Nonprofit Tech for Good

JANUARY 16, 2022

When you’re able to set the stage with analytics and donor attributes – like their wealth rating, public giving records, and personal interests – you can strengthen your understanding of each donor segment, and position your asks to speak to specific audiences. Winter 2022. Related Resources: Social Media best Practices for Nonprofits.

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Strategy Fundraising Social Media Nonprofit 261

CauseVox

AUGUST 12, 2024

With so many causes vying for attention, standing out can feel like an impossible task. Whether you’re a seasoned pro or just dipping your toes in, we’ve got the tips and tricks to help you reach your goals. It’s perfect for specific projects or emergencies where you can tell a compelling story and set a clear goal.

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Guide Campaign Fundraising Nonprofit 72

Candid

SEPTEMBER 7, 2023

Today, we are celebrating our first anniversary of short-form video on TikTok , Instagram Reels , and YouTube Shorts. What began as a three-month experiment has now blossomed into a consistent social media video production program. Here is a snapshot of what happened and our tips for creating short-form videos at your nonprofit.

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YouTube Tips Script Social Media 121

See3

OCTOBER 3, 2014

Image in header made by MushroomNetworks.com If the goal of your video is to rack up YouTube views, you have some tough competition. As we often tell our video clients, nonprofits are ultimately competing against cat videos for their audience’s attention. If you […].

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YouTube Video Free Images 97

Achieve

AUGUST 12, 2021

Add a visual element with images and videos. Communicate with your audience by showing engaging photos of your work or a testimonial. In other words, social media presents the perfect opportunity to expand your audience and connect with passionate new networks of prospective donors. . from a staff member or volunteer. .

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Audience Tips Fundraising Social Media 82

NonProfit Hub

AUGUST 19, 2020

Video marketing is probably the best medium available at the moment for engaging audiences and promoting messages. According to research by HubSpot, 90% of users make decisions based somewhat on videos, and 92% of viewers on mobile platforms share video with others. Firstly, why are you making it? Storyboard It Out.

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Video Marketing Storyboard Tips 63

Pamela Grow

FEBRUARY 27, 2024

A holistic nonprofit digital marketing plan involves weaving together multiple channels and strategies into a unified approach that resonates with your target audience. Outline your digital marketing goals. Before you start crafting your messages, it’s important to define clear goals to guide your digital marketing activities.

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Digital Marketing Create Social Media 59

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. Once you’ve got their attention, people will want to get in touch, to find more information about becoming a member. This will give you the best chance of getting your posts in front of your target audience.

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Social Media Associations Media Social 336

Neon CRM

JULY 13, 2023

Nonprofits are able to grow their audience by tapping into GivingTuesday’s large, global social media community. Create a Graphics Package Before you can draw in donations on GivingTuesday, the goal is to increase your campaign’s visibility to your community. Video can also be an excellent format for sharing statistics and quotes.

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Social Media Ideas Media Donor 98

Qgiv

JUNE 6, 2023

A strategy will keep you on top of your marketing goals and tell you when to post your social media content for the highest impact. How do you target the right audience for Facebook Ads for nonprofits? Once you’ve chosen which post you want to boost, pick a target audience, a budget, and the duration of time the boosted post will run.

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Facebook Guide Nonprofit Demographics 86

Allegiance Group

SEPTEMBER 18, 2024

Social media, emails, texts, digital ads, videos, and even printed mailers offer opportunities to connect in more personal and customized ways. Both components work toward the same goal but in ways that take advantage of each channel’s strengths. The goal is fluidity. The same goes for your nonprofit constituents. Be consistent.

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Channel Build Mail Structure 52

EveryAction

JANUARY 25, 2023

To kick off 2023, we asked our partners, what are some new habits nonprofit practitioners should build with their donors, volunteers, and other supporters to help them meet their long-term organizational goals? Here’s what they said. Learn more and get in touch at bewhatsgood.com ! Anthony Shop, Social Driver In 2023, go all in on LinkedIn.

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Support Build Linkedin Newsletter 220

Media Cause

OCTOBER 11, 2023

Any social media platform can help you achieve these goals. However, if you struggle to engage with a younger audience, TikTok presents a new and exciting way to showcase your cause to this next generation of donors. These users can then make videos using your hashtag to spread the word even further.

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Marketing Fundraising Social Media Video 59

Nonprofit Tech for Good

JULY 4, 2021

for my birthday this week, please help me reach my goal of $1,000 to rescue foster animals like mine). That’s why video engagement is quickly coming to the forefront of nonprofits’ digital strategies. The best thing about incorporating video in your strategy is that no special skills are needed. It pays to pay attention.

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Ideas Online Fundraising Social Media 344

Tech Soup

SEPTEMBER 8, 2017

An eye-catching opening, slick text animation, smooth transitions — these are all important elements of polished social videos. In all cases, video stories are most memorable when they have a core message — a "so what" moment. But also, it's important to know how you address your audience, if at all.

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Adobe Video Storytelling Slides 68

ASU Lodestar Center

DECEMBER 5, 2017

Telling a good story can influence the mindset of the audience, and this explains why a lot of businesses today are using this tool to market their brands to their potential customers. Nonprofits can also make use of storytelling to engage their audience , get their attention, and influence them to change their behavior and take action.

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Storytelling Audience Channel Story 45

Candid

JANUARY 30, 2023

Before you commit to a complete overhaul of your nonprofit’s branding , make sure you understand what a rebrand entails: Your audience’s perception of your nonprofit will change. The scope of your nonprofit’s rebrand will depend on your goals. The scope of your nonprofit’s rebrand depends on your goals.

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Nonprofit Audience Library Research 112

Get Fully Funded

AUGUST 14, 2023

It’s a strategic, multi-faceted approach with a very clearly defined need and goal. So, give this effort the time and attention it deserves! Here are some of the different pieces you’ll need to write: Teasers: A few weeks before your campaign launches, start letting your audience know what’s coming.

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Campaign Online Fundraising Social Media 98

Qgiv

AUGUST 22, 2024

Here are some key reasons you should take advantage of sending fundraising invitations for your event : Promotion A well-crafted fundraising invitation serves as your event’s promotional vehicle , playing an important role in capturing the attention of potential attendees.

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Template Guide Fundraising Free 52

.orgSource

JANUARY 2, 2024

They have identified new audiences while remaining true to their core values. They collaborated with popular franchises, developed video games and apps, and created products for adults. Daniel Goleman’s 1995 book “Emotional Intelligence: Why It Can Matter More Than IQ” brought EI to popular attention.

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Team Technology Help Digital 221

Pamela Grow

JUNE 6, 2024

eCards are electronic greeting cards that include fun, attention-grabbing visuals and a personalized message. Create thank-your videos. Video is an increasingly popular communication tool for young donors, and your nonprofit can leverage it with thank-you videos. Videos for specific supporters. Send eCards.

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Support Gift Video Social Media 100

AccelEvents

MARCH 4, 2021

With the events industry focused on hybrid and virtual events instead of more traditional live events, event producers need to pay careful attention to the attendee experience. Before you delve too deeply into the event planning process, you need to understand your goals and objectives.

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Virtual Experiment Create Poll 98

Bloomerang

MARCH 21, 2023

The short videos—which she released at midnight—revealed the tracks on her album. Follow Swift’s lead and choose a theme that serves your brand and your campaign’s goal. Caveat: We don’t recommend taking Swift’s lead when it comes to posting at midnight unless your audience is also awake and donating at that time.

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Marketing Strategy Learning Fundraising 91

Nonprofits Source

SEPTEMBER 27, 2023

It also requires strategic planning, effective communication, and innovative marketing techniques to reach your target audience and inspire them to take action. Leverage Multiple Marketing Channels If you want to attract the attention of as many supporters as possible, develop a multichannel marketing strategy.

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Marketing Tips Influence Nonprofit 52

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

Why Your Nonprofit Should Invest in Video As Part Its Communications Strategy – Guest Post by Michael Hoffman, CEO of See3. It’s obvious to anyone who spends time online that video is taking over the internet. 92% value the investment they have made in video. 92% value the investment they have made in video.

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Video Communication Strategy Stats 139

Greater Giving

JULY 25, 2024

Here are the essential elements: The Best Fundraising Events Have Clear Goals and Objectives Defining clear goals and objectives is the cornerstone of a successful fundraising event. Identify your target audience, whether it’s current donors, potential supporters, or the general public. What do you hope to achieve?

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Classes Create Fundraising Train 52

Nonprofits Source

AUGUST 12, 2019

Think for a second, how many videos have you watched this week? If your browsing habits are anything like the majority of people’s, chances are you see at least a couple of videos every day. Video content has grown to be so ubiquitous that you’d need to go out of your way to avoid watching them. What Is An Explainer Video?

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Video Create Donor Los Angeles 45

Nonprofit Tech for Good

APRIL 2, 2023

1) Creating Custom Donation Appeals in Minutes Use ChatGPT to craft a sequence of donation appeals with the goal of encouraging your stakeholders to make a donation. With AI features, smart donation forms, communications tools, and more, Keela provides a range of powerful features to help nonprofits of all sizes achieve their goals.

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Tools Fundraising Analytics Analysis 357

Qgiv

JULY 27, 2021

You want to put more deposits in than you take out, and it’s really about how you show up for your audience week after week after week. It builds that trust and earns their attention, so when you do have something to ask them, they’ll pay attention. Also you can ask your audience! How can I boost social media engagement?

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Social Media Media Tips Social 138

Get Fully Funded

NOVEMBER 14, 2022

Why You Need a Good Story Strong, effective storytelling for nonprofits can accomplish lots of good things: Connects your audience to those you serve. Allows your audience get to know you a little better through the stories you tell. Note – Photos or a video of your characters are HIGHLY recommended. Don’t forget to ASK!

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Storytelling Fund Raise Music 139

Get Fully Funded

NOVEMBER 6, 2023

Picture this: You’ve rolled out the red carpet for your nonprofit’s event , snapped pictures and videos, invited donors to dance the night away, and raised important funds for your mission. Getting Attention suggests outlining these important elements in a plan that accounts for: Detailed campaign goals and key performance indicators (KPIs).

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Marketing Strategy Influence Social Media 52

Get Fully Funded

NOVEMBER 2, 2023

Picture this: You’ve rolled out the red carpet for your nonprofit’s event , snapped pictures and videos, invited donors to dance the night away, and raised important funds for your mission. Getting Attention suggests outlining these important elements in a plan that accounts for: Detailed campaign goals and key performance indicators (KPIs).

Marketing 52

Marketing Strategy Influence Social Media 52

Qgiv

JANUARY 12, 2023

Set SMART goals Build your audience persona Develop your brand Determine what channels to use Put together a content strategy Drive engagement Track your results. Set SMART goals. The first step to creating your social media strategy is to establish your social media goals. Build your audience persona.

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Social Media Strategy Media Donor 52

Media Cause

SEPTEMBER 1, 2022

Short form video is king. During the conference, there were many presentations on video content. It’s hard not to notice the rise of short-form videos as you scroll social media for both personal and professional purposes. Nonprofits must be prepared to adapt to Instagram’s video shift. Work with creators.

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Social Media Trend Media Social 52

CauseVox

FEBRUARY 5, 2024

You have the power to host your own, tailor-made to suit your organization’s mission and goals. Throughout the event, you’ll extend invitations to your existing donors to contribute, while also capturing the attention of potential new supporters who might discover your organization and choose to contribute to your cause.

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Work Giving Hosting Nonprofit 85

sgEngage

APRIL 20, 2023

Your fundraising campaigns are usually geared toward reaching a specific goal. As the final touch, use images and videos to really make your story come to life. Promote your fundraising goals and explain how they’ll support your growth goals for the coming year. Set a theme for each year’s annual giving campaign.

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Campaign Effective Giving Ideas 83

Greater Giving

JULY 30, 2021

Make a fun video demonstrating the value of the auction items to get people excited, and shout out the winners on the stream. In a “hybrid” charity event , which combines a virtual audience with an in-person audience, holding a high-energy live auction wraps up the night with a bit of thrill for everyone present and watching from home.

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Virtual Stream Hype Fun 98