Scanning for Good: How One Nonprofit Used QR Codes to Raise Awareness
NetWits
MARCH 3, 2011
When The Pancreatic Cancer Action Network was brainstorming ideas for their awareness event at an L.A. Kings game, QR codes were top of mind. When the Pancreatic Cancer Action Network designed the flyer for their awareness night, they included two new calls to action: 1) a mobile opt-in via text message and 2) a QR code.
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