Remove Attention Remove Captivate Remove Children Remove Hunger
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How to Use Storytelling for Nonprofits to Tug Heartstrings and Raise Funds

Get Fully Funded

For our fictitious story, the plot is that many children only eat one meal a day — dinner. For example, our plot is that many children eat one meal a day and do poorly in school. They’re just overall happier children, and their success at school sets them up for success later in life! What is happening in your hero’s life?

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Captivology: The Science of Capturing People’s Attention

Beth's Blog: How Nonprofits Can Use Social Media

The book shares how and why our mind pays attention to some events, ideas, or people and not others. Parr uses the metaphor of building a fire to describe how capturing attention works. There are three stages starting with ignition, what captures immediate attention. It is based on reciprocity.

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112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.

Connection Cafe

With the ever declining attention span of your audience, it’s necessary that you start appealing to a broader range of senses. You know that in order to catch and keep the attention of new donors and current donors, you have to tell stories. But how much attention is being paid to ensure that your people know you?

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