Second Life: Issue Awareness Raising Campaigns
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 5, 2006
I.e. "Hey, idiot, get your head out of the digital sand and pay attention to things that matter." According to my colleague Rik Riel, this campaign is sponsored by the Spanish NGO Mensajeros de la Paz , which is leveraging various new media to draw attention to their work. There's YouTube video here.
50 
Let's personalize your content