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5 Design Techniques That Will Increase the Lifespan of Your Nonprofit’s Website

Nonprofit Tech for Good

The mindset (or emotional journey) helps you understand how to write the content, the order in which people will be visiting links, and even what colors would be more appropriate to use. Extra information is available further down the page, but they encourage action right away instead of trying to educate. 2) Relief International.

Technique 332
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6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

What creates more awareness and connects you to people who share your mission is expert content. You can use sites like Answer the Public to learn what people are asking in Google to better understand the concerns of your donors and create content for them and to attract people like them. 5) SEO can help you get local attention.

St. Louis 234
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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

According to a 2020 Edelman study , 89% of decision-makers surveyed believe that thought leadership improves their perceptions of an organization — yet only 17% of them rate the quality of the information they read as very good or excellent. And, don’t rely on information that’s several years old.

YouTube 221
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Content Curation: Are You A Fire Hose or A Focusing Lens?

Beth's Blog: How Nonprofits Can Use Social Media

Does your nonprofit do content curation as part of its content strategy? Content curation is the organizing, filtering and “making sense of” information on the web and sharing the very best pieces of content that you’ve cherry picked and shared with your network.

Content 98
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3 Strategies to create an effective nonprofit homepage

Candid

However, with the right strategies, you can create an attractive homepage that inspires site visitors to continue interacting with your content and engaging with your organization. If you’re wondering where to get started, consider showcasing content on your homepage that highlights the following elements: Mission.

Effective 112
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Supercharge Giving Tuesday Contributions with an Optimized Donation Page

The Modern Nonprofit

A giving page works by informing potential donors about your cause, explaining how their donations will be used, and providing a straightforward way to donate. Unfortunately, subpar formatting, uninspiring content, and other mishaps could be holding back your fundraising efforts. Sounds pretty smooth, right?

Donation 105
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Launching a successful nonprofit communications campaign

Candid

The audience should set the tone for your campaign, including the messaging and content creation. Types of advertisements, topics, and content they respond to. Where they look for information online, such as the media outlets, thought leaders, or social media accounts they follow.