NetWits

JUNE 8, 2012

Users have short attention spans. Integrating the social experience into your organization’s web site will help promote the channel, engage supporters, and provide a constant source of dynamic content …” - Melanie Mathos and Chad Norman “101 Social Media Tactics for Nonprofits: A Field Guide.”. Keep Content Fresh.

Websites 195

Websites Effective Chad Nonprofit 195

Nonprofit Tech for Good

APRIL 12, 2019

You can also comment about news stories that relate to your mission. When the college admissions scandal broke, College Bound, an organization that helps low-income students secure college scholarships, they leveraged their expertise on admissions to share their story and build their online reach. Use more video.

St. Louis 240

St. Louis Headline Search Google 240

Nonprofit Tech for Good

SEPTEMBER 19, 2024

25% RED: Multi-channel Fundraising Utilizing a combination of digital tools, social media, email, website, and traditional media allowed these nonprofits to reach diverse demographics several times. Multi-channel strategies were crucial for broad outreach, frequency and engagement. Online Donations – St. The good news?

Campaign 195

Campaign Google Giving Nonprofit 195

Byte Technology

AUGUST 19, 2015

It’s a unique format that gets attention, and it can be shared on a variety of social media platforms such as Facebook and Twitter. Chogger lets you create one-of-a-kind comic strips in a short-story format filled with your own photos that are easy to customize. Never underestimate the power of being playful with your message.

Story 100

Story Tools Help Online 100

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 15, 2013

One of my favorite sections of the site includes the benchmarking data for foundation use of social media by channel which makes it very easy to do research. What caught my eye immediately was the infographic that summarizes data about how foundations are using social media.

Studies 119

Studies Research Trend North America 119

.orgSource

AUGUST 28, 2023

The YouTubers who manage those channels know how to tell a story and they are experts in their field. Do any of your members have their own channel? In a YouTube world thought leaders command attention. But I have learned a few things about each of those topics. For one compelling reason.

YouTube 221

YouTube Industry Leadership Podcast 221

EveryAction

MARCH 29, 2023

How to acquire advocacy audiences We’re going to break things down even further by looking specifically at messaging , channels , and CTAs to consider for acquiring advocacy audiences. Ultimately, your acquisition-focused messaging should be a throughline across these various tactics and channels.

Advocacy 177

Advocacy Audience Channel Mind 177

NetWits

JULY 6, 2011

As you get more and more involved in using social media, be sure to claim your land by creating your organization’s Facebook page, Twitter account, YouTube channel, LinkedIn profile, etc. It can be news stories, resources from other websites, information from a partner organization, etc. Claim your land. Activate your network.

Social Media 273

Social Media Site Social Media 273

.orgSource

JULY 22, 2024

Expectations for high-touch service and personal attention are rising steadily. My June 24 post , the first half of the Pathways story, described the importance of discovering what your members need and the attitudes and behavior that will capture their engagement and loyalty. We call this collection of strategies Association 4.0.

Associations 221

Associations Phase Exercise Leadership 221

Forum One

JULY 13, 2022

Increasingly, organizations of all sizes have access to digital tools that provide data, but data storytelling—making facts relatable and actionable—takes additional effort to transform data into tangible stories. Attract attention with “Snackable” content. Communicate Impact with Stories. Understand your capacity.

Story 73

Story Data Storytelling Lesson 73

Bloomerang

APRIL 6, 2021

Deciding on the channels through which to send your appeals can be tough—there are so many ways to reach donors these days. A multi-channel fundraising strategy, or one that targets donors through a variety of mediums, is most likely to reach the widest audience and result in maximum funds raised. What is multi-channel fundraising?

Mail 64

Mail Channel Strategy Fundraising 64

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 24, 2014

One thing we learned is that heavy social media users are more likely to be new donors to the charity after encountering them on social media channels. The infographic also summarizes some best practices for nonprofits for crowd funding platforms: Tell engaging and personal stories to connect people to their fundraiser in an authentic way.

Practice 131

Practice Data Statistics Social Media 131

Candid

MARCH 22, 2022

So many things are competing for your supporters’ (and potential supporters’) attention, from the latest meme to their endless email queue—how can you capture their interest amidst all that noise? The answer: tell an engaging story. So those are very four key elements to telling a compelling story that really can get people to act.

Story 64

Story Tips Online Meme 64

EveryAction

JULY 3, 2023

When a donor fills out an automatically mobile-optimized EveryAction donation page, you’ll be able to instantly use that data to inform campaigns in other channels, from email to telemarketing. There’s a ton of competition for your donors’ attention online, especially during the year-end season. Make full use of your blog content.

Virtual 190

Virtual Site Support Fundraising 190

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 14, 2017

In a digital age where there is so much online available online and attention is your supporter’s most precious resource, are you saving or seizing it? Part Two covers the mechanics finding, writing, and sharing compelling stories, as well as addressing some very common storytelling challenges. They all have stories of.

Storytelling 118

Storytelling Digital Review Chapter 118

3rd Sector Labs

AUGUST 15, 2014

Data and story-telling. For starters, data is an indispensable part of the story-telling to your donors and constituents, facilitating the formation of longer term relationships. And let’s not forget that data captures people’s attention. Use small data (i.e. Most organizations utilize multichannel fundraising.

Digital 138

Digital Data Marketing Org 138

NonProfit Hub

JANUARY 14, 2021

Almost all media now feature feel-good stories about people and organizations that do good. Even so, getting attention from the shrinking, but highly diversified, press pool still takes persistence and creativity. Here are 6 steps to get the press to tell your story: 1. Tell a riveting story. Start small.

Press 67

Press Story Local Blogger 67

Qgiv

JULY 27, 2021

She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. Watch her recent webinar, 6 Types of Stories You Should Be Telling on Social Media. If you have a great post or a great story, you can share it lots of different ways.

Social Media 138

Social Media Media Tips Social 138

Nonprofit Tech for Good

APRIL 2, 2023

This will create a great first draft, but it’s important to personalize the content by adding stories from your community or sharing updates on the progress made towards achieving your mission. This information can then be given to your donors and used on your marketing channels.

Tools 359

Tools Fundraising Analytics Analysis 359

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 14, 2014

Here’s a storify of the curated tweets , but I wanted to pull out one of the questions that came up: “How do I get my nonprofit’s CEO to pay attention to social let alone use it?” Get Their Attention: “Camp outside their door.” Show Examples of Peers: Sometimes peer pressure can motivate.

Social Media 120

Social Media Twitter San Antonio Media 120

Qgiv

JULY 21, 2022

Multi-channel marketing is the practice of communicating and marketing across many channels. By leveraging multiple communication channels—email, mobile, direct mail, websites, social media, paid and earned media, SEO, and more, you expand your reach to engage new donors and supporters. Why is it important for nonprofits?

Channel 59

Channel Marketing Fundraising Mail 59

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

Social channels are also used to continue to cultivate and engage with the donor to retain them. 3: Socialize your content with compelling stories that inspire people to donate. What’s the story you’re telling about how you will use the money raised to reach your outcomes? And the moral of the story is….

Fund 132

Fund Campaign Practice Giving 132

.orgSource

JANUARY 22, 2024

Instead of looking at your relationship as a series of transactions, it becomes a holistic progression that is carefully orchestrated across all communications channels. Pay attention to the voice of your customers and believe what they are telling you. Context is the color that makes facts a story.

Life 221

Life Digital Data Skills 221

DNL OmniMedia

AUGUST 25, 2021

You’ve read articles about up-and-coming communications channels and whether you should incorporate them into your nonprofit outreach strategy. But, the fact of the matter is, the channels you employ will have little impact on your outreach strategy if the messages you send through those channels are subpar. Let’s get started.

Storytelling 98

Storytelling Digital Marketing Guide 98

Eric Jacobsen Blog

OCTOBER 11, 2020

Today, we look back to 2016 : 2016 brought the much anticipated release of Paul Smith 's book, Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale. I'm a big fan of Paul's earlier best-sellers, including Lead with a Story and Parenting with a Story. It causes buyers to put down their defenses.

Story 52

Story Storytelling Chapter Teach 52

CauseVox

DECEMBER 2, 2024

Think back on what made the day successful—was it the heartfelt story shared on social media, the surge of donations from a matching gift, or the high open rate on a well-crafted email appeal ? But data only tells part of the story. Then follow up with impact stories that show how their support has changed lives.

Campaign 77

Campaign Fundraising Gift Reflection 77

Get Fully Funded

NOVEMBER 14, 2022

Everyone loves a good story, and your skills in storytelling for nonprofits can make the difference between getting big bucks and donation requests that fall flat. The good news is that great stories are all around you. EVERY nonprofit has stories to tell! What Makes a Good Story? What is happening in your hero’s life?

Storytelling 139

Storytelling Fund Raise Music 139

Eric Jacobsen Blog

FEBRUARY 25, 2021

Today, we look back to 2016 : 2016 brought the much anticipated release of Paul Smith 's book, Sell with a Story: How to Capture Attention, Build Trust, and Close the Sale. I'm a big fan of Paul's earlier best-sellers, including Lead with a Story and Parenting with a Story. It causes buyers to put down their defenses.

Story 52

Story Storytelling Chapter Teach 52

EveryAction

JUNE 21, 2023

While there’s often increased attention on issues affecting the community during Pride month, meaningful and lasting change happens when advocacy happens year-round. Why LGBTQ+ advocacy is always-on from here on It’s more important than ever for LGBTQ+ organizations to effectively advocate on behalf of LGBTQ+ people.

Advocacy 199

Advocacy Generation Strategy Awareness 199

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2014

The campaign included creating nonprofit impact videos and stories based on issue areas, such as land use, violence, obesity, volunteerism, etc. The videos and stories would be shared by social media and multiple channels and would also be available on the DonorEdge site. The campaign would have a media partner and “Media Day.”

Reflection 114

Reflection Conference Homeless Learning 114

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 8, 2016

Working in collaboration with the Bill & Melinda Gates Foundation and Facebook, the contest invites “everyday givers” to reflect upon why they give to a certain nonprofit organization and then share these personal stories on social media. Telling Stories with a Purpose – Rockefeller Foundation. Center for StoryBased Strategy.

Grant 101

Grant Storytelling Contest Philanthropy 101

Nonprofit Tech for Good

JANUARY 3, 2012

The Daily Show remembers the important stories of 2011 so you don’t have to. . For 2012, watch how the early adopters use text messaging to drive traffic to their mobile content and inspire donors to give through mobile channels. Pay attention to Internet TV trend and consider launching your own TV station.

Social Media 234

Social Media Media Management Social 234

Get Fully Funded

AUGUST 1, 2022

But hey, I’m sure you’ve opted out from things that just no longer captured your attention. Set her heart on fire with stories of real lives and real change – it’s what she wants to know after giving. ONE Success story. Kick off your newsletter by sharing one good story that shows how your nonprofit is making a difference.

Newsletter 124

Newsletter email Create Template 124

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 1, 2016

All of us have access to our own communication channels (social media platforms, email, recommendation sites, etc.) These channels have shifted power from the nonprofit to the donor. In a sharing economy, your story and the way it’s told is not completely under your control. 3: Donors Hold Power.

Share 129

Share Fundraising San Francisco Storytelling 129

Get Fully Funded

JULY 23, 2023

Investing in compelling videos on your YouTube channel gives you content for your YouTube audience, and you can market that content across other channels. Don’t try to tell your organization’s entire story. Pick one tiny piece of your work and tell that story, focusing on the lives that were changed because of your organization.

Social Media 98

Social Media Media Strategy Social 98

Beth's Blog: How Nonprofits Can Use Social Media

MAY 23, 2017

The challenges: Explosion of online media channels. Stories are social. The importance of digital reputation management – stories last forever and can spread quickly. Some things have not changed: Time and attention are finite. Everyone loves a good story. A multi-screen world. Content is king.

Donor 89

Donor Learning Online Fundraising 89

Bloomerang

NOVEMBER 1, 2024

Grateful, multi-channel impact reporting It’s time to tweak the “ ask, thank, report, repeat ” formula to add in a lot more reporting across the myriad media channels your constituents use. Even adding impact stories to your newsletter is not enough. Humans are wired for stories. Multiple times. Multiple places.

Tips 90

Tips Strategy Meme Statistics 90