Nonprofit Tech for Good

JANUARY 20, 2023

By Jessica Fox , Content Manager at Eventgroove – a one-stop platform for virtual, hybrid, and in-person events that offers event management, online fundraising, ticketing, and online storefronts for print and digital merchandise. Pay attention to what is working—not only the type of campaign but individual aspects of each fundraiser.

Fundraising 347

Fundraising Nonprofit Ideas Virtual 347

Nonprofit Tech for Good

APRIL 2, 2023

It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content. This information can then be given to your donors and used on your marketing channels.

Tools 360

Tools Fundraising Analytics Analysis 360

NonProfit Hub

APRIL 17, 2024

The best blogs engage audiences by making personal connections with readers and sharing insider mission information. This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community.

Practice 36

Practice Organization Nonprofit Content 36

M+R

JANUARY 24, 2022

Good creative is essential because it’s how we seize attention in incredibly busy spaces. But here’s the thing: The audience for a piece of creative must believe the content is relevant to them, or they will ignore it. Does our creative reflect the demographics of the audiences we want to reach? Source: Girls Inc.

Effective 93

Effective Rhode Island Build Demographics 93

Cloud 4 Good

APRIL 27, 2021

While diving into a Cloud for Good-specific Workbench within the Analyze feature, I discovered something interesting pertaining to the demographics of the individuals who interact with our brand on Twitter – over 90% of the individuals are classified as male within the social platform. How Inferred Demographics Can Skew Analytics.

Social Media 68

Social Media Personal Demographics Media 68

TechImpact

JUNE 2, 2014

Despite the amount of free services available on the internet for uploading and playing video, nonprofits struggle identifying what video content to create, and how it can help complete their mission. More effectively raise awareness. The number one problem a lot of nonprofits face is their inability to get noticed.

Video 220

Video Nonprofit Demographics Tech 220

Pamela Grow

FEBRUARY 27, 2024

You might set a SMART goal like this: “Increase the number of matching gifts we receive by 15% before April of next year through informational social media posts and personalized email outreach to match-eligible donors.” Marketing is not just about producing powerful content and sharing it on your platforms. Demographics.

Digital 59

Digital Marketing Create Social Media 59

Qgiv

JUNE 6, 2023

Facebook allows you to target specific demographics for a minimum of one dollar a day. A strategy will keep you on top of your marketing goals and tell you when to post your social media content for the highest impact. Include your ad campaigns in your content calendar to maximize their return on investment.

Facebook 86

Facebook Guide Demographics Nonprofit 86

sgEngage

OCTOBER 14, 2022

What type of content do they respond to best? blogs, videos, photos, etc… Social media platform insights can offer a lot of this information but doing an informal survey or poll can also work to learn more about your audiences. For more information on how Blackbaud Altru can help your organization, click here.

Communication 78

Communication email Marketing Museum 78

TechImpact

SEPTEMBER 17, 2014

Because every nonprofit’s mission, size, audience, and the variety of content it posts varies wildly, the traffic and analytics supporting that website are going to be intrinsically different. Gathering and reporting on this information can provide invaluable insight to drive content to your website, and keep it there.

Analytics 158

Analytics Websites Nonprofit Attention 158

TechImpact

JANUARY 16, 2014

The one demographic that is increasingly difficult for nonprofits to reach is the nation’s youth. With shortening attention spans and so many other outlets vying for their attention, reaching the youth audience may seem like a daunting task. Today’s youth potentially have the shortest attention spans in the history of the world.

Social Media 165

Social Media Flash Attention Nonprofit 165

Nonprofit Tech for Good

AUGUST 29, 2019

Médecins Sans Frontières (MSF) shares attention-grabbing staff stories from the front lines, to raise awareness of international crises such as the violent campaign against the Rohingya people in Myanmar: View Story. Share helpful, valuable information on the issue. In terms of posting cadence – how much should you post?

Money 279

Money Raise Donation Ideas 279

AccelEvents

MARCH 4, 2021

With the events industry focused on hybrid and virtual events instead of more traditional live events, event producers need to pay careful attention to the attendee experience. When you take the time to define what you hope to accomplish and understand the demographics of your ideal attendee, you can better tailor the event to these aims.

Virtual 98

Virtual Experiment Create Poll 98

TechImpact

JULY 30, 2014

Image courtesy of Google User Content. You’ve undoubtedly targeted a specific audience or demographic with a fundraising push, or with a specific message. Try using your audience personas you developed as guidelines for what different demographics you want to track and report on. Google Analytics, where would I be without you?”.

Analytics 223

Analytics Statistics Google Demographics 223

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

Search 59

Search Alternative Social Social Media 59

Nonprofits Source

JUNE 26, 2024

To add emotional appeal to this information, incorporate the following into your marketing materials: Beneficiaries’ stories: There is no better motivation than hearing the front-line stories of how contributions to your nonprofit change lives!

Gift 52

Gift Program Marketing Strategy 52

Nonprofits Source

OCTOBER 11, 2023

Prospect research allows you to evaluate donors’ capacity to give using information such as business affiliations, stock ownership, and home value. The other type of data nonprofits collect as part of prospect research is philanthropic data, including personal information, past giving, and nonprofit engagement history.

Social Media 52

Social Media Data Media Atlanta 52

Allegiance Group

JUNE 13, 2024

As a busy nonprofit professional, you might be tempted to skip this step and start creating content for your marketing campaign. These tools aggregate and organize information about your supporters, past campaigns, and the broader market. Collect the information you need about your audience to create effective content.

Marketing 52

Marketing Analysis Nonprofit Audience 52

Qgiv

JANUARY 8, 2024

Through specific prompts, nonprofits are using ChatGPT for content creation in a variety of ways, including writing fundraising appeals, donor thank-yous and thank-you receipts, and creating resources for volunteers and P2P participants. A well-informed donor is a committed donor! For example, ChatGPT is easy to learn and use.

Trend 52

Trend Raise Tools Tips 52

sgEngage

JULY 20, 2023

Your role as a grantmaker could involve providing guidance on ethical and trauma-informed storytelling practices , ensuring that an individual’s story is shared with dignity and respect. By using storytelling, nonprofits can translate abstract concepts into relatable narratives that capture the attention and empathy of their audience.

Storytelling 65

Storytelling Impact Help Demonstration 65

Qgiv

JANUARY 12, 2023

With social media, you can connect with your donors in real time and give them information about the work you’re doing and a peek behind the curtain at the people that make your mission a success. Use your past social media statistics to inform your current goals and to make sure they’re realistic. Set SMART goals. What do they like?

Social Media 52

Social Media Strategy Media Donor 52

NonProfit Hub

SEPTEMBER 30, 2020

Information is important in any field. As such, it’s important to pay attention to what the competition is up to. By involving a small portion of your demographic with the test, it’s possible to see the potential results on a larger scale before delving into a full-fledged marketing campaign.

Marketing 89

Marketing Data Strategy Test 89

sgEngage

APRIL 18, 2022

With the ongoing COVID-19 pandemic and vaccination campaigns capturing public attention, accurate, user-friendly healthcare websites are more crucial than ever. Optimizing your healthcare organization or hospital’s website design ensures patients and community members can find the information they need quickly and without hassle.

Websites 80

Websites Organization Tips Map 80

Neon CRM

OCTOBER 31, 2023

How can you connect with your donors despite all the other ads, social messages, texts, and emails that are vying for their attention? Showing impact numbers and, more importantly, stories keep donors informed and engaged. But value can also mean any experience or information that adds something to your donors’ day-to-day lives.

Donor 98

Donor Strategy Nonprofit Phone 98

Qgiv

JULY 21, 2022

Instead of personal updates and other news, LinkedIn is for professional content and connections. When people search for your organization on LinkedIn, the first thing they’ll see is your company page, so it’s important that your page is as informative as possible. Create interesting content. Take advantage of sponsored content.

Linkedin 52

Linkedin Social Media Practice Media 52

DipJar

SEPTEMBER 12, 2022

Producing irrelevant content. Demographics . With this information at your disposal, you can get strategic about how to target each donor segment. TikTok has always been about video, but platforms like Instagram and Facebook are now also prioritizing this interactive content—because it works! . Conduct a content audit.

Marketing 52

Marketing Social Media Nonprofit Integration 52

AccelEvents

MARCH 4, 2021

With the events industry focused on hybrid and virtual events instead of more traditional live events, event producers need to pay careful attention to the attendee experience. When you take the time to define what you hope to accomplish and understand the demographics of your ideal attendee, you can better tailor the event to these aims.

Virtual 52

Virtual Experiment Create Poll 52

Greater Giving

FEBRUARY 25, 2021

They educate and entertain viewers quickly, feeding information to them in a comfortable, effective way. Because time is limited, you should begin with an attention-grabbing image and/or statement, then start right in and tell the story that you want to be known through a narrative arc that will take your donors on a journey.

Video 87

Video Nonprofit Images Awareness 87

NonProfit Hub

JANUARY 28, 2021

For a nonprofit organization, the primary goal for sending an email is to grab donors’ attention, and if that’s true for you, too, segmenting should be the first thing you should work upon. Get as much information from users as possible during the signup process to strengthen demographic segmenting. Poor segmentation.

email 84

email Marketing Spam Rate 84

DipJar

JUNE 20, 2023

Offering perks to loyal supporters also leaves you more attention to focus on attracting new donations. Member management software not only keeps track of your members, but also member demographics, preferences, and their history with your organization. Opportunities to grow donor support through tiers. Money management.

FAQ 52

FAQ Program Guide Arkansas 52

Byte Technology

NOVEMBER 5, 2015

Writing a blog and keeping the content fresh and engaging can be hard work, but it pays off. Post up-to-date information, respond to comments and delve into analytics to see what’s working and what isn’t for a solid four hours each week. Facebook is an almost must-have for today’s non-profits.

Social Media 100

Social Media Profit Media Time 100

sgEngage

APRIL 6, 2022

Email content . To communicate well, it’s important to understand the typical person in your target audience (their interests, demographic information, etc.). What other information might be helpful to know about individuals so you can customize your email communications? How can you collect other important information?

email 77

email Communication Create Fundraising 77

Nonprofits Source

FEBRUARY 24, 2023

Then, tailor your communications according to each persona’s demographics, behaviors, and motivations. Create landing pages with information about your products, services, and upcoming events. To ensure these pages perform well and attract attention, you should: Prioritize mobile-friendliness. Send surveys.

Map 52

Map Digital Business Marketing 52

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. Conduct data hygiene efforts to keep information clean. Team DNL provides Digital Nonprofit Leadership to mid-sized and large nonprofit organizations.

Analytics 52

Analytics Org Adwords Metrics 52

AccelEvents

JUNE 24, 2021

With events shifting from in-person to virtual and now to hybrid formats, the way attendees experience and interact with event content has also changed. . Table of Contents. **. Attendees came together in a physical location to consume event content while networking with other attendees and exhibitors. The Shift in Events.

Guide 93

Guide Virtual Registration Platform 93

Qgiv

NOVEMBER 1, 2022

Organize your donors into different groups using information you’ve collected about them in your donor database. Demographic information, giving history, event attendance records, and volunteer engagement are all great ways of categorizing your donors so you can write more specific donation asks. Tell a story.

Giving 52

Giving Gift Mail Donation 52

Get Fully Funded

FEBRUARY 2, 2022

However, the most effective communication is directly informed by and integrated into all of your functions and the nonprofit tools you use. . Whatever it is you’re writing, you want to get your supporter’s attention right away and make them want to keep reading. Your member relations shouldn’t be an afterthought. Store donor data.

Communication 52

Communication Strategy Storytelling Social Media 52