

FEBRUARY 23, 2023

Your nonprofit’s digital presence makes a huge difference in how well you’re able to engage supporters. As such, consider showcasing your mission statement as a sub-headline on your nonprofit’s homepage, appearing just after your nonprofit’s tagline or name, to immediately grab your audience’s attention. Impact stories.

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Blue Fox

OCTOBER 27, 2020

So, what’s the story behind the Blue Fox brand? ​ Here’s the first part: An Accounting Firm’s Marketing Love Story , told by our Founder & CEO, Chantal Sheehan. Meet Juhli (pronounced July) Greene, owner of Greene Image. Chelsea: Tell me a little about Greene Image. Her article is a must read!

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The Science Behind Engaging your Supporters

JANUARY 14, 2019

Digital fundraising is area that has seen huge advances recently, and is expected to continue growing. In the sphere of digital fundraising, the patterns observed in 2018 will continue to inform how nonprofits should build their fundraising strategy for 2019 and the coming years. Digital Storytelling.

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Get Fully Funded

NOVEMBER 14, 2022

Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. The good news is that great stories are all around you. EVERY nonprofit has stories to tell! What Makes a Good Story? What is happening in your hero’s life?

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sgEngage

APRIL 20, 2023

Tell prospective donors your story and mission to show them why your daily operations are important. Interview community members who have been supported by your organization and let them tell their stories in their own words. Your story should have a clear message and a compelling case for support.

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The Modern Nonprofit

AUGUST 22, 2023

In this fast-paced, ever-evolving digital world, it’s important to adapt and harness the power of technology to engage with and benefit from different income sources. Showcase Stories and Impact Products can tell a story. You can personalize this online store with your branding, colors, logos, and images.

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Tech Soup

OCTOBER 1, 2013

Show your fans - images of your volunteers, ambassadors, experts in action are an important part of telling your community story. Pay attention to copyright - stealing content is not okay, so make sure you have the proper licensing and copyright to share your post. Harness that!

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Nonprofit Tech for Good

NOVEMBER 7, 2020

By Allison Weber , founder of Allison Weber Consulting , a fundraising and communications business dedicated to helping mission-driven organizations tell better stories. Stories are windows into new worlds. Now more than ever, nonprofits need to share stories of how they’re making the world better.

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Allegiance Group

MAY 1, 2024

Your nonprofit can have your best year-end campaign by incorporating data-driven planning, tapping into overlooked segments, crafting impactful storytelling strategies, maximizing digital fundraising channels, and cultivating donor fundraising and stewardship throughout the year. Keep reading to find out more! #1

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Nonprofit Tech for Good

NOVEMBER 1, 2020

Written by Findjoo , this is the second post in a series of three about best practices in digital marketing and fundraising for membership organizations and associations. Once you’ve got their attention, people will want to get in touch, to find more information about becoming a member. There are dozens of ways that you can do this.

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Whole Whale

SEPTEMBER 8, 2023

Decades before the dawn of digital ads and social media, advertising legend David Ogilvy penned his seminal book “Ogilvy on Advertising” sharing hard-won lessons on how to effectively persuade consumers. Repeat what works – Keep using effective stories, calls to action, and emotional appeals.

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sgEngage

DECEMBER 5, 2022

Yet, at most foundations, rarely does anyone with a communications background ever review the story this critical document shares with the outside world. All Form 990s had been released as TIFF image files making it both time-consuming and expensive to extract useful data from them. In 2017, Martha S. and Marion L.

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Communication Oregon Grant Portland 95

Nonprofits Source

NOVEMBER 27, 2023

However, relying on digital ads can quickly eat up your marketing budget, and word of mouth might not get you the momentum you need to expand your reach quickly. By regularly generating content on your website, you can expand your digital reach and get visitors excited about your business.

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sgEngage

AUGUST 28, 2023

Get creative with your digital strategy. Along with using your holiday-aligned campaign message as a basis for how you frame your fundraiser, consider: Adding themed images to your emails and website. Adding holiday filters, stickers, or music to social media stories promoting the fundraiser. Thank donors and volunteers often.

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Forum One

APRIL 8, 2021

2020 introduced a myriad of challenges to implementing pre-planned digital strategies. You can reimagine old footage or images by giving them new life on your social media channels. The first layer should be a small tidbit—a “data snack”—that includes simple insights that can grab someone’s attention. Go beyond your site.

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CauseVox

NOVEMBER 23, 2021

Using a specific story and words from one of their alumni, Fiver effectively and emotionally conveys the impact their organization has on participants, and asks their audience to donate today. This is your opportunity to draw donors in with your story and get them personally invested in your cause. Tell A Story.

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Qgiv

JULY 10, 2023

Strength-Based Messaging: A Powerful Tool Thankfully, in recent years, new and long overdue attention has been focused on changing the way we build our donor relationships. The challenges of strength-based messaging Finding the balance in your story. Ensuring you have access to the photos and stories you need to paint the full picture.

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Qgiv

JULY 8, 2021

They explored digital options and came up with a unique way to keep the event and the precious revenue it represented. The Brother Wolf team created innovative digital valentines using the dedication feature in their Qgiv donation form. In fact, it involved in-person cuddling with adoptable kittens and puppies! The Solution.

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Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Be sure that your pitch is visual whether that’s a graphic or image in the body of the email, or a header or footer banner. Fundraiser Stickers for Facebook Stories.

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Achieve

AUGUST 18, 2023

Once you’ve put all of these elements together into a cohesive catalog, print out physical copies and save the catalog as a PDF for digital download. Include a printed catalog with any invitations you mail out, and link to the digital version in social media captions, emails , and the “Events” section of your nonprofit’s website.

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 23, 2011

A few weeks ago, she reported back to the group some of the results of our work with some insights based on Google Analytics charts. Shonali kindly agreed to an interview to share this story more broadly. Click Image to see larger version. Click to see larger image. Why important? What tool did you use? Orange line?

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Analytics Interview Story Chart 100

Get Fully Funded

FEBRUARY 25, 2024

It tells the story of one life being saved. Make them feel good about giving – The story of the dog going blind absolutely tugs at your heartstrings and make you feel good about giving. The right image or video clip can connect better than any words you can write and will hit the donor right in the feelz.

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Get Fully Funded

SEPTEMBER 22, 2021

Getting online and optimizing your digital marketing strategy has become necessary for nonprofits of all sizes. Although building a following online has its own challenges, digital tools have the potential to dramatically increase awareness about your cause and connect you with prospective donors who you might not have otherwise discovered.

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Get Fully Funded

JANUARY 26, 2021

Nonprofit fundraising videos bring your organization’s work to life in a way that written stories just can’t. They speak to supporters with authenticity and display your story in a way that easily grabs the viewer’s heart. There are many ways to tell your organization’s story without asking the people you serve to appear on camera.

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Allegiance Group

APRIL 15, 2024

Digital ad costs have increased much more quickly than direct mail. While the average price per digital ad went up by 24% in 2021, the price to send direct mail increased by only 1.57%. Donors can hold direct mail in their hands, making the message feel more real and inspiring than digital messages. Choose impactful visuals.

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Media Cause

FEBRUARY 28, 2022

If why people should care can’t be figured out at a stop light, it’s too complex for a digital audience. Users are usually on their endless scrolling journey, so it can be hard to capture their attention. . Pros: Can tell a more developed story at once. Can do a drip campaign where you tell a bit of the story at a time. .

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Get Fully Funded

JUNE 16, 2022

Metrics like these measure your digital marketing campaigns in different ways, but they all seek to answer the same question: “Are your campaigns raising or losing money?” . Pay attention to communication preferences. Visuals grab attention, especially when your supporters are scrolling through text-only messages.

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Tech Soup

DECEMBER 18, 2014

With most people online via their smartphones and tablets these days, if you want to get their attention, you basically have to do it with images rather than words. No one has more important stories to tell than nonprofits. This post by Jeff Bullas may give you some ideas about how to tell your story visually. spanhidden.

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Twenti - Digital Marketing For Nonprofits

SEPTEMBER 1, 2019

Make-A-Wish is all about personal stories and experiences, which makes compelling content that people really want to know about, as well as being powerful to convert supporters to donors. They use YouTube videos to show the world these interesting stories, driving support for their nonprofit. WATERisLIFE: #firstworldproblems.

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Allegiance Group

NOVEMBER 2, 2023

In today’s digital landscape, integrating social media buttons on your nonprofit website signifies a commitment to fostering engagement, driving awareness, and facilitating convenient avenues for supporters to contribute. Optimize your page’s images and content, utilize caching techniques, and invest in a reliable hosting service.

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Bloomerang

JULY 26, 2021

Investing in digital-first fundraising and marketing communications. Your website serves as the central hub for your digital strategy, followed closely by the ways you drive folks to your website, including email, blog posts, newsletters, social media, text messaging, QR codes in print media, and advertising.

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Greater Giving

MARCH 4, 2021

Data specialist – This person will focus his or her attention on the types of people who are engaging with your event and watch the measurements that ensure you are reaching the goals you’ve set for the event. Host – Your host, or master of ceremonies, must be able to work well on camera and in a digital world.

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